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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Forms

    Score8.9 out of 10
    N/AGoogle Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A

    Survicate

    Score8 out of 10
    N/ASurvicate is survey software for getting continuous customer insights at scale. It can be used to measure customer satisfaction (CSAT), track an organization's Net Promoter Score (NPS), get website feedback, or test product-market fit. Survicate supports any use case related to collecting and managing customer feedback. Survicate can be used to: • Create customized surveys and start getting customer feedback within minutes • Run surveys where they are needed: via email…

    $99

    per month 500 responses per month

    Pricing
    Google FormsSurvicate
    Editions & Modules
    No answers on this topic
    Good
    $99
    per month 500 responses per month
    Better
    $149
    per month 1000 responses per month
    Best
    $249
    per month 2500 responses per month
    Better Than The Rest
    $269
    per month
    Better Than The Rest
    $299
    per month Custom pool of yearly responses
    Offerings
    Pricing Offerings
    Google FormsSurvicate
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Additional fees apply for additional users and domains. The price of the Scale plan is negotiated individually and depends on the number of monthly responses needed and possible custom needs, including integrations.
    More Pricing Information
    Community Pulse
    Google FormsSurvicate
    Considered Both Products
    Google
    No answer on this topic
    Survicate
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    53 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    54 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    51 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    35 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    41 Answers
    No answers on this topic
    Features
    Google FormsSurvicate
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Forms and Survicate
    Feature
    Google Forms
    7.9
    110 Ratings
    1% below category average
    Survicate
    9.7
    5 Ratings
    20% above category average
    Survey templates8.7102 Ratings9.83 Ratings
    Themes7.0102 Ratings9.55 Ratings
    Custom logo/branding8.088 Ratings9.83 Ratings
    Survey Content
    Comparison of Survey Content features of Google Forms and Survicate
    Feature
    Google Forms
    9.4
    108 Ratings
    10% above category average
    Survicate
    9.1
    4 Ratings
    7% above category average
    Changes to live survey10.0102 Ratings9.93 Ratings
    Question design help9.089 Ratings8.93 Ratings
    Multiple question types9.2107 Ratings8.54 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Forms and Survicate
    Feature
    Google Forms
    8.6
    98 Ratings
    4% above category average
    Survicate
    9.5
    5 Ratings
    14% above category average
    Survey logic flexibility8.698 Ratings9.55 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Forms and Survicate
    Feature
    Google Forms
    9.1
    109 Ratings
    11% above category average
    Survicate
    8.0
    5 Ratings
    2% below category average
    Response tracking8.9107 Ratings5.01 Ratings
    Data export9.0103 Ratings9.65 Ratings
    Standard reports8.8102 Ratings8.65 Ratings
    Custom reports9.579 Ratings00 Ratings
    Analytics9.384 Ratings8.94 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Forms and Survicate
    Feature
    Google Forms
    9.9
    103 Ratings
    13% above category average
    Survicate
    8.5
    3 Ratings
    2% below category average
    Access controls9.8101 Ratings8.03 Ratings
    Compliance10.080 Ratings9.01 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Forms and Survicate
    Feature
    Google Forms
    9.1
    77 Ratings
    10% above category average
    Survicate
    9.3
    4 Ratings
    13% above category average
    Vendor-offered crowdsourcing9.037 Ratings00 Ratings
    Respondent restrictions9.375 Ratings9.34 Ratings
    Best Alternatives
    Google FormsSurvicate
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score6.1 out of 10
    Qualaroo
    Score6.1 out of 10
    Enterprises
    QuestionPro
    Score10 out of 10
    QuestionPro
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google FormsSurvicate
    Likelihood to Recommend
    10.0
    (114 ratings)
    8.9
    (6 ratings)
    Likelihood to Renew
    10.0
    (3 ratings)
    10.0
    (2 ratings)
    Usability
    9.8
    (54 ratings)
    9.8
    (2 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (48 ratings)
    9.6
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    3.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google FormsSurvicate
    Likelihood to Recommend
    Google
    Google Forms works really well when you need to quickly gather information and store it in a standardized format. It also works well if your organization is already using other Google products.
    If you don't use other Google products, another service may be a better fit for you. Additionally, if you need your forms to be highly customized for marketing purposes, for example, you might have an easier time with other tools.
    That being said, Google Forms is well supported and is highly flexible and would likely work well for many companies.
    Incentivized
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    Survicate
    Survicate is well suited for very basic intercept polls and is less suited for more complex surveying tasks (e.g., anything more than basic skip-logic or surveying niche cohorts) and longitudinal surveying (e.g., comparing responses from the same or similar cohorts year over year).
    Incentivized
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    Pros
    Google
    • Live results: When a user completes the form the results are added instantly.
    • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
    • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
    • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
    Incentivized
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    Survicate
    • IMO, the strengths of feedback lite is what it is called for - 'lite"... it is basic, simple, and easy to set up and use.
