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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score7.7 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    ConvertKit

    Score8.4 out of 10
    N/AConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.

    $29

    per month

    Pricing
    Constant ContactConvertKit
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Creator
    $29.00
    per month
    Creator Pro
    $59.00
    per month
    Offerings
    Pricing Offerings
    Constant ContactConvertKit
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
    More Pricing Information
    Community Pulse
    Constant ContactConvertKit
    Considered Both Products
    Constant Contact
    Chose Constant Contact
    I used Constant Contact because of a job or a client. I have not used in my business. I won't be using Constant Contact at this time in my business because I have more needs and a bigger budget.
    Incentivized
    ConvertKit
    Chose ConvertKit
    I've tried other email marketing platforms, but they were either too complicated or more expensive than ConvertKit. The way that ConvertKit linked with my CRM and Zapier allowed me to use it for what I needed. The other options would probably work as well, but ConvertKit met …
    Incentivized
    Key User Insights
    Would buy again
    84%
    Would buy again
    59 Answers
    83%
    Would buy again
    5 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    59 Answers
    80%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    84%
    Happy with the feature set
    59 Answers
    83%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    40 Answers
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    44 Answers
    83%
    Implementation went as expected
    5 Answers
    Features
    Constant ContactConvertKit
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and ConvertKit
    Feature
    Constant Contact
    8.0
    118 Ratings
    1% above category average
    ConvertKit
    8.8
    6 Ratings
    10% above category average
    WYSIWYG email editor8.4101 Ratings9.06 Ratings
    Dynamic content7.7102 Ratings8.76 Ratings
    Ability to test dynamic content8.582 Ratings8.76 Ratings
    Landing pages7.876 Ratings8.36 Ratings
    A/B testing7.171 Ratings8.46 Ratings
    Mobile optimization8.686 Ratings9.76 Ratings
    Email deliverability reporting9.0114 Ratings9.76 Ratings
    List management8.3116 Ratings8.06 Ratings
    Triggered drip sequences7.260 Ratings8.46 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and ConvertKit
    Feature
    Constant Contact
    8.0
    115 Ratings
    4% above category average
    ConvertKit
    8.2
    6 Ratings
    7% above category average
    Dashboards8.488 Ratings8.36 Ratings
    Standard reports8.3113 Ratings9.76 Ratings
    Custom reports7.558 Ratings6.75 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and ConvertKit
    Feature
    Constant Contact
    8.1
    67 Ratings
    1% above category average
    ConvertKit
    9.4
    6 Ratings
    16% above category average
    URL Validation8.231 Ratings10.05 Ratings
    Link Tracking7.934 Ratings10.05 Ratings
    Image Validation8.932 Ratings9.35 Ratings
    Inbox Display8.635 Ratings9.76 Ratings
    Email Accessibility Tools7.928 Ratings9.35 Ratings
    Spelling and Grammar Check8.254 Ratings9.05 Ratings
    Spam Testing6.026 Ratings8.05 Ratings
    Email Previews9.366 Ratings10.06 Ratings
    Best Alternatives
    Constant ContactConvertKit
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactConvertKit
    Likelihood to Recommend
    8.3
    (133 ratings)
    8.0
    (6 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (10 ratings)
    9.0
    (3 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant ContactConvertKit
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    ConvertKit
    It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    ConvertKit
    • Literally unlimited templates for designing the Email campaigns
    • Launching a landing page to capture leads (emails) quickly
    • Analytics to track almost everything including delivery rates gives the ability to optimise next/future campaigns accordingly
    • Newly launched journey or drip email campaigns is great as well
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    ConvertKit
    • I think the dashboard could benefit form allowing more customization
    • The way you format email templates is pretty limited
    • The saved footer options seems glitchy. I can never get it to work right.
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    ConvertKit
    No answers on this topic
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    ConvertKit
    Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
    Incentivized
    Read full review
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    ConvertKit
    No answers on this topic
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    ConvertKit
    No answers on this topic
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    ConvertKit
    No answers on this topic
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    ConvertKit
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    ConvertKit
    The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    ConvertKit
    No answers on this topic
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    ConvertKit
    • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
    • My return clients percentages have increased since I started using Convertkit
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of Curate Advanced Automation workflows to make sure your marketing is always on - even when you're not.Screenshot of Edit one of our hundreds of pre-built email templates or start from scratch with our simple to use drag-and-drop email editor.Screenshot of Plan and post your social media messaging across platforms with our Social Posting tool.Screenshot of Reach your customers wherever they are with SMS Marketing.Screenshot of Integrate with powerful  tools to grow more using Constant Contact.