Frase, from the company of the same name in Boston, presents their eponymous platform as an Answer Engine Optimization solution. Frase is designed to improve SEO and drive conversion by using website content to answer visitors' questions.
N/A
Google Trends
Score 7.3 out of 10
N/A
Google Trends is a search engine optimization software solution offered by .
N/A
Pricing
Frase
Google Trends
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Frase
Google Trends
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
—
More Pricing Information
Community Pulse
Frase
Google Trends
Features
Frase
Google Trends
SEO
Comparison of SEO features of Product A and Product B
Frase
7.5
Ratings
3% below category average
Google Trends
8.4
Ratings
8% above category average
Page grader
8.00 Ratings
10.00 Ratings
Competitive analysis
7.00 Ratings
9.00 Ratings
Keyword analysis
00 Ratings
10.00 Ratings
Backlink management
00 Ratings
4.60 Ratings
SERP ranking tracking
00 Ratings
10.00 Ratings
Site audit / diagnostics
00 Ratings
7.00 Ratings
Site recommendations
00 Ratings
10.00 Ratings
Task management
00 Ratings
6.20 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Frase
7.0
Ratings
8% below category average
Google Trends
10.0
Ratings
27% above category average
Local SEO
7.00 Ratings
10.00 Ratings
Social SEO
00 Ratings
10.00 Ratings
Mobile SEO
00 Ratings
10.00 Ratings
Global SEO
00 Ratings
10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Recommended for creating content outlines, rewriting content, research, etc. I would not recommend to use it as a full-fledged article writer or product descriptor. The Google Search Console integration feature is also worth trying. Recommended for small teams or individuals.
Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
Create outlines from pages that are already ranking for a particular keyword. It performs SERP analysis to find common headings and sections amongst the pages.
Generate content for different types of sections. You can also use custom prompt, or select of the pre-defined types to generate. For e.g., convert features to benefits.
Get detailed analysis of website SEO performance from Google Search Console. Find pages that quickly gain/loose ranks.
Allows you to search keywords and phrases in certain locations to see search volumes, this is huge and helps us be successful with our Google Ad campaigns.
Shows us insights into trending topics which allows us to stay in the know and apply any relevant trends to current clients.
Year in Search and Trending Topics provides us great inspiration for our ads
Being able to search in certain locations gives us a ton of help when setting up campaigns and doing our keyword research for clients.
Being able to compare multiple keywords or search terms side by side is extremely helpful.
Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
Well MarketMuse and Frase may seem alternative to one another but we are using both of them in our workflow for different purposes. While MarketMuse is best for Topic Modeling, Frase gives you edge with competitive analysis like Headings, Questions and so on. So yeah some of their features overlap each other but as I told earlier, we are using both of them in complement to each other.
I've used SEMRush, while more of a SEO Manager than keyword trend analyzer, it does have that option as it does relate to SEO management, but between the two, its nice to have the option in SEMRush, but Google Trends is better at doing the trend analyzing than SEMRush is.
We have published around 12 pieces with the guidance of this tool, and we are already ranking on top for around 10 pieces, so we are getting almost 20x ROI
I can't really give a measurement of how Google Trends has directly contributed.
Since Google Trends is free I would have to say that it is all positive ROI.
I can say that Google Trends definitely makes it easier to accomplish my business objectives of delivering the most relevant and insightful advice to my clients regarding their SEO, Social Media Publishing, and Online Advertising.