Parse.ly vs. Webgility

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Parse.ly
Score 7.8 out of 10
N/A
Parse.ly is a content optimization platform for online publishers. It provides in-depth analytics and helps maximize the performance of the digital content. It features a dashboard geared for editorial and business staff and an API that can be used by a product team to create personalized or contextual experiences on a website.N/A
Webgility
Score 9.2 out of 10
N/A
Webgility is a multichannel eCommerce software which provides automated accounting and inventory management. It is optimized for QuickBooks Desktop and NetSuite users who sell on multiple channels.N/A
Pricing
Parse.lyWebgility
Editions & Modules
No answers on this topic
Pro
$109 (billed annually)
per month
Advanced
$199 (billed annually)
per month
Premium
$399 (billed annually)
per month
Offerings
Pricing Offerings
Parse.lyWebgility
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsAll plans come with free setup and onboarding, and annual plans get a 60-day money-back guarantee. All customers can add Webgility Intelligence for $20/mo/channel. QuickBooks Desktop customers can automate shipping for $50/mo and pull historical data over 90 days old for a $200 one-time fee.
More Pricing Information
Community Pulse
Parse.lyWebgility
Features
Parse.lyWebgility
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Parse.ly
7.6
Ratings
5% below category average
Webgility
-
Ratings
Lead Conversion Tracking6.20 Ratings00 Ratings
Bounce Rate Measurement6.70 Ratings00 Ratings
Device and Browser Reporting8.30 Ratings00 Ratings
Pageview Tracking8.20 Ratings00 Ratings
Event Tracking7.80 Ratings00 Ratings
Reporting in real-time8.40 Ratings00 Ratings
Referral Source Tracking7.60 Ratings00 Ratings
Customizable Dashboards7.60 Ratings00 Ratings
Best Alternatives
Parse.lyWebgility
Small Businesses
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Score 9.0 out of 10

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Medium-sized Companies
Siteimprove
Siteimprove
Score 10.0 out of 10

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Enterprises
Optimal
Optimal
Score 9.0 out of 10

