Mailigen vs. Robly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mailigen
Score 7.1 out of 10
N/A
Mailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation and lifecycle email marketing. Mailigen offers several integration points including online surveys that you can use to segment your audience and send personalized emails.
$10
per month
Robly
Score 8.0 out of 10
N/A
Robly is an email marketing solution designed for small businesses. It's key features are its ability to auto-resend unopened emails, pop-up widgets, and proprietary AI-powered software that sends emails based on schedules specific to each recipient.
$19
per month
Pricing
MailigenRobly
Editions & Modules
Mailigen
$10.00
per month
Robly
$19
per month
Offerings
Pricing Offerings
MailigenRobly
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MailigenRobly
Features
MailigenRobly
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mailigen
7.4
Ratings
7% below category average
Robly
7.0
Ratings
13% below category average
WYSIWYG email editor8.00 Ratings5.60 Ratings
Dynamic content8.00 Ratings6.10 Ratings
Ability to test dynamic content7.00 Ratings00 Ratings
A/B testing6.00 Ratings6.50 Ratings
Mobile optimization8.00 Ratings7.00 Ratings
Email deliverability reporting9.00 Ratings9.00 Ratings
List management3.00 Ratings7.50 Ratings
Triggered drip sequences10.00 Ratings7.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mailigen
3.0
Ratings
88% below category average
Robly
8.1
Ratings
5% above category average
Dashboards3.00 Ratings00 Ratings
Standard reports4.00 Ratings8.10 Ratings
Custom reports2.00 Ratings00 Ratings
Best Alternatives
MailigenRobly
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MailigenRobly
Likelihood to Recommend
8.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
8.6
(0 ratings)
8.2
(0 ratings)
Usability
8.2
(0 ratings)
8.0
(0 ratings)
Support Rating
9.1
(0 ratings)
7.3
(0 ratings)
Implementation Rating
7.3
(0 ratings)
7.3
(0 ratings)
User Testimonials
MailigenRobly
Likelihood to Recommend
MailiGen is suited for any sized organization from single owner businesses or clubs upwards. The pricing works well for entry level customers
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Robly can become easily exploitable for advertising agency services, which rely mostly on stable dynamics to make sure that marketing campaigns work and provide enough results to see profits. In other words, if Robly is managed from a purely professional methodology, better results can be obtained. Robly can also be used to manage small sales where you can better organize information about a specific customer, such as their contact details and history of interactions through different sales operations by the company, so it is not only possible to focus its use on mass marketing, but also intimate businesses that require some degree of administrative control in relation to new message alert notifications. If used in conjunction with services oriented to the execution of seminar sessions or online classes, it is possible to send mailings to groups, where the content information of each session allows viewing different documents and material of various formats from the e-mail, and thus make the sessions to be held seem more attractive to the public. This strategy is very feasible if you are going to sell a product explaining its use and characteristics.
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Pros
  • They dig our thing and establish human relations which makes easyer to work with them than with any other email marketing platform
  • They really helped us to develop our email marketing strategy
  • They deliver the emails
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  • Ease of use. We switched to Robly from Constant Contact, and find it much more intuitive.
  • Reporting. At a glance, we can see how effective our campaigns have been.
  • I don't have a lot of experience with HTML, but I'm able to create good looking e-mails using the tools provided by Robly.
  • The price is right! Our non-profit saved money by switching from Constant Contact to Robly.
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Cons
  • One thing we would like is the ability to send test mails to any mail address during campaign development. Currently the system sends only to the designated mail addresses. So sending a sample to a customer to a marketing person is harder than necessary.
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  • The emails do not allow us to add certain tools that would improve our management in the case of data collection, such as the application of interactive surveys within these emails.
  • It does not integrate with services such as Survey Gizmo, which would be useful for structuring surveys.
  • It also does not integrate with sufficient cloud backup platforms, which forces us to export our customer list data manually, and this can lead to errors.
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Likelihood to Renew
We are satisfied with this cooperation and we don't see why we should change email marketing service provider at this point. Excellent service and rapid new feature development keeps us very satisfied.
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Because we like the price and value. The annual subscription model allows us to maximize usage without worrying too much about cost, being a small mom and pop outfit.
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Usability
Although it is easy to use for basic users and people with no experience in e-mail marketing, but for more advanced users it still lacks functionality - really advanced filtering - on it's web interface. However everything is possible once you use API.
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Overall Robly's usability can be considered easy and intuitive. For experienced marketing professionals this program would not be challenging to navigate even on the first uses. There may be a slight learning curve for amateur users but overall it is fairly simple and easy to use and creates professional results.
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Support Rating
Although time to time I send a support ticket, but more frequently I use the live support option on their website. I get instant feedback and feel that my problem is addressed immediately.
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We sometimes got through to a message taking service but they were not able to resolve our issue with a one-call solution necessarily always.
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Implementation Rating
With most systems it is faily easy. It offers CSV import so transferring contacts should be easy.
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We should have been granted a MOBILE RESPONSIVE email template from the get-go. We were never offered any alternatives.
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Alternatives Considered
Mailigen falls short to Listrak due to Listrak's far superior contact, conversion, and message analytics. Some features are unavailable or not easily integrated with the Mailigen platform compared to its competition, but features such as model acquisition & shopping cart abandonment are available. The ability to integrate such features into your website may be easier when using a competitors platform, but easy usability comes with a price. Extra perks such Coupon managers & etc. are useful features that allow you to generate Barcodes & QR codes, as well as track various data analytics when implementing this feature. Small items as such are what Mailigen lacks in comparison to its competitors, but their price point kicks the rest out of the water if you can live without some of the bells and whistles.
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When trying to find an email platform to use with our company, we tried out three major softwares: Robly, Mailchimp, and Constant Contact. The price of Robly is what initially made it stand out to us, but upon using it, we also fell in love with the simplicity of the editing options and the easy navigation and organization of our many lists of contacts. It was a clear choice of which software to go with in the end - Robly ran by a landslide!
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Return on Investment
  • Increased company's annual revenue for 2017
  • Mailigen has allowed our business to expand far and wide - demonstrating to customers that our pricing and services are far superior to any competitor in the industry.
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  • Robly has enabled us to become more efficient in communicating with our audience. Because of the small size of our organization, we have a limited number of hours to dedicate to crafting communication with our audience. The ease of use of Robly means that we can spend less time on the mechanics of creating mass emails and more time on the quality of the communication itself.
  • Since we started using Robly, our Opt-outs, Spam and Bounce rates (which were already quite low) have dwindled to practically nothing. Over our last 10 campaigns, we had 6 emails bounce, 1 marked as spam, and 18 opt-outs out of over 30K emails delivered.
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ScreenShots