Cognito Forms vs. SurveyMonkey

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognito Forms
Score 9.2 out of 10
N/A
Cognito Forms, from the company of the same name in South Carolina, is presented by the vendor as an easy-to-use online form builder, allowing anyone to create, publish, and manage forms, with free and paid plans. With it, users can create unlimited forms including registration forms, payment forms, and surveys without coding. Forms can be embedded directly into a website, and form submissions can be viewed from any device, any time.
$0
1 user
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$25
per month (billed annually) per user (starting at 3 users)
Pricing
Cognito FormsSurveyMonkey
Editions & Modules
Free
$0
1 user
Pro
$19
per month 2 users
Team
$39
per month 5 users
Enterprise
$129
per month 20 users
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
Offerings
Pricing Offerings
Cognito FormsSurveyMonkey
Free Trial
NoNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Cognito FormsSurveyMonkey
Features
Cognito FormsSurveyMonkey
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Cognito Forms
8.3
Ratings
4% above category average
SurveyMonkey
8.6
Ratings
8% above category average
Survey templates8.50 Ratings9.10 Ratings
Themes7.00 Ratings6.70 Ratings
Custom logo/branding9.50 Ratings10.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Cognito Forms
8.7
Ratings
2% above category average
SurveyMonkey
8.6
Ratings
1% above category average
Changes to live survey8.50 Ratings7.40 Ratings
Question design help8.50 Ratings9.10 Ratings
Multiple question types9.00 Ratings9.10 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Cognito Forms
9.5
Ratings
14% above category average
SurveyMonkey
8.4
Ratings
2% above category average
Survey logic flexibility9.50 Ratings8.40 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Cognito Forms
9.5
Ratings
15% above category average
SurveyMonkey
10.0
Ratings
20% above category average
Response tracking9.00 Ratings10.00 Ratings
Data export9.50 Ratings10.00 Ratings
Standard reports10.00 Ratings10.00 Ratings
Custom reports9.50 Ratings10.00 Ratings
Analytics9.50 Ratings9.90 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Cognito Forms
9.8
Ratings
12% above category average
SurveyMonkey
10.0
Ratings
14% above category average
Access controls9.50 Ratings10.00 Ratings
Compliance10.00 Ratings10.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Cognito Forms
9.3
Ratings
13% above category average
SurveyMonkey
9.9
Ratings
19% above category average
Vendor-offered crowdsourcing9.50 Ratings9.90 Ratings
Respondent restrictions9.00 Ratings10.00 Ratings
Best Alternatives
Cognito FormsSurveyMonkey
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Score 9.5 out of 10
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Score 9.5 out of 10
Medium-sized Companies
Qualaroo
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Score 6.1 out of 10
Qualaroo
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Score 6.1 out of 10
Enterprises
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User Ratings
Cognito FormsSurveyMonkey
Likelihood to Recommend
9.5
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(0 ratings)
Usability
8.5
(0 ratings)
9.9
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
6.0
(0 ratings)
Support Rating
8.5
(0 ratings)
9.4
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Cognito FormsSurveyMonkey
Likelihood to Recommend
It's excellent for small sets of forms, from simple to highly complex It's not good at scale. With over 170 forms now, we desperately need some way to manage and maintain shared content once Cognito does not help. Their approach is that you can copy a working form (great) and modify it to create the next one. That's how we've got so many forms...
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SurveyMonkey really excels in the survey design aspect of the surveying process. They have so many different question types that you can use to create your questions. The analytics and reporting are basic but ok for those wanting simple insights into their survey answers. Their free plan should suffice for any business that needs the fundamentals of surveying - i.e. survey builder, sharing, and viewing answers.
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Pros
  • New Hire Form - It announces the new hire and provides direction to several departments on their needs, computer, phone, security level, etc.
  • Terminations - We use it to shut off security, badges, computers, track phone, electronics, etc.
  • Temp Form - It provides an avenue to enter them into our payroll system for tracking hours, also, for the start and end dates.
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  • SurveyMonkey's survey programming features are extremely intuitive. Someone who has never used it before can, with little direction or training, easily set up a simple - or comprehensive - survey in a matter of minutes.
  • Real-time reporting and analytics tools are extremely helpful to keep everyone involved informed on an ongoing basis.
  • Virtually any kind of question or answer format can be programmed into your SurveyMonkey survey.
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Cons
  • We have families of forms with a mix of unique parts and common functionality. Cognito has no ability to copy a field or a section (set of fields) between forms. If you need to update the common functionality, you have to do it separately for each affected form.
  • It seems that the (large and impressive) functionality has outgrown the capabilities provided to manage sets of complex forms that exploit this functionality - such as copying and pasting between forms or being able to define a section in one place and have it appear in many forms (#include)
  • The documentation is incomplete - often have to discover how things work by trial and error
  • A spell checker for content would be nice!
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  • I think it's becoming pushed to the back-burner as more survey sites come out - it needs to come up with something to keep it more relevant as other survey sites are being more widely used.
  • Give more options to customize the look of your survey.
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Likelihood to Renew
No answers on this topic
Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
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Usability
We have been using Cognito Forms for over 5 years. We find it very easy use and it is part of the programs we use on a daily basis.
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SurveyMonkey should suffice for most simple use cases to collect responses or feedback from clients. The templates that they offer are helpful as well as the guidance on question formulation. If you just need a stand alone software to distribute and collect surveys, then SurveyMonkey will meet your needs.
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Performance
No answers on this topic
still to many limitations for more complex surveys --skips, filtered questions, etc.
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Support Rating
Very friendly and helpful, but typically takes at least one day to respond. However, when they do respond they dive right into the specific form I ask about and tell me exactly how to fix what I need help with
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I haven’t used the support function yet, but I have had colleagues that have and the issues they’ve faced have been resolved super quickly. They also have said the support people they have come in contact with have been extremely friendly. Those two things are what made me choose my rating
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Implementation Rating
No answers on this topic
Implementation not required.
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Alternatives Considered
I have not used any other programs like Cognito Forms. I have been with my company for almost two years. I very much like the ease of this system and its capabilities. I like knowing everyone is using the same thing. I do not foresee us making any changes to our current use of Cognito Forms.
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Outside of creating our own surveys, no other tools have been used outside of SurveyMonkey. I have heard of a few others but would not be able to provide an honest opinion due to my lack of experience working with them.
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Return on Investment
  • We have used Cognito Forms in place of having to purchase a specific platform or software for Employee Engagement
  • We have used Cognito Forms for great surveys and found the reporting pretty good too
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  • SurveyMonkey has a positive impact on our organization by allowing us to gain insight to our team through the 360 evaluations.
  • We have had positive ROI from our client polling questions which have directed new products or services that we offer.
  • The analytics were an awesome way to filter and export responses so that our management team could evaluate the information.
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ScreenShots