Spiky vs. Zoom Revenue Accelerator

Spiky sales coaching powered by AI. The difference between sales coaching and sales training is that coaching is all about improving what is already going on in your sales operations, so the results come faster for two reasons: a) Personalized recommendations to each member of the team based on analysis of their current sales meetings and performance. b) The recommendations and suggestions can be prioritized for implementation based on results. Sales training is about general best practices and skills that need to be acquired and practiced by your team for a certain time before you can see the results. It's more general, less effective, and less immediate. Spiky is sales coaching on steroids.

Training on key features is difficult, so adoption of the platform is not where we would like it to be after 6 months of being deployed. Our team works primarily within Salesforce, so it would be helpful to have additional focus on adding ZRA components to the Salesforce managed package. Would love to see on overall customer summary for example. Rather than having to go to each conversation to get details of the customer journey. The price point for ZRA is quite high compared to meetings & phone so I would like to see continuous growth/new features being released to justify the spend. With ZRA, the sales leaders can share tactics and use cases on how they utilize ZRA to manage their individual teams. The analytics easily shows team members who are exceeding or who may need additional support based on (overall customer sentiment & engagement).

• Insights into sales team performance and opportunities for improvement.
• Seamless interface to support a large sales team with call summaries, analytics, and helpful coaching.
• Easy to implement and rollout across my org.
• No development resources required to integrate and get started.
• Better value than similar tools I've used in the past.

• Summaries and Next Steps
• Separation of key moments during the meeting
• Pulling data from Salesforce of stage the convo took place in, amount, owner, etc
• Coaching features and insights such as talk ratios, next steps, scorecards

Incentivized

• I don't particularly appreciate that it's only available in English.
• We do also operate with customers in South America, where all conversations are carried in Spanish, so presently, we can only enjoy the competitive advantages in half of our sales operations.
• This kind of breakthrough technology should be available globally.

• Zoom IQ's graphics need improvement to be more intuitive.
• Zoom IQ does not allow you to analyze several voices simultaneously. It becomes very complicated to expand the conversations to more students.
• Personalized feedback does not always respond correctly to what has been said. There is room for improvement in audio and voice analysis.

Incentivized

It has certainly been useful, but now it overlaps with other tools we are using so probably we will have to be harder on ROI here

Incentivized

Once you're through the setup it couldn't be easier. For our client facing team members it was very much an experience of. Today you're using "App A" and tomorrow log into Zoom and you're all setup. Zoom Revenue Accelerator is effortless for an end user to pick up and start using. But the setup is where you need help to understand. Various things with where recordings are stored, how calls are routed, and even who can access what phone numbers and recordings can be challenging to setup without help. And a number of docs aren't as up to date as they could be, given the Zoom UI can change so rapidly. Once they solve the sprawling admin side of the product, it'll be a 10 out of 10.

After a robust evaluation, I honed in on Gong and Spiky.ai as the best options for my team. However, Gong was extremely expensive, and overall I was not impressed with their product or user interface. It required an extensive sales process and implementation to get going and was also not intuitive for my reps to use. Spiky.ai on the other hand provided a much better value, superior user interface, and were able to get my team on the platform in days not weeks. Beyond that, Spiky.ai is providing them with built-in coaching and several handy features like a summary of next steps and easy-to-understand analytics on performance.

Zoom fit into our workflow better than the rest. While all the other tools certainly worked well, and could do the job, we felt the most comfortable with Zoom. In particular the ease of use. Specifically, at the time we were assessing the tools Aircall was a product we had used for a number of years, but call quality was not something that came often. And we'd have as many as 35% of calls drop due to connection issues. (Not an issue with Zoom, call quality is >98%). Dialpad was also one we extensively tested and trialed. It felt far better suited to a team larger then us, and one with a broader Support function then our initial use case. The Salesforce offering just felt the most expensive for the least value. While it would work probably the best with our CRM, it was clunky to operate from an end user POV.

• Captured significantly more customer discovery information with better context
• Improved customer understanding for opportunities
• Enabled more granular sales rep coaching
• Improved effectiveness of customer meetings from sales rep coaching

• Conversation Intelligence Software has had a positive impact on my career in sales. I like how you can see data regarding how your conversations went.
• In general, Zoom calls, where the video is turned on, have helped me increase the number of deals I close.
• With my team, it is easy to share a clip of the video I want my manager to view.

Incentivized