ActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.
$15
per month
Ecomail
Score 10.0 out of 10
N/A
Ecomail is presented as a marketing platform for E-mailing, SMS, Facebook, Instagram and Messenger. It features: - email builder to create email templates - campaign editor - Facebook push campaigns to non-active email audiences - integration with Facebook custom audiences - A/B testing for subject, sender name and content - transactional emails - flexible drag and drop automation builder - discount coupons - RSS product feeds for easy product injection to your…
N/A
Pricing
ActiveCampaign
Ecomail
Editions & Modules
Starter
$15
per month
Pro
$49
per month
Plus
$79
per month
Enterprise
$159
per month
No answers on this topic
Offerings
Pricing Offerings
ActiveCampaign
Ecomail
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
Optional
Additional Details
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More Pricing Information
Community Pulse
ActiveCampaign
Ecomail
Features
ActiveCampaign
Ecomail
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveCampaign
7.3
Ratings
4% below category average
Ecomail
8.1
Ratings
2% above category average
WYSIWYG email editor
5.40 Ratings
10.00 Ratings
Dynamic content
4.30 Ratings
7.00 Ratings
Ability to test dynamic content
4.30 Ratings
5.00 Ratings
Landing pages
4.80 Ratings
00 Ratings
A/B testing
9.90 Ratings
8.00 Ratings
Mobile optimization
7.90 Ratings
10.00 Ratings
Email deliverability reporting
9.60 Ratings
9.00 Ratings
List management
9.90 Ratings
8.00 Ratings
Triggered drip sequences
10.00 Ratings
8.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveCampaign
8.0
Ratings
2% above category average
Ecomail
-
Ratings
Lead nurturing automation
9.90 Ratings
00 Ratings
Lead scoring and grading
7.70 Ratings
00 Ratings
Data quality management
7.90 Ratings
00 Ratings
Automated sales alerts and tasks
7.10 Ratings
00 Ratings
Lead segmentation and distribution
7.30 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveCampaign
9.9
Ratings
29% above category average
Ecomail
-
Ratings
Calendaring
9.80 Ratings
00 Ratings
Event/webinar marketing
9.90 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveCampaign
6.8
Ratings
10% below category average
Ecomail
-
Ratings
Social sharing and campaigns
7.20 Ratings
00 Ratings
Social profile integration
6.50 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveCampaign
6.6
Ratings
10% below category average
Ecomail
5.5
Ratings
33% below category average
Dashboards
6.60 Ratings
3.00 Ratings
Standard reports
6.60 Ratings
8.00 Ratings
Custom reports
6.60 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ActiveCampaign
8.8
Ratings
16% above category average
Ecomail
-
Ratings
API
8.50 Ratings
00 Ratings
Role-based workflow & approvals
8.50 Ratings
00 Ratings
Customizability
6.70 Ratings
00 Ratings
Integration with Salesforce.com
9.80 Ratings
00 Ratings
Integration with Microsoft Dynamics CRM
9.90 Ratings
00 Ratings
Integration with SugarCRM
9.90 Ratings
00 Ratings
Third-party software integrations
8.10 Ratings
00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.
If you are looking for a really simple to use and at the same time highly effective email marketing platform with email automation capabilities this is a really well-rounded choice if combined with other solutions. Pricing is really reasonable too.
The email designing part could be easier to use. There are certain simple shortcuts that don't work, for example, adding links is more complicated than it should be, moving blocks around is hard, etc.
There's no good way to filter by 'active' and 'inactive' subscribers when editing en-mass.
I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
I transitioned from Mailchimp to ActiveCampaign because it was so much more user friendly and allowed me to do a lot more in regards to lead magnets than Mailchimp can. For example, ActiveCampaign allows users to sign up for a lead magnet as many times as they like to keep receiving it (in case they've lost or deleted the email with access to the lead magnet). Mailchimp was unable to do this. And the categorization of users and the trigger email sequencing was a lot easier in ActiveCampaign.
SALESmanago overpromises and underdelivers. Bloomreach is a great platform, but not suitable for smaller clients because of the pricing. Ecomail delivers everything that they promise you and they do it really well. In the field of marketing automation or email platforms, it is widespread that the solutions promise way too much and are not able to deliver (reliability, ease of use, functionality etc.)
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!