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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Forms

    Score8.9 out of 10
    N/AGoogle Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A

    Intuit Mailchimp

    Score8.1 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Pricing
    Google FormsIntuit Mailchimp
    Editions & Modules
    No answers on this topic
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Offerings
    Pricing Offerings
    Google FormsIntuit Mailchimp
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google FormsIntuit Mailchimp
    Considered Both Products
    Google
    Chose Google Forms
    Google Forms is cheaper, but it doesn't have all of the bells and whistles as Qualtrics. I selected Google Forms because of the cost, but it also had 80% of the features I needed to make it work for my given situation. I like the collaboration feature and the connection to …
    Incentivized
    Chose Google Forms
    Google Forms is a more effective and efficient solution for our company. We have used a few different options, and Google always seems to work out for the best. It seems like they have more templates to choose from and is easier to set up. Also, I can trust a more novice …
    Incentivized
    Chose Google Forms
    From my usage, functionality has been very similar in terms of creating different surveys. Typeform is definitely more attractive in terms of overall design, and also has a good balance of function and usability. However, data reporting is more seamless with Google Forms so we …
    Incentivized
    Intuit
    Chose Intuit Mailchimp
    Qualtrics is more advanced than I need, so I didn’t choose that. And Google Forms is handy but doesn’t have as professional and clean an appearance, plus it isn’t as easy to send out many surveys cleanly at once and track data.
    Incentivized
    Chose Intuit Mailchimp
    Mailchimp is better than many other similar tools because of the ease of use and the detailed information received.
    Incentivized
    Chose Intuit Mailchimp
    Non
    Incentivized
    Chose Intuit Mailchimp
    For us, Mailchimp was the right choice because of a variable of reasons but ultimately price. For the features that Mailchimp has, we weren't able to find a comparable solution within our price range. Our decision was also influenced by our experience with Mailchimp using its …
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    53 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    54 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    51 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    35 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    41 Answers
    No answers on this topic
    Features
    Google FormsIntuit Mailchimp
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    7.9
    110 Ratings
    1% below category average
    Intuit Mailchimp
    -
    Ratings
    Survey templates8.7102 Ratings00 Ratings
    Themes7.0102 Ratings00 Ratings
    Custom logo/branding8.088 Ratings00 Ratings
    Survey Content
    Comparison of Survey Content features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    9.4
    108 Ratings
    10% above category average
    Intuit Mailchimp
    -
    Ratings
    Changes to live survey10.0102 Ratings00 Ratings
    Question design help9.089 Ratings00 Ratings
    Multiple question types9.2107 Ratings00 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    8.6
    98 Ratings
    4% above category average
    Intuit Mailchimp
    -
    Ratings
    Survey logic flexibility8.698 Ratings00 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    9.1
    109 Ratings
    11% above category average
    Intuit Mailchimp
    -
    Ratings
    Response tracking8.9107 Ratings00 Ratings
    Data export9.0103 Ratings00 Ratings
    Standard reports8.8102 Ratings00 Ratings
    Custom reports9.579 Ratings00 Ratings
    Analytics9.384 Ratings00 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    9.9
    103 Ratings
    13% above category average
    Intuit Mailchimp
    -
    Ratings
    Access controls9.8101 Ratings00 Ratings
    Compliance10.080 Ratings00 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    9.1
    77 Ratings
    10% above category average
    Intuit Mailchimp
    -
    Ratings
    Vendor-offered crowdsourcing9.037 Ratings00 Ratings
    Respondent restrictions9.375 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    -
    Ratings
    Intuit Mailchimp
    7.8
    488 Ratings
    3% above category average
    WYSIWYG email editor00 Ratings8.2453 Ratings
    Dynamic content00 Ratings7.0436 Ratings
    Ability to test dynamic content00 Ratings7.2417 Ratings
    Landing pages00 Ratings7.7337 Ratings
    A/B testing00 Ratings7.4368 Ratings
    Mobile optimization00 Ratings8.7447 Ratings
    Email deliverability reporting00 Ratings8.3475 Ratings
    List management00 Ratings7.5475 Ratings
    Triggered drip sequences00 Ratings7.8328 Ratings
    Lead Management
    Comparison of Lead Management features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    -
    Ratings
    Intuit Mailchimp
    8.1
    10 Ratings
    4% above category average
    Lead nurturing automation00 Ratings6.69 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings
    Data quality management00 Ratings6.09 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    -
    Ratings
    Intuit Mailchimp
    7.2
    60 Ratings
    3% below category average
    Calendaring00 Ratings7.448 Ratings
    Event/webinar marketing00 Ratings6.945 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    -
    Ratings
    Intuit Mailchimp
    7.0
    56 Ratings
    7% below category average
    Social sharing and campaigns00 Ratings6.250 Ratings
    Social profile integration00 Ratings7.847 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    -
    Ratings
    Intuit Mailchimp
    7.2
    473 Ratings
    1% below category average
    Dashboards00 Ratings7.6136 Ratings
    Standard reports00 Ratings7.8471 Ratings
    Custom reports00 Ratings6.261 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Google Forms and Intuit Mailchimp
    Feature
    Google Forms
    -
    Ratings
    Intuit Mailchimp
    6.5
    57 Ratings
    14% below category average
    API00 Ratings7.045 Ratings
    Role-based workflow & approvals00 Ratings6.116 Ratings
    Customizability00 Ratings5.62 Ratings
    Integration with Salesforce.com00 Ratings6.028 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings4.925 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings
    Third-party software integrations00 Ratings7.752 Ratings
    Best Alternatives
    Google FormsIntuit Mailchimp
    Small Businesses
    Jotform
    Score8.5 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Qualaroo
    Score6.1 out of 10
