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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Inkit

    N/AN/AInkit in Minneapolis provides technology to automate direct mail and create a solution as easy as sending an email. Successful Inkit users include marketing pros, sales reps, customer success teams, and other interested in customer happiness and retention.N/A

    Iterable

    Score8.7 out of 10
    N/AIterable is an AI-powered customer communication platform that activates customers across channels in real-time. With intelligent personalization, dynamic content, and a cross-channel suite, Iterable helps brands create seamless, data-driven experiences across email, SMS, push, and in-app notifications.N/A
    Pricing
    InkitIterable
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    InkitIterable
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details
    More Pricing Information
    Community Pulse
    InkitIterable
    Considered Both Products
    Inkit
    No answer on this topic
    Iterable
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    92%
    Would buy again
    86 Answers
    Delivers good value for the price
    No answers on this topic
    94%
    Delivers good value for the price
    66 Answers
    Happy with the feature set
    No answers on this topic
    91%
    Happy with the feature set
    85 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    89%
    Lived up to sales and marketing promises
    56 Answers
    Implementation went as expected
    No answers on this topic
    83%
    Implementation went as expected
    54 Answers
    Features
    InkitIterable
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Inkit and Iterable
    Feature
    Inkit
    -
    Ratings
    Iterable
    7.1
    97 Ratings
    7% below category average
    WYSIWYG email editor00 Ratings8.185 Ratings
    Dynamic content00 Ratings7.792 Ratings
    Ability to test dynamic content00 Ratings7.490 Ratings
    A/B testing00 Ratings7.493 Ratings
    Mobile optimization00 Ratings7.189 Ratings
    Email deliverability reporting00 Ratings5.193 Ratings
    List management00 Ratings7.193 Ratings
    Triggered drip sequences00 Ratings7.084 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Inkit and Iterable
    Feature
    Inkit
    -
    Ratings
    Iterable
    6.2
    94 Ratings
    16% below category average
    Dashboards00 Ratings6.694 Ratings
    Standard reports00 Ratings6.293 Ratings
    Custom reports00 Ratings5.884 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Inkit and Iterable
    Feature
    Inkit
    -
    Ratings
    Iterable
    8.2
    91 Ratings
    9% above category average
    API00 Ratings7.982 Ratings
    Role-based workflow & approvals00 Ratings8.678 Ratings
    Customizability00 Ratings8.183 Ratings
    User Ratings
    InkitIterable
    Likelihood to Recommend
    -
    (0 ratings)
    8.6
    (98 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Availability
    -
    (0 ratings)
    8.6
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.5
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (3 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (3 ratings)
    User Testimonials
    InkitIterable
    Likelihood to Recommend
    Inkit
    No answers on this topic
    Iterable
    At OneVision, I was brought on to migrate from ActiveCampaign and it was a huge improvement to go to Iterable. Much of the improvement lay in the back end connectivity to databases, which although not directly in my purview, made it easier to work as a team (product & marketing) inside our company.
    Read full review
    Pros
    Inkit
    No answers on this topic
    Iterable
    No answers on this topic
    Cons
    Inkit
    No answers on this topic
    Iterable
    No answers on this topic
    Likelihood to Renew
    Inkit
    No answers on this topic
    Iterable
    No answers on this topic
    Usability
    Inkit
    No answers on this topic
    Iterable
    No answers on this topic
    Reliability and Availability
    Inkit
    No answers on this topic
    Iterable
    Iterable is there like 99.9% of the time. However, when it goes down, it grinds us to a halt. Most of the time, outages are an hour or less, but if that's at a peak time, it can be a nightmare. That said, when the worst does happen, there are frequent updates and an easy situation tracker that give you an estimate of how much longer you'll have to wait for the issue to be resolved.
    Incentivized
    Read full review
    Performance
    Inkit
    No answers on this topic
    Iterable
    The API is super quick. The UI can be a little sluggish depending on what you're loading, but overall Iterable performs great. Iterable appears to do a good job of making processes async so that one action isn't blocking another.
    Incentivized
    Read full review
    Support Rating
    Inkit
    No answers on this topic
    Iterable
    I've never experienced any issues with Iterable. As I and my colleagues have learnt the system and it's features, response to questions and advice from our account manager is always quick. Kevin knows the product well, and with the few tricky questions has hasn't been able to answer he's been quick to get back to us.
    Incentivized
    Read full review
    Alternatives Considered
    Inkit
    No answers on this topic
    Iterable
    I admittedly don't remember much of Klaviyo, as I have become so familiar with Iterable. I definitely prefer Iterable, however. There are so many more features in Iterable and it just feels like a more dynamic and comprehensive experience with more granular data than Klaviyo presented us
    Incentivized
    Read full review
    Scalability
    Inkit
    No answers on this topic
    Iterable
    We've definitely tested scalability, and it's no line - it works. The process is pretty easy. Most of the times it goes off without a hitch. Any time we do encounter issues, our support team is quick to get on the job and very communicative as they work us through a successful launch.
    Incentivized
    Read full review
    Return on Investment
    Inkit
    No answers on this topic
    Iterable
    No answers on this topic
    ScreenShots

    Iterable Screenshots

    Screenshot of how Iterable unifies customer, product, business, and martech ecosystem data to create integrated marketing.Screenshot of Iterable’s AI Suite, that helps to build personalized campaigns quickly, predicts what customers need next, and fine-tunes every message for maximum impact.Screenshot of some of the tools and support available through Iterable that support scale and tomorrow’s growth.Screenshot of how Iterable unifies all engagement channels into one platform for consistent, personalized communication, connecting with customers wherever they are: SMS, email, in-app, push, embedded messaging, and beyond.Screenshot of how to create highly-personalized communications that listen to, react to, and anticipate customer needs.Screenshot of an example of how AI can be used to influence the most important metrics and achieve key business goals.