MarcomCentral vs. Veeva Vault PromoMats

We have used Marcon Central for some time now, and the quality of our ads have improved. With better content, ideas, sharing tools, and all other programs such as case studies, bogs, material and more the platform has helped us to improve our ad quality and focus on what is important without losing track of certain market trends and changes.

Incentivized

As a leading platform for the Pharma space, Veeva Vault is a fantastic option if clients/your company is maintaining a focus on continuous improvement as the tool is updated and enhancements are released. As with all things tech, if the instance you have is dated or uses older capabilities, it is a challenge to maintain competitive speed to market. “More, Faster, Cheaper” is dependent on your tech stack and your willingness to accept the challenges and pain of releasing new functionality. Veeva can offer these capabilities but executing on rolling more contemporary solutions is the keystone issue whether Veeva will be a tool or a risk to your team.

• Organization / categorical structure for content
• Customizable templates for users who might not have design skills
• Clean, simple design

Incentivized

• Annotation of reviewer comments
• Reminders to review team

Incentivized

• No significant cons to report. The product definition process can be a bit time consuming, but the bulk upload tools help with efficiency.
• I do not think customers can choose the option to download and customize the same file - I've only seen either one or the other option next to a file; it would be great to have both possibilities/ two buttons (download and customize) next to a file (or perhaps I'm not aware that such an option exists).
• Burn through support hours quickly; coding required by Marcom team for anything involving variable pricing by format within 1 product (single- vs double-sided included)

Incentivized

• I'm not crazy about how quickly I get timed out

Incentivized

In my opinion, the interface is poor and in the last 4 years never improved

Incentivized

The thing I love most about this software is how easy it is to use. For someone not super-tech-savvy, it is so easy to set up products and display them in the catalog. It's user-friendly for our employees and customers too. They can easily navigate to whatever item they need without any issues!

Incentivized

Monday is a great organizational tool but we use Veeva for FDA products. The two products are used in entirely different ways

Incentivized

• Our ability to offer customers a very robust solution has increased customer retention and profitability.
• Our ability to increase volume without increasing overhead has also be a big win.

Incentivized

• Allowed us to free up administrative staff needs
• Allowed remote approvals
• Organized system to get through audits

Incentivized