TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score7.7 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    LocaliQ

    Score9 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
    Pricing
    Constant ContactLocaliQ
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Constant ContactLocaliQ
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.LocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
    More Pricing Information
    Community Pulse
    Constant ContactLocaliQ
    Considered Both Products
    Constant Contact
    No answer on this topic
    Gannett
    Chose LocaliQ
    LocaliQ was chosen for its comprehensive marketing capabilities, combining localized targeting, digital and print ADS, and automated optimizations. While other platforms excel in specialized areas, LocaliQ provided a well-rounded solution tailored to our company goals of …
    Incentivized
    Chose LocaliQ
    Many of my clients have dabbled in Google Adwords then realize they don't want to handle this themselves.
    Incentivized
    Key User Insights
    Would buy again
    84%
    Would buy again
    59 Answers
    89%
    Would buy again
    34 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    59 Answers
    97%
    Delivers good value for the price
    32 Answers
    Happy with the feature set
    84%
    Happy with the feature set
    59 Answers
    92%
    Happy with the feature set
    35 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    40 Answers
    85%
    Lived up to sales and marketing promises
    29 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    44 Answers
    94%
    Implementation went as expected
    32 Answers
    Features
    Constant ContactLocaliQ
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    8.0
    118 Ratings
    1% above category average
    LocaliQ
    7.6
    11 Ratings
    3% above category average
    WYSIWYG email editor8.4101 Ratings7.34 Ratings
    Dynamic content7.7102 Ratings6.69 Ratings
    Ability to test dynamic content8.582 Ratings8.02 Ratings
    Landing pages7.876 Ratings6.78 Ratings
    A/B testing7.171 Ratings8.06 Ratings
    Mobile optimization8.686 Ratings7.311 Ratings
    Email deliverability reporting9.0114 Ratings9.06 Ratings
    List management8.3116 Ratings7.17 Ratings
    Triggered drip sequences7.260 Ratings8.63 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    8.0
    115 Ratings
    4% above category average
    LocaliQ
    8.0
    42 Ratings
    16% above category average
    Dashboards8.488 Ratings7.841 Ratings
    Standard reports8.3113 Ratings8.141 Ratings
    Custom reports7.558 Ratings8.231 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    8.1
    67 Ratings
    1% above category average
    LocaliQ
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check8.254 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.366 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    -
    Ratings
    LocaliQ
    7.6
    40 Ratings
    12% above category average
    Lead nurturing automation00 Ratings8.432 Ratings
    Lead scoring and grading00 Ratings6.79 Ratings
    Data quality management00 Ratings8.236 Ratings
    Automated sales alerts and tasks00 Ratings7.224 Ratings
    Campaign Management
    Comparison of Campaign Management features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    -
    Ratings
    LocaliQ
    7.8
    3 Ratings
    5% below category average
    Calendaring00 Ratings9.52 Ratings
    Event/webinar marketing00 Ratings6.02 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    -
    Ratings
    LocaliQ
    7.8
    10 Ratings
    17% above category average
    Social sharing and campaigns00 Ratings8.19 Ratings
    Social profile integration00 Ratings7.69 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Constant Contact and LocaliQ
    Feature
    Constant Contact
    -
    Ratings
    LocaliQ
    9.0
    6 Ratings
    33% above category average
    Customizability00 Ratings9.06 Ratings
    Best Alternatives
    Constant ContactLocaliQ
    Small Businesses
    Mad Mimi
    Score10 out of 10
    monday marketer
    Score8.5 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    OutboundEngine
    Score8.5 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactLocaliQ
    Likelihood to Recommend
    8.3
    (133 ratings)
    8.9
    (47 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (10 ratings)
    8.5
    (34 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    8.5
    (33 ratings)
    User Testimonials
    Constant ContactLocaliQ
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Gannett
    The forms of online marketing continues to grow and LocaliQ's associates have the relevant skills to keep up with this and recommend what is suited for our business. Geo fencing is another area that makes a lot of sense as people use their phones more and more for accessing the web. Through LocaliQ we can pinpoint physicial places where we can market to a group that matches our target audience.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Gannett
    No answers on this topic
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
    Read full review
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Gannett
    No answers on this topic
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Gannett
    No answers on this topic
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Gannett
    No answers on this topic
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Gannett
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Gannett
    I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around service
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Gannett
    There is always the challenge with practices that have multiple locations, trying to target a geographical zone that is sometimes to wide. But we have successfully navigated this issue when needed to target those who need the most added volume.
    Incentivized
    Read full review
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of Curate Advanced Automation workflows to make sure your marketing is always on - even when you're not.Screenshot of Edit one of our hundreds of pre-built email templates or start from scratch with our simple to use drag-and-drop email editor.Screenshot of Plan and post your social media messaging across platforms with our Social Posting tool.Screenshot of Reach your customers wherever they are with SMS Marketing.Screenshot of Integrate with powerful  tools to grow more using Constant Contact.

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.