Mailigen

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mailigen
Score 7.1 out of 10
N/A
Mailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation and lifecycle email marketing. Mailigen offers several integration points including online surveys that you can use to segment your audience and send personalized emails.
$10
per month
Pricing
Mailigen
Editions & Modules
Mailigen
$10.00
per month
Offerings
Pricing Offerings
Mailigen
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Mailigen
Features
Mailigen
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mailigen
7.4
Ratings
7% below category average
WYSIWYG email editor8.00 Ratings
Dynamic content8.00 Ratings
Ability to test dynamic content7.00 Ratings
A/B testing6.00 Ratings
Mobile optimization8.00 Ratings
Email deliverability reporting9.00 Ratings
List management3.00 Ratings
Triggered drip sequences10.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mailigen
3.0
Ratings
88% below category average
Dashboards3.00 Ratings
Standard reports4.00 Ratings
Custom reports2.00 Ratings
Best Alternatives
Mailigen
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
All AlternativesView all alternatives
User Ratings
Mailigen
Likelihood to Recommend
8.0
(0 ratings)
Likelihood to Renew
8.6
(0 ratings)
Usability
8.2
(0 ratings)
Support Rating
9.1
(0 ratings)
Implementation Rating
7.3
(0 ratings)
User Testimonials
Mailigen
Likelihood to Recommend
MailiGen is suited for any sized organization from single owner businesses or clubs upwards. The pricing works well for entry level customers
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Pros
  • They dig our thing and establish human relations which makes easyer to work with them than with any other email marketing platform
  • They really helped us to develop our email marketing strategy
  • They deliver the emails
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Cons
  • One thing we would like is the ability to send test mails to any mail address during campaign development. Currently the system sends only to the designated mail addresses. So sending a sample to a customer to a marketing person is harder than necessary.
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Likelihood to Renew
We are satisfied with this cooperation and we don't see why we should change email marketing service provider at this point. Excellent service and rapid new feature development keeps us very satisfied.
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Usability
Although it is easy to use for basic users and people with no experience in e-mail marketing, but for more advanced users it still lacks functionality - really advanced filtering - on it's web interface. However everything is possible once you use API.
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Support Rating
Although time to time I send a support ticket, but more frequently I use the live support option on their website. I get instant feedback and feel that my problem is addressed immediately.
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Implementation Rating
With most systems it is faily easy. It offers CSV import so transferring contacts should be easy.
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Alternatives Considered
Mailigen falls short to Listrak due to Listrak's far superior contact, conversion, and message analytics. Some features are unavailable or not easily integrated with the Mailigen platform compared to its competition, but features such as model acquisition & shopping cart abandonment are available. The ability to integrate such features into your website may be easier when using a competitors platform, but easy usability comes with a price. Extra perks such Coupon managers & etc. are useful features that allow you to generate Barcodes & QR codes, as well as track various data analytics when implementing this feature. Small items as such are what Mailigen lacks in comparison to its competitors, but their price point kicks the rest out of the water if you can live without some of the bells and whistles.
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Return on Investment
  • Increased company's annual revenue for 2017
  • Mailigen has allowed our business to expand far and wide - demonstrating to customers that our pricing and services are far superior to any competitor in the industry.
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