    • Especially should be mention that it is easy to set up, and you can have it working in less than a few hours.
    • Reliable - I don't remember even one "problem" or an issue we experienced with it.
    Incentivized
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    Cons
    Google
    • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
    • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
    Incentivized
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    Survicate
    • In my opinion, inconsistent and visually unappealing survey visuals (e.g., NPS and cSAT questions look completely different from each other, creating a disjointed visual experience)
    • Poor customer service (in my experience, issue resolution can take weeks)
    • Lack of clarity around API & other technical capabilities requiring engineering assistance
    • Very limited maximum response limit per month
    Incentivized
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    Likelihood to Renew
    Google
    I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
    Incentivized
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    Survicate
    We use Survicate for now, over 7 years, and the tool is being constantly improved. New features and products has been introduced over the years. The team listens to our feedback we sometimes share, and improve the product based on that. We really appreciate being supported by the Customer Success, all the insights and help we got from them. And even though they introduced many new features over the years, the tool still remained super easy to use, even from new employees that join our team
    Read full review
    Usability
    Google
    Google Forms is a very intuitive and easy to use tool, it is not necessary to have a complex knowledge to create advanced forms, it is enough with the functions and aids that the tool offers for the creation of these, even children and students can do it, also the way to export the data is really simple, simply an incredible tool.
    Incentivized
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    Survicate
    It's rare to use products that offer wide range of features, and yet are really ease to use. Over the years, the product has changed a lot, they introduced numerous new features, but the product remained really simple to use. We know it, because new employees who join our team, have no problem in starting to use Survicate on their own, without and dedicated training. The UI is really clear.
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    Reliability and Availability
    Google
    In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
    Incentivized
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    Survicate
    No answers on this topic
    Performance
    Google
    One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
    Incentivized
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    Survicate
    No answers on this topic
    Support Rating
    Google
    Google has a support team but it isn't the most helpful with Forms. I find most of my answers by searching online and watching tutorial videos. I would recommend utilizing online resources before contacting their live support team for help. Just make sure that they are recent videos or directions. Google is constantly updating their interfaces so it is easy for things to get out of date
    Incentivized
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    Survicate
    We had a lot of issues during implementation that required help from Survicate's engineers. In my experience, it took us over 4 weeks to be fully up and running due to lag times in communication.
    Incentivized
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    Implementation Rating
    Google
    No answers on this topic
    Survicate
    Setup was simple. One-time installation for our website and inside the product. We used Google Tag Manager to implement Survicate. So within 2 hours, we were able to run surveys, and also all attributes and events were passed to Survicate, so that we were able to use them to trigger surveys
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    Alternatives Considered
    Google
    We have also used FormAssembly, which is far more advanced with security, analytics, and functionality, but is also more expensive and takes a greater resource investment to train others to use. While FormAssembly can provide a lot more features, and is definitely the better choice for more complex surveys, forms, and applications, Google Forms is a very approachable and easy to use platform. We would recommend Google Forms for smaller businesses with simpler processes, and everyday use for any organization.
    Incentivized
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    Survicate
    Considering the simplicity of the need, and the cost of such solution (~600$/yr), I don't think there was very deep research for any alternatives. The main alternative was embedding a feedback tool "organically" into our site, that option was taken off the table, for strategic considerations.
    Incentivized
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    Scalability
    Google
    GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
    Incentivized
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    Survicate
    No answers on this topic
    Return on Investment
    Google
    • It's difficult to track ROI since Google Forms is used less formally
    • [The] positive impact is the actionable results we receive from surveys
    • [The] impact is highly dependent on how well the questions are asked, and how seriously the survey is taken by employees
    Incentivized
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    Survicate
    • We had a business need - to collect feedback on our support knowledge base content. Feedback Lite fulfills this need, with simple, easy to use, solution.
    Incentivized
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    ScreenShots

    Survicate Screenshots

    Screenshot of survey distribution methodsScreenshot of an email surveyScreenshot of an email NPS surveyScreenshot of an in-product surveyScreenshot of a link surveyScreenshot of a mobile survey