TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ConvertKit

    Score8.4 out of 10
    N/AConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.

    $29

    per month

    Everest (Return Path + 250ok)

    Score10 out of 10
    N/AEverest is an integrated email success platform providing crucial insights and deliverability guidance so users can reach more people, increase engagement, and improve efficiencies of their email programs. Everest helps to improve email deliverability by getting complete visibility into email marketing metrics and sender reputation, understand the audience and deliver content that is timely, personalized, and functions flawlessly on any device, and get a holistic view of a company's…

    $20

    per month

    Pricing
    ConvertKitEverest (Return Path + 250ok)
    Editions & Modules
    Creator
    $29.00
    per month
    Creator Pro
    $59.00
    per month
    Elements
    $20
    per month
    Elements Plus
    $525
    per month
    Professional
    Custom Pricing
    Enterprise
    Custom Pricing
    Offerings
    Pricing Offerings
    ConvertKitEverest (Return Path + 250ok)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ConvertKitEverest (Return Path + 250ok)
    Considered Both Products
    ConvertKit
    No answer on this topic
    Validity
    No answer on this topic
    Key User Insights
    Would buy again
    83%
    Would buy again
    5 Answers
    80%
    Would buy again
    4 Answers
    Delivers good value for the price
    80%
    Delivers good value for the price
    4 Answers
    80%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    83%
    Happy with the feature set
    5 Answers
    100%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    83%
    Implementation went as expected
    5 Answers
    No answers on this topic
    Features
    ConvertKitEverest (Return Path + 250ok)
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ConvertKit and Everest (Return Path + 250ok)
    Feature
    ConvertKit
    8.8
    6 Ratings
    10% above category average
    Everest (Return Path + 250ok)
    6.1
    21 Ratings
    26% below category average
    WYSIWYG email editor9.06 Ratings5.02 Ratings
    Dynamic content8.76 Ratings5.32 Ratings
    Ability to test dynamic content8.76 Ratings6.47 Ratings
    Landing pages8.36 Ratings5.02 Ratings
    A/B testing8.46 Ratings6.58 Ratings
    Mobile optimization9.76 Ratings3.36 Ratings
    Email deliverability reporting9.76 Ratings8.021 Ratings
    List management8.06 Ratings7.09 Ratings
    Triggered drip sequences8.46 Ratings8.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ConvertKit and Everest (Return Path + 250ok)
    Feature
    ConvertKit
    8.2
    6 Ratings
    7% above category average
    Everest (Return Path + 250ok)
    6.1
    22 Ratings
    23% below category average
    Dashboards8.36 Ratings7.222 Ratings
    Standard reports9.76 Ratings6.720 Ratings
    Custom reports6.75 Ratings4.516 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of ConvertKit and Everest (Return Path + 250ok)
    Feature
    ConvertKit
    9.4
    6 Ratings
    16% above category average
    Everest (Return Path + 250ok)
    8.0
    10 Ratings
    0% above category average
    URL Validation10.05 Ratings8.16 Ratings
    Link Tracking10.05 Ratings6.73 Ratings
    Image Validation9.35 Ratings7.66 Ratings
    Inbox Display9.76 Ratings8.57 Ratings
    Email Accessibility Tools9.35 Ratings7.54 Ratings
    Spelling and Grammar Check9.05 Ratings7.82 Ratings
    Spam Testing8.05 Ratings9.09 Ratings
    Email Previews10.06 Ratings9.08 Ratings
    Best Alternatives
    ConvertKitEverest (Return Path + 250ok)
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    Emma by Marigold
    Score9.4 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ConvertKitEverest (Return Path + 250ok)
    Likelihood to Recommend
    8.0
    (6 ratings)
    5.4
    (27 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.2
    (5 ratings)
    Usability
    9.0
    (3 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    ConvertKitEverest (Return Path + 250ok)
    Likelihood to Recommend
    ConvertKit
    It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
    Incentivized
    Read full review
    Validity
    Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
    Read full review
    Pros
    ConvertKit
    • Literally unlimited templates for designing the Email campaigns
    • Launching a landing page to capture leads (emails) quickly
    • Analytics to track almost everything including delivery rates gives the ability to optimise next/future campaigns accordingly
    • Newly launched journey or drip email campaigns is great as well
    Incentivized
    Read full review
    Validity
    • Individualized attention. They really dug in to understand our products and services.
    • Easy-to-understand training and actionable items that you can sustain over a long period of time.
    • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
    Incentivized
    Read full review
    Cons
    ConvertKit
    • I think the dashboard could benefit form allowing more customization
    • The way you format email templates is pretty limited
    • The saved footer options seems glitchy. I can never get it to work right.
    Incentivized
    Read full review
    Validity
    • Some domain summary data inconsistent with seedlist detail
    • UI feels a little dated
    • Reporting options are limited
    • As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
    • Inbox Preview rendering could be more robust and extensive
    • Would like to see Dark Mode previewing rendering
    Incentivized
    Read full review
    Likelihood to Renew
    ConvertKit
    No answers on this topic
    Validity
    We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
    Incentivized
    Read full review
    Usability
    ConvertKit
    Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
    Incentivized
    Read full review
    Validity
    I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
    Incentivized
    Read full review
    Support Rating
    ConvertKit
    No answers on this topic
    Validity
    Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
    Incentivized
    Read full review
    Implementation Rating
    ConvertKit
    No answers on this topic
    Validity
    I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
    Incentivized
    Read full review
    Alternatives Considered
    ConvertKit
    The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
    Incentivized
    Read full review
    Validity
    Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.
    Incentivized
    Read full review
    Return on Investment
    ConvertKit
    • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
    • My return clients percentages have increased since I started using Convertkit
    Incentivized
    Read full review
    Validity
    • It has helped identify inbox issues and thus helping our clients reach more inboxes.
    • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
    • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
    Read full review
    ScreenShots

    Everest (Return Path + 250ok) Screenshots

    Screenshot of Inbox Placement
Understand inbox placement rates by mailbox provider.Screenshot of Competitive Intelligence
Get visibility into what your competitors are doing well, including subject lines, sending patterns, and more.Screenshot of Design Tests
Collaborate, design, and test your email content across devices and mail clients.Screenshot of Reputation Monitoring
Get the most visibility into your sender reputation.Screenshot of Engagement Metrics
Go beyond the basic data provided by your email service provider. Get a holistic look at all the engagement metrics matters to your email program.Screenshot of List Validation
Verify the addresses on your lists aren't dead, wrong, or dangerous before mailing them and protect your sender reputation.