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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    LocaliQ

    Score9 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
    Pricing
    iContactLocaliQ
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactLocaliQ
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—LocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
    More Pricing Information
    Community Pulse
    iContactLocaliQ
    Considered Both Products
    iContact
    No answer on this topic
    Gannett
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    89%
    Would buy again
    34 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    32 Answers
    Happy with the feature set
    No answers on this topic
    92%
    Happy with the feature set
    35 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    85%
    Lived up to sales and marketing promises
    29 Answers
    Implementation went as expected
    No answers on this topic
    94%
    Implementation went as expected
    32 Answers
    Features
    iContactLocaliQ
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and LocaliQ
    Feature
    iContact
    6.6
    26 Ratings
    19% below category average
    LocaliQ
    7.6
    11 Ratings
    3% above category average
    WYSIWYG email editor7.024 Ratings7.34 Ratings
    Dynamic content7.021 Ratings6.69 Ratings
    Ability to test dynamic content5.021 Ratings8.02 Ratings
    Landing pages7.014 Ratings6.78 Ratings
    A/B testing5.017 Ratings8.06 Ratings
    Mobile optimization7.021 Ratings7.311 Ratings
    Email deliverability reporting7.025 Ratings9.06 Ratings
    List management8.025 Ratings7.17 Ratings
    Triggered drip sequences6.015 Ratings8.63 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and LocaliQ
    Feature
    iContact
    8.0
    26 Ratings
    4% above category average
    LocaliQ
    8.0
    42 Ratings
    16% above category average
    Dashboards8.026 Ratings7.841 Ratings
    Standard reports8.025 Ratings8.141 Ratings
    Custom reports8.015 Ratings8.231 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and LocaliQ
    Feature
    iContact
    7.0
    1 Ratings
    13% below category average
    LocaliQ
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of iContact and LocaliQ
    Feature
    iContact
    -
    Ratings
    LocaliQ
    7.6
    40 Ratings
    12% above category average
    Lead nurturing automation00 Ratings8.432 Ratings
    Lead scoring and grading00 Ratings6.79 Ratings
    Data quality management00 Ratings8.236 Ratings
    Automated sales alerts and tasks00 Ratings7.224 Ratings
    Campaign Management
    Comparison of Campaign Management features of iContact and LocaliQ
    Feature
    iContact
    -
    Ratings
    LocaliQ
    7.8
    3 Ratings
    5% below category average
    Calendaring00 Ratings9.52 Ratings
    Event/webinar marketing00 Ratings6.02 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of iContact and LocaliQ
    Feature
    iContact
    -
    Ratings
    LocaliQ
    7.8
    10 Ratings
    17% above category average
    Social sharing and campaigns00 Ratings8.19 Ratings
    Social profile integration00 Ratings7.69 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of iContact and LocaliQ
    Feature
    iContact
    -
    Ratings
    LocaliQ
    9.0
    6 Ratings
    34% above category average
    Customizability00 Ratings9.06 Ratings
    Best Alternatives
    iContactLocaliQ
    Small Businesses
    Mad Mimi
    Score10 out of 10
    monday marketer
    Score8.5 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    OutboundEngine
    Score8.5 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactLocaliQ
    Likelihood to Recommend
    8.0
    (45 ratings)
    8.9
    (47 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (6 ratings)
    8.5
    (34 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    -
    (0 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    8.5
    (33 ratings)
    User Testimonials
    iContactLocaliQ
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Gannett
    The forms of online marketing continues to grow and LocaliQ's associates have the relevant skills to keep up with this and recommend what is suited for our business. Geo fencing is another area that makes a lot of sense as people use their phones more and more for accessing the web. Through LocaliQ we can pinpoint physicial places where we can market to a group that matches our target audience.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Gannett
    No answers on this topic
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Gannett
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    Gannett
    No answers on this topic
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Gannett
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Gannett
    No answers on this topic
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Gannett
    I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around service
    Incentivized
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Gannett
    There is always the challenge with practices that have multiple locations, trying to target a geographical zone that is sometimes to wide. But we have successfully navigated this issue when needed to target those who need the most added volume.
    Incentivized
    Read full review
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
    Read full review
    ScreenShots

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.