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Enterprises
    QuestionPro
    Score10 out of 10
    Iterable
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google FormsIntuit Mailchimp
    Likelihood to Recommend
    10.0
    (114 ratings)
    7.9
    (511 ratings)
    Likelihood to Renew
    10.0
    (3 ratings)
    8.4
    (51 ratings)
    Usability
    9.8
    (54 ratings)
    8.7
    (380 ratings)
    Availability
    10.0
    (1 ratings)
    9.5
    (6 ratings)
    Performance
    10.0
    (1 ratings)
    8.9
    (7 ratings)
    Support Rating
    8.0
    (48 ratings)
    8.3
    (18 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.4
    (22 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (4 ratings)
    Product Scalability
    3.0
    (1 ratings)
    9.5
    (6 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (2 ratings)
    User Testimonials
    Google FormsIntuit Mailchimp
    Likelihood to Recommend
    Google
    Google Forms works really well when you need to quickly gather information and store it in a standardized format. It also works well if your organization is already using other Google products.
    If you don't use other Google products, another service may be a better fit for you. Additionally, if you need your forms to be highly customized for marketing purposes, for example, you might have an easier time with other tools.
    That being said, Google Forms is well supported and is highly flexible and would likely work well for many companies.
    Incentivized
    Read full review
    Intuit
    If you require an easy to use email marketing tool that your team can quickly get up and running with then Intuit Mailchimp is a great option. I haven't had any team member struggle with their drag and drop email builder and the steps you have to take to add an email, create and send a campaign are all straightforward.
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    Pros
    Google
    • Live results: When a user completes the form the results are added instantly.
    • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
    • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
    • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
    Incentivized
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    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
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    Cons
    Google
    • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
    • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
    Incentivized
    Read full review
    Intuit
    • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
    • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
    • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
    • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
    Incentivized
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    Likelihood to Renew
    Google
    I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
    Incentivized
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    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
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    Usability
    Google
    Google Forms is a very intuitive and easy to use tool, it is not necessary to have a complex knowledge to create advanced forms, it is enough with the functions and aids that the tool offers for the creation of these, even children and students can do it, also the way to export the data is really simple, simply an incredible tool.
    Incentivized
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    Intuit
    The interface is a bit complicated, and I need to spend some time to learn new functions and understanding how it works. I don't like working with email templates because of the limited customization options. However, functions like AI for generating emails, segmentation, and analytics still work well and are very useful.
    Incentivized
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    Reliability and Availability
    Google
    In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
    Incentivized
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    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Performance
    Google
    One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
    Incentivized
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    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
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    Support Rating
    Google
    Google has a support team but it isn't the most helpful with Forms. I find most of my answers by searching online and watching tutorial videos. I would recommend utilizing online resources before contacting their live support team for help. Just make sure that they are recent videos or directions. Google is constantly updating their interfaces so it is easy for things to get out of date
    Incentivized
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    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
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    Implementation Rating
    Google
    No answers on this topic
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
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    Alternatives Considered
    Google
    We have also used FormAssembly, which is far more advanced with security, analytics, and functionality, but is also more expensive and takes a greater resource investment to train others to use. While FormAssembly can provide a lot more features, and is definitely the better choice for more complex surveys, forms, and applications, Google Forms is a very approachable and easy to use platform. We would recommend Google Forms for smaller businesses with simpler processes, and everyday use for any organization.
    Incentivized
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    Intuit
    I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new customers.
    Incentivized
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    Scalability
    Google
    GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
    Incentivized
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    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
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    Return on Investment
    Google
    • It's difficult to track ROI since Google Forms is used less formally
    • [The] positive impact is the actionable results we receive from surveys
    • [The] impact is highly dependent on how well the questions are asked, and how seriously the survey is taken by employees
    Incentivized
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    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
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    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.