Pinpointe On-Demand vs. Twilio SendGrid

Pinpointe is perfect for managing large numbers of contacts, including gathering new contacts and storing them throughout your databases, which can further be broken into lists and then individual tags for sorting and sending. Where it really excels is in the email marketing sector. We are able to send as many as several hundred thousand emails per hour, making sure all of our customers get time sensitive marketing material quickly.

Twilio SendGrid is well suited for those organizations who need to send mass emails very often to their prospects and customers and thus may be wary of a reliable tool that can do that without affecting domain reputation. It may be less suited for organizations which do not have say more than 10,000 target prospects and thus may rely only on 1:few ABM for sending emails.

Incentivized

• The detailed statistics page is really helpful.
• Excellent and flexible Builder.
• Customer Service responds within one hour.
• Stock photos included.
• Database separation & sub-accounts.
• Excellent multi-inbox previewer available.
• Responsive templates.
• Invaluable webinars and training.

• Managing email lists / audiences is easy with features like groups and segments.
• They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
• Provides clear / easy-to-read analytics of email campaigns.
• I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.

Incentivized

• Depending on the amount, when I am in the middle of uploading a list of contacts I get bumped out and have to submit a request to increase my dataset. That being said, our company as a whole is happy with what Pinpointe provides us with as is.

Incentivized

• Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
• Helping with warming up our dedicated IP for the best-sending score.
• We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
• Transactional email sequences would be a huge plus.
• Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
• Better reporting and split reporting between transactional and marketing emails.

Incentivized

Pinpointe On-Demand is a critical component of our marketing infrastructure and we will continue to use it to support our email marketing requirements

It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument

Incentivized

They are quick to respond to requests, usually within an hour. If they don't have an immediate fix to a problem, they let me know what the status is and what they are doing about a request. In some cases, if the development team needs to be involved because a bug is found, they have fixed and patched the system same day. Rarely do I ever get that kind of customer support response with any other company. They don't have a premium support tier because they treat every request with the same level of professionalism and response time (again, to at least let you know it was received and an actual person is looking at it, even if they are busy with other requests).

Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.

Incentivized

Pinpointe is a great #2 for specialty campaigns. Our bounce rates were higher than with other providers. Pinpointe's detailed reports and interface are a step above the competition.

Incentivized

Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.

Incentivized

• Our ROI has gone up significantly since using Pinpointe.
• We are able to use the coding to implement a join form on our website directly so we don't have to download from our website and upload to Pinpointe each time we want to add our contacts.
• Our emails show up white-labeled so it is our own branding on all emails.

• As it was cheaper than the transactional service we previously used, it saved costs.
• The API was relatively easy to work with so it helped us ship the service and test it quickly.
• We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.

Incentivized