HighLevel vs. Wishpond Propel IQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HighLevel
Score 8.8 out of 10
N/A
HighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.
$97
per month
Wishpond Propel IQ
Score 1.2 out of 10
N/A
Wishpond's Propel IQ marketing automation platform is designed to make it easy to generate, manage and nurture leads. Business users can automatically score and segment leads into lists based on activity and personal details. They can also send personalized emails after interest is shown in their products or to reach out after a period of inactivity. Wishpond has a number of tools including: Landing Pages, Website Popups, Forms, Contests & Promotions, Marketing Automation, Email…
$69
per month
Pricing
HighLevelWishpond Propel IQ
Editions & Modules
Starter
$97
per month
Unlimited
$297
per month
SaaS Pro
$497
per month
Basic
$69
per month
Pro
$119
per month
Growth
$199
per month
Offerings
Pricing Offerings
HighLevelWishpond Propel IQ
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsYearly plans are 36% off.
More Pricing Information
Community Pulse
HighLevelWishpond Propel IQ
Features
HighLevelWishpond Propel IQ
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
HighLevel
6.6
Ratings
11% below category average
Wishpond Propel IQ
1.4
Ratings
136% below category average
WYSIWYG email editor8.10 Ratings1.00 Ratings
Dynamic content6.10 Ratings1.00 Ratings
Ability to test dynamic content6.10 Ratings1.00 Ratings
Landing pages6.10 Ratings1.10 Ratings
A/B testing7.10 Ratings1.00 Ratings
Mobile optimization7.10 Ratings1.00 Ratings
Email deliverability reporting6.10 Ratings2.70 Ratings
List management6.10 Ratings2.60 Ratings
Triggered drip sequences7.10 Ratings1.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
HighLevel
6.1
Ratings
10% below category average
Wishpond Propel IQ
1.0
Ratings
148% below category average
Lead nurturing automation7.00 Ratings1.00 Ratings
Lead scoring and grading6.10 Ratings1.00 Ratings
Data quality management6.10 Ratings1.00 Ratings
Automated sales alerts and tasks5.10 Ratings1.00 Ratings
Lead segmentation and distribution6.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
HighLevel
6.1
Ratings
29% below category average
Wishpond Propel IQ
-
Ratings
Calendaring7.10 Ratings00 Ratings
Event/webinar marketing5.10 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
HighLevel
5.1
Ratings
26% below category average
Wishpond Propel IQ
1.2
Ratings
139% below category average
Social sharing and campaigns5.10 Ratings1.20 Ratings
Social profile integration5.10 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HighLevel
5.8
Ratings
16% below category average
Wishpond Propel IQ
2.6
Ratings
89% below category average
Dashboards6.10 Ratings00 Ratings
Standard reports6.10 Ratings2.60 Ratings
Custom reports5.10 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HighLevel
5.6
Ratings
13% below category average
Wishpond Propel IQ
1.1
Ratings
141% below category average
API6.10 Ratings1.10 Ratings
Role-based workflow & approvals6.10 Ratings1.10 Ratings
Customizability6.10 Ratings1.00 Ratings
Integration with Salesforce.com5.10 Ratings1.00 Ratings
Integration with Microsoft Dynamics CRM5.10 Ratings00 Ratings
Integration with SugarCRM5.10 Ratings00 Ratings
User Ratings
HighLevelWishpond Propel IQ
Likelihood to Recommend
8.0
(0 ratings)
1.0
(0 ratings)
Usability
7.0
(0 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
1.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
HighLevelWishpond Propel IQ
Likelihood to Recommend
HighLevel is a great "all round" system for managing marketing campaign, for both your own business and for the campaigns of clients. It has all the tools you need to build and run campaigns successfully. It is less well suited for specialized services, such as building landing pages and the the fast load of those pages.
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I would never recommend Wishpond to anyone. They provide a fancy marketing plan that is promptly ignored. You're far better off managing everything yourself as the things which are done are done against your instructions, or so badly it takes more time to fix them than just do them yourself. You'll have to ask for any reporting and when it is given it will be worthless as all campaigns are combined (across all advertising channels). You'll never be told what tweaks are made, keywords you specifically say not to use will be used, you won't be told how to check anything, and will have to chase up anything that is meant to be delivered. The first meeting was rescheduled, but I wasn't told, and things didn't improve from there. After 2 months I still had not received much and wasn't getting replies so had to take things up the chain. Things were then put in place, but no one ever checked if they solved anything. They didn't. One of my big problems is the only meeting times offered were between 3 and 4am my time. When the customer support person finally got in touch they also only offered between 3 and 4 am on a Sat morning. Nothing had been paid attention to at any stage. My manager's manager who is meant to solve problems has not replied to my emails from a week ago. The contract also auto renews, but there is no information on how to get out of it. I don't trust that the folks I have told I don't want to renew will pass that information on and will soon be looking into doing chargebacks on my card due to not being supplied with the services promised.
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Pros
  • Conversational AI
  • Voice AI
  • Website building tools
  • Sales Funnels
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  • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
  • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
  • Excellent customer service. I've always gotten prompt answers to any questions I've had.
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Cons
  • Enhanced Collaboration Features
  • Integration Challenges
  • Limited Customization
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  • The marketing tool is still not very intuitive
  • We still don’t know how to use the contest feature
  • We wish we could have more elements to add to our landing pages
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Usability
With an all-in-one solution like HighLevel there is so many parts all playing together it can be easy to feel overwhelmed by it all if you are not a marketer or someone with previous experience working with sales & marketing focused CRMs. So the balancing act is to make sure all features work well together and are easier enough to find and use. HighLevel does this well.
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No answers on this topic
Support Rating
No answers on this topic
There is no support at Wishpond. I contacted my project manager's manager over a week ago without a reply. When I responded to the automated 'How is your experience' email saying how awful it was there was no follow-up. When I had trouble and had to escalate things it resulted in some new procedures being put in place that changed nothing and they never checked in to see if things were fixed.
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Alternatives Considered
HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.
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I actually ended up using AgoraPulse AFTER Wishpond because my company was looking for ways to cut down our marketing budget and Agora had the contest capabilities, lead management, along with social media platform scheduling and management. I ended up loving Agora more and not only using it while at Clarion UX/Urban Expositions but bringing it over when I worked at Yale University as well.
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Return on Investment
  • Definitely a useful tool for us and our clients
  • We minimized the need for having to subscribe to various platforms that address different needs
  • We cater mostly to small businesses, so it's perfect for our clients' needs in terms of cost
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  • Negative google ROI.
  • A few conversions in September on paid social then none - negative ROI.
  • Between ad spend and Wishpond fees every month is negative ROI. Can’t wait until I can get out of this contract.
  • Emails don’t perform as well as my own for open rates or clicks.
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ScreenShots

Wishpond Propel IQ Screenshots

Screenshot of Mobile-responsive Landing Pages, optimized with A/B split tests.Screenshot of Leads Insights - Displays their website activity, emails they’ve opened, etc.Screenshot of Personalized emails to Leads based on their activity and personal detail.Screenshot of Website popup forms to convert leads.Screenshot of Facebook Sweepstakes, Photo Contests, and Instagram Hashtag Contests.