Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month (billed annually) Starts at 1 user, 10 social accounts
Loomly
Score 8.1 out of 10
N/A
Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$0
up to 1 user
Pricing
Hootsuite
Loomly
Editions & Modules
Standard
$99
per month (billed annually) Starts at 1 user, 10 social accounts
Advanced
$249
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
Free
$0
up to 1 user
Enterprise
Contact Vendor
Enterprise
Custom
Offerings
Pricing Offerings
Hootsuite
Loomly
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
Plans can be paid monthly or annually, with a discount for annual pricing.
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More Pricing Information
Community Pulse
Hootsuite
Loomly
Features
Hootsuite
Loomly
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Hootsuite
6.6
Ratings
16% below category average
Loomly
-
Ratings
Boolean keyword searches
6.00 Ratings
00 Ratings
Filtering out noise/spam
5.70 Ratings
00 Ratings
Sentiment analysis
6.10 Ratings
00 Ratings
Broad channel coverage
8.30 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Hootsuite
7.6
Ratings
6% below category average
Loomly
8.5
Ratings
6% above category average
Content planning and scheduling
8.90 Ratings
8.90 Ratings
Audience targeting
6.70 Ratings
7.50 Ratings
Content optimization
7.20 Ratings
8.90 Ratings
Workflow management
7.80 Ratings
8.50 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Hootsuite
7.7
Ratings
3% below category average
Loomly
7.7
Ratings
3% below category average
Automated routing and prioritization
7.40 Ratings
00 Ratings
Customer interaction histories
7.60 Ratings
8.00 Ratings
Bulk actions
8.20 Ratings
7.50 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Hootsuite
7.5
Ratings
3% below category average
Loomly
8.0
Ratings
3% above category average
Lead generation
6.50 Ratings
00 Ratings
Content marketing
8.20 Ratings
8.10 Ratings
Paid media management
7.60 Ratings
8.00 Ratings
Campaigns and promotions
7.60 Ratings
8.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Hootsuite
9.2
Ratings
9% above category average
Loomly
8.7
Ratings
3% above category average
Twitter
8.90 Ratings
8.90 Ratings
Facebook
9.70 Ratings
8.90 Ratings
LinkedIn
9.40 Ratings
9.40 Ratings
Google+
8.90 Ratings
8.00 Ratings
Instagram
9.70 Ratings
8.90 Ratings
Pinterest
9.20 Ratings
8.90 Ratings
YouTube
8.40 Ratings
8.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Hootsuite
8.1
Ratings
2% above category average
Loomly
8.0
Ratings
1% above category average
Campaign success analytics
8.40 Ratings
9.00 Ratings
Real-time tracking
7.70 Ratings
7.00 Ratings
Competitor analysis
8.10 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Hootsuite is a great tool and we prefer it to some of the others out there. The only negative is the price point and the fact that it keeps going up with no regard to the small non-profits that have been using it for years. After mentioning that the system is great and the fact that we can integrate and customize the posting for each social media site without having to be jumping from one system to the other makes it ideal for a small team doing multiple projects or things at the same time.
Loomly is the best. Truly I love it. It has been super helpful to send quick videos to remote co-workers and feel like we are sitting face to face getting work done. It's increased productivity and its great for managing my calendar and sending what I need to, when I need to
Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
It's easy to use. I think that's one of the key selling points. I've used trials of other social media management platforms, and they've been more difficult to introduce to my clients, which drives a wedge. Loomly has been fairly easy to introduce my clients to, therefore optimising review timelines and ease.
Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
I can manage all of my accounts on one site! It's absolutely amazing! The dashboard is helpful to see how you are doing as well. Still getting to understand the analytics and may need to reach out for help on this
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
Hootsuite has positively improved our overall engagement of our accounts. We went from an average of a 5% engagement rate across all accounts to a 12% engagement.
Hootsuite has positively improved our ability to target certain demographics on social media advertising through their analytics. We have seen CTR increase of 2% which is impressive for our industry.