CrowdRiff vs. Unsplash for Brands

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CrowdRiff
Score 7.6 out of 10
Mid-Size Companies (51-1,000 employees)
CrowdRiff is a visual marketing platform used by over 200 DMOs to, source, organize, publish, and optimize UGC and owned visuals that resonate with today’s travelers.N/A
Unsplash for Brands
Score 7.2 out of 10
N/A
Unsplash is an online community hosted by the company of the same name in Montreal, featuring photos and images that are available free. Unsplash for Business is a solution that puts content in the hands of people and add context by sharing visuals with their audiences.N/A
Pricing
CrowdRiffUnsplash for Brands
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CrowdRiffUnsplash for Brands
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
CrowdRiffUnsplash for Brands
Features
CrowdRiffUnsplash for Brands
Content Creation
Comparison of Content Creation features of Product A and Product B
CrowdRiff
8.0
Ratings
0% below category average
Unsplash for Brands
-
Ratings
Ideation9.00 Ratings00 Ratings
Approval workflows7.00 Ratings00 Ratings
Content collaboration8.00 Ratings00 Ratings
Content calendar8.00 Ratings00 Ratings
Network for content licensing/production8.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
CrowdRiff
8.3
Ratings
2% above category average
Unsplash for Brands
-
Ratings
Content hub8.00 Ratings00 Ratings
Forms / Gated content8.00 Ratings00 Ratings
Embedded CTAs8.00 Ratings00 Ratings
Content distribution8.00 Ratings00 Ratings
Content promotion9.00 Ratings00 Ratings
Content automation9.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
CrowdRiff
5.0
Ratings
44% below category average
Unsplash for Brands
-
Ratings
Audience profiling and targeting5.00 Ratings00 Ratings
Closed-loop tracking and reporting5.00 Ratings00 Ratings
Content performance analytics5.00 Ratings00 Ratings
Campaign optimization dashboard5.00 Ratings00 Ratings
Competitive analytics5.00 Ratings00 Ratings
Best Alternatives
CrowdRiffUnsplash for Brands
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Adobe Express
Adobe Express
Score 8.8 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Adobe Express
Adobe Express
Score 8.8 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Adobe Express
Adobe Express
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CrowdRiffUnsplash for Brands
Likelihood to Recommend
10.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
User Testimonials
CrowdRiffUnsplash for Brands
Likelihood to Recommend
We love to use CrowdRiff for specific trending items, for example, wine slushies are popular during the spring/summer and each winery does them a little bit differently so it's nice to be able to use CrowdRiff to source various images of slushies available across the state in a quick turnaround.
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If someone is in a specific or super-niche industry, they may not find that Unsplash for Brands is a good option for them. I would say their site and their library of photographic images are a bit more general -- so if you need something stylized, it may not be the place for you.
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Pros
  • searching images
  • the filtering, being able to exclude terms hashtags, etc.
  • easy to use
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  • Provides beautiful natural and in action photos
  • Provided royalty free imagery which is great for charities who have a budget or not budget for photography
  • Photos are more stylistic and creative than traditional stock sites like Adobe, iStock, Shutterstock
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Cons
  • would love to be able to search by geographic location
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  • The layout and UX is not as friendly as many other similar platforms.
  • Search engine could be improved.
  • Bulk download would be wonderful.
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Likelihood to Renew
No answers on this topic
I need to learn a little more about the product and its capabilities before I give a higher review. However, the availability of image trending is far superior to Getty or Getty Enterprise.
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Alternatives Considered
No answers on this topic
There is one obvious major advantage to Pexels (and Unsplash really) in that the images are royalty-free. We can use them without fear of being sued afterward, and we don't even have to create an account, just download the image and it's ready to go. When it comes to Pexels' photos, you can photoshop words on them, but sometimes you don't want a photo designed for photoshopping, you just want a photo that's ready to use, such as Unsplash.
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Return on Investment
  • very positive impact, has saved us money in that some of the images we have not needed to purchase.
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  • Excellent for using photos for content creation, keeps things fresh yet still on brand for our program's needs
  • Ease of use, directly implemented in the program to directly find an image without needing to leave the site
  • Perfect since it's free!
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ScreenShots

CrowdRiff Screenshots

Screenshot of Easily share with third parties:
We make it simple to send images to partners, media contacts and other team members.Screenshot of Spend less time searching:
Find the exact visuals you need, in seconds, using the industry’s most powerful intelligent image search.Screenshot of Bring your website to life:
Wow your website visitors with a visually rich experience. Responsive galleries make it easy to keep your site fresh with the latest and greatest visuals.Screenshot of Flexible rights management: 
Customize how you ask for rights to social media photos and create a great experience for your community.Screenshot of Find untapped UGC:
Delve into the richest source of UGC visuals around your brand.Screenshot of More visuals, more clicks:
Add branded calls to action to your photos, so visitors can click through to relevant information on your website.