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All AlternativesView all alternativesView all alternatives
User Ratings
Parse.lyWebgility
Likelihood to Recommend
7.8
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
8.7
(0 ratings)
-
(0 ratings)
Usability
7.7
(0 ratings)
-
(0 ratings)
Support Rating
7.8
(0 ratings)
-
(0 ratings)
User Testimonials
Parse.lyWebgility
Likelihood to Recommend
For people working in online media, or digital content creators, the platform could help them understand their audience and allow them to interact with them in a user-friendly way. Since the digital media industry is booming, Parse.ly can allow the user and the content creators to meet each other's demands and reduce redundancies and bombard the users with unnecessary content.
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This platform is a pretty decent platform that
has all the required facilities which makes it a good platform for the users. I
would recommend this software to businesses because this is not too hefty in
their pockets and this can be pretty affordable for many. Also, it works quite
efficiently and effectively.
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Pros
  • Real-time metrics are great and help us decide what content to follow up on.
  • Audience segmenting is key, helps us determine where we're strong and where we're not.
  • Historical metrics are also helpful in helping us see what readers come back to overtime, which drives decisions about what content to devote more resources to producing.
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  • Almost no wait time to speak to a technician
  • The technician team is knowledgable and effective
  • They offer a fantastic service allowing my team to concentrate on bringing in revenue not doing data entry.
  • QuickBooks integration is better than anyone else we have a webconnect program with.
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Cons
  • Traffic source. I would like to be able to find the exact social media page a view comes from. Now I can only tell which platform.
  • I would like to be able to compare traffic more than one year ago. Now I'm limited to one year.
  • Some more customization of reports (or maybe more training).
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  • There are certain deprivations associated with Webgility. Some of them are that it does not answer phones or emails. I feel that the concept of Webgility is great, but at the same time, you have to know exactly what to do in order for the system to work properly, effectively, and efficiently.
  • In the beginning, I felt it was complicated software, so it took time to learn. Since then the experience has been smooth and good.
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Likelihood to Renew
Cost is always a factor when considering any renewal, so we will always see how that compares to other offerings, but we have been pleased with the functionality from Parse.ly. Importantly, it has engaged news teams, and writers can easily assess their own performance--it is not just a management tool. This wider take-up makes it more likely that we would renew.
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No answers on this topic
Usability
The Parse.ly platform is very user-friendly and easy to use. User management is simple, and reporting setup only takes a few minutes. They provide very helpful documentation for implementing the scripts on your site and have great customer support to help with custom development such as implementing their content recommendation engine.
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No answers on this topic
Support Rating
Seems to be more bugs than I encounter in Google Analytics, but Parse.ly is always very quick to answer my questions or fix something. It seems like most of my issues are due to communications around my requests being outside of the package we pay for with this tool (i.e., only two years of data).
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No answers on this topic
Alternatives Considered
Parse.ly excels in providing detailed insights into how users are interacting with specific pieces of content, allowing us to make data-driven decisions about content strategy and optimization. Its real-time reporting also provides us with immediate feedback on the effectiveness of content changes, which is particularly important for content-heavy sites that need to iterate quickly.
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Webgility is an Omnichannel Retail Suite for businesses offering ease and control. They have a secure concept of several layers of safety for business processes integrated. The stock reporting can be used in real-time or in history, and for planning. There is a versatile interface or integration into API for eCommerce markets and POS that is rich and can be customized with ease. Webgility offers great customer service facilities with plenty of adaptable features. That is a big range of features that can be researched with competitors. We had Multiorders, Zoho Inventory, Quickbook Desktop Enterprise in consideration. We see Multiorders coming closest. They have a great integration in various channels for sale and enable management of all kinds of orders including shipping. There is a comfortable part for the management of inventories too. Then we see Zoho Inventory which is easy to set up and seemingly more usable and comfortable to administrate. In the third position, we compare QuickBooks Online as the closest competitor. This offers similar ease in all processes of accounting. Everything is all in one place and close to real-time. The differences are small. There are different targets for optimization that make the difference
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Return on Investment
  • Sometimes in meetings our editorial director will point out stories that didn't perform well. To us, that means readers don't really care about the topic, so we'll pivot away from writing about that in the future. That might not be "business objectives" though.
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  • Webgility does not accept and imports all types of transactions which sometimes gets annoying.
  • I just totally love the immediate and instant technical as well as customer support of Webgility which is always there to help us out at any sort of minor to major hiccup.
  • Webgility gives us the autonomy and the liberty to work in a form of the hosted environment.
  • Webgility has a very seamless integration which is far better than any other program we have worked with.
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ScreenShots

Parse.ly Screenshots

Screenshot of Overview in full-screen mode: Many Parse.ly pages, like the Overview, are TV-ready. Keep your entire team up-to-date with live, full-screen dashboards on TVs in your office.Screenshot of Overview screen: See a snapshot of what your audience is paying attention to today so you can make fast decisions about what content to produce or distribute. Customize it to show only what your team cares about by filtering it to a particular author, section, or tag. You can pick what stats and listings are displayed.Screenshot of Real-time posts page: See what’s gathering steam so you can capitalize on attention to every post, campaign, or section.
Real-time data includes the last 24 hours and updates every five seconds. It can be seen, filtered, and sorted on most screens.Screenshot of Historical posts page: Explore historical trends by post, author, section, topic, referrer, or campaign. Compare today’s performance to last week, month, or year.Screenshot of Campaign tracking: Easily tie in your off-site promotion to engagement with your on-site content using UTM parameters.Screenshot of Multi-channel tracking: Track all your content in one place, no matter where it lives.
Compare how your content performances on various distributed channels including your website, AMP, Facebook Instant Articles, and Apple News.

Webgility Screenshots

Screenshot of Webgility manages ecommerce accounting with tools to ensure sales tax compliance, and eliminate busywork.Screenshot of Webgility manages orders individually or in batches, and users can view profitability details to gain an accurate picture of profit and loss.Screenshot of Wegility’s connections manager makes it easier to add stores, shipping platforms, and marketplaces to an account — no IT experience necessary.Screenshot of Sync data in any direction to ensure the accuracy of orders, fees, deposits, and inventory with syncing from an online store into QuickBooks Online or QuickBooks Desktop.