LocaliQ vs. Oktopost

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LocaliQ
Score 9.0 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Oktopost
Score 9.0 out of 10
N/A
Oktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing. Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost aims to enable marketers to better engage with customers and prospects, get actionable insights, and…N/A
Pricing
LocaliQOktopost
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
LocaliQOktopost
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
LocaliQOktopost
Features
LocaliQOktopost
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LocaliQ
7.6
Ratings
3% above category average
Oktopost
-
Ratings
WYSIWYG email editor7.30 Ratings00 Ratings
Dynamic content6.60 Ratings00 Ratings
Ability to test dynamic content8.00 Ratings00 Ratings
Landing pages6.70 Ratings00 Ratings
A/B testing8.00 Ratings00 Ratings
Mobile optimization7.30 Ratings00 Ratings
Email deliverability reporting9.00 Ratings00 Ratings
List management7.10 Ratings00 Ratings
Triggered drip sequences8.60 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LocaliQ
7.6
Ratings
12% above category average
Oktopost
-
Ratings
Lead nurturing automation8.40 Ratings00 Ratings
Lead scoring and grading6.70 Ratings00 Ratings
Data quality management8.20 Ratings00 Ratings
Automated sales alerts and tasks7.20 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LocaliQ
7.8
Ratings
5% below category average
Oktopost
-
Ratings
Calendaring9.50 Ratings00 Ratings
Event/webinar marketing6.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
LocaliQ
7.8
Ratings
16% above category average
Oktopost
-
Ratings
Social sharing and campaigns8.10 Ratings00 Ratings
Social profile integration7.60 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LocaliQ
8.0
Ratings
16% above category average
Oktopost
-
Ratings
Dashboards7.80 Ratings00 Ratings
Standard reports8.10 Ratings00 Ratings
Custom reports8.20 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LocaliQ
9.0
Ratings
33% above category average
Oktopost
-
Ratings
Customizability9.00 Ratings00 Ratings
Best Alternatives
LocaliQOktopost
Small Businesses
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Echobox Social
Echobox Social
Score 9.7 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
Sprout Social
Sprout Social
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LocaliQOktopost
Likelihood to Recommend
8.9
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(0 ratings)
Usability
8.5
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
6.4
(0 ratings)
Online Training
-
(0 ratings)
4.5
(0 ratings)
Implementation Rating
-
(0 ratings)
7.3
(0 ratings)
Product Scalability
8.5
(0 ratings)
-
(0 ratings)
User Testimonials
LocaliQOktopost
Likelihood to Recommend
LocaliQ is phenomenal at s multichannel marketing approach. It is incredibly effective and efficient to run all of these simultaneous campaigns through one company. As a small nonprofit, we would not have been able to have the reach LocaliQ gave us if we had opted to use multiple companies. It would have been too much for our staff to handle.
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The product is very easy to use. And the features are very good. I have not experienced anything less appropriate. It works as I expect and empowers me to be a better promoter of my company's social media which is directly tied to our company goals. It functions as expected and I would not change the user interface.
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Pros
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
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  • An all-in-one platform that organizes all content across multiple accounts.
  • Provides consistent user experience help, representatives were quick to schedule phone calls or walk-throughs whenever we had issues.
  • Easily accessible by the entire team, don't have to rely on one person to do everything or avoid being in the platform simultaneously.
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Cons
  • The email content editor could use some additional bells and whistles, it cannot handle some more advanced functions, but for the basics it is more than adequate.
  • Options for website creation are a bit limited and the turnaround time can be a bit lengthy at times because of the volume they do.
  • Tracked phone lines can be a bit pricey, but not exorbitant.
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  • Make Google (G+) allow personal submitals through Oktopost. Let me make this clear, this is NOT an Oktopost problem, this is a Google problem!! But I put this down here because it is the only missing link to creating a total social media tool kit.
  • When I first started there were very few support documents and learning resources. I think I was one of the first to sign up. Since then they have clearly been working on filling the learning center with information. Keep up the good work!
  • The emails that start off with "My name is Mark Lerner, Director of Marketing at Oktopost.... ;-) Mike 50 emails later I know who you are. Introduce the wife and kids next please ;-)
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Likelihood to Renew
No answers on this topic
I don't think there is a need to change over to another platform. From the little that I've heard, Oktopost is comparable if not better than its competing products. We also have a great personal relationship with Oktopost's founders and team and enjoy collaborating in various forms with them.
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Usability
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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Because in general is very good, the support team is always happy to help and you can ask them anything. They always have the solution. I also like the new functionalities that they are implementing; each month, we have something new. The end user platform is very easy to be used by the sales people.
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Support Rating
No answers on this topic
When I have sent in questions to support, I have received answers pretty quickly and they were helpful. However, I would like to see more information on the support page rather than having to contact them directly.
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Online Training
No answers on this topic
There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
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Implementation Rating
No answers on this topic
As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
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Alternatives Considered
LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
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We use similar programs to Oktopost in our organization like Hootsuite, so we didn't really compare Oktopost against them, we just use them for different things based on familiarity and processes. There aren't any specific products that we looked to replace or compete, it was mainly looking for something that fit our needs at the time and Oktopost worked well, but we still do have people using Hootsuite as well who perform different tasks. They both have unique features and benefits that work well.
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Scalability
As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
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No answers on this topic
Return on Investment
  • Local print advertising enhanced our community presence and strengthened brand loyalty.
  • The automation of PPC and display campaigns has saved our marketing team at least 15-20 hours per week of work monitoring campaigns.
  • Service fees feel steep for the campaigns we run, especially for a business with constrained budgets.
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  • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
  • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
  • Ability to quickly post allows for immediate input during time sensitive social discussions.
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ScreenShots

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

Oktopost Screenshots

Screenshot of Social BIScreenshot of CalendarScreenshot of Post ConsoleScreenshot of Employee AdvocacyScreenshot of StreamsScreenshot of Inbox