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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ClickSend

    Score6.1 out of 10
    N/AClickSend aims to help businesses communicate with their customers and staff in the moments that matter on the channels, they use every day. ClickSend is designed to power billions of messages worldwide and offers a full suite of communications products from SMS and rich messaging to letters and fax all done via online dashboard or API.

    $0.01

    Per email for at least 25,000 emails

    Iterable

    Score8.7 out of 10
    N/AIterable is an AI-powered customer communication platform that activates customers across channels in real-time. With intelligent personalization, dynamic content, and a cross-channel suite, Iterable helps brands create seamless, data-driven experiences across email, SMS, push, and in-app notifications.N/A
    Pricing
    ClickSendIterable
    Editions & Modules
    Email
    $0.0056
    Per email for at least 25,000 emails
    SMS
    $0.0177
    Per text for at least 2,000 texts
    No answers on this topic
    Offerings
    Pricing Offerings
    ClickSendIterable
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    ClickSendIterable
    Considered Both Products
    ClickSend
    No answer on this topic
    Iterable
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    6 Answers
    92%
    Would buy again
    86 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    94%
    Delivers good value for the price
    66 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    91%
    Happy with the feature set
    85 Answers
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    6 Answers
    89%
    Lived up to sales and marketing promises
    56 Answers
    Implementation went as expected
    86%
    Implementation went as expected
    6 Answers
    83%
    Implementation went as expected
    54 Answers
    Features
    ClickSendIterable
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ClickSend and Iterable
    Feature
    ClickSend
    -
    Ratings
    Iterable
    7.1
    97 Ratings
    7% below category average
    WYSIWYG email editor00 Ratings8.285 Ratings
    Dynamic content00 Ratings7.792 Ratings
    Ability to test dynamic content00 Ratings7.490 Ratings
    A/B testing00 Ratings7.493 Ratings
    Mobile optimization00 Ratings7.089 Ratings
    Email deliverability reporting00 Ratings5.193 Ratings
    List management00 Ratings7.193 Ratings
    Triggered drip sequences00 Ratings7.084 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ClickSend and Iterable
    Feature
    ClickSend
    -
    Ratings
    Iterable
    6.2
    94 Ratings
    16% below category average
    Dashboards00 Ratings6.694 Ratings
    Standard reports00 Ratings6.293 Ratings
    Custom reports00 Ratings5.884 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ClickSend and Iterable
    Feature
    ClickSend
    -
    Ratings
    Iterable
    8.2
    91 Ratings
    9% above category average
    API00 Ratings8.082 Ratings
    Role-based workflow & approvals00 Ratings8.678 Ratings
    Customizability00 Ratings8.183 Ratings
    Best Alternatives
    ClickSendIterable
    Small Businesses
    SimpleTexting
    Score7.6 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    EZ Texting
    Score8.7 out of 10
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Enterprises
    Airship
    Score8.5 out of 10
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClickSendIterable
    Likelihood to Recommend
    8.9
    (7 ratings)
    8.6
    (98 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Availability
    -
    (0 ratings)
    8.6
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.5
    (3 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.1
    (3 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (3 ratings)
    User Testimonials
    ClickSendIterable
    Likelihood to Recommend
    ClickSend
    ClickSend supports live chats, where instant messaging is done for both formal or informal discussions. Besides, proper management of tasks, from the simplified ones to the complex ones, and every player is well assigned. The option of bar code in this application ensures there is the automation of many tasks and reduces paperwork.
    Incentivized
    Read full review
    Iterable
    At OneVision, I was brought on to migrate from ActiveCampaign and it was a huge improvement to go to Iterable. Much of the improvement lay in the back end connectivity to databases, which although not directly in my purview, made it easier to work as a team (product & marketing) inside our company.
    Read full review
    Pros
    ClickSend
    • You can add list of users just by uploading numbers CSV or by uploading detailed CSV.
    • You can generate quick campaigns just like in email, save templates with URLs, send immediately, or schedule for a certain date and hour. They have analytics, shared, and private numbers. I like that it is super straightforward.
    • You can make automated campaings that will be sent every time a new user joins a list. This you can do with 3rd-party integrations such as your own app or Zapier since ClickSend already has this integration.
    • Super cheap and it's what I like most. You pay for SMS in bulk with really competitive prices. Most SMS companies want to charge by the number of users, and when you have 32,000 active users or +130,000 users it just becomes expensive so ClickSend is the SMS solution.
    • In general, using ClickSend is quick and the learning curve for new users is flat since it's almost the same as an email marketing tool just for SMS and compressed.
    Incentivized
    Read full review
    Iterable
    • Customer Journey creation - the platform easily creates a visual path for the marketing team to curate messaging based around timing, channel, behavior as well as add split testing logic and exit criteria so we target only the audiences we want.
    • Customer Success - one of the best teams I've ever had the pleasure of working with. I'm able to move so much quicker because they really create a helpful partnership.
    • Audience segmentation, the platform is easy to work with even if you're a first time user, they do a great job of visually showing the logic and the and/or/none type rules.
    Incentivized
    Read full review
    Cons
    ClickSend
    • At times, the length of the text can feel quite short to keep it under a certain price.
    • Links sent through ClickSend are often marked as spam.
    Incentivized
    Read full review
    Iterable
    • Insights. I think this is the biggest downfall of Iterable, the insights and analytics area is really not good at all. We have almost stopped using it all together in favour of just using Mixpanel (but now we're paying for 2 platforms). Things we can do in Mixpanel that we can't do in Iterable:
    • - custom conversion windows
    • - more scalable reports
    • - comparing multiple events
    • - setting up alerts that trigger to slack
    • Segmentation - building segments and organizing lists that are already built.
    • - relative dates can be confusing but are a critical piece of building lists
    • - unable to compare multiple events
    • - we have a pretty good naming structure for our lists but with so many daily users, no good way to organize them (with labels or folders) and searching for a list requires you to find the exact word we end up re creating dynamic lists each time
    • - static lists don't show you what rules were used to create the list
    • - no way to see changes over time
    • Improved ways of collaborating. There's no way of knowing if other people are editing a list, template, campaign or journey. easy to overwrite each other's work
    • I've been an Iterable user for about 4 years, at 2 different companies. SinceI started using Iterable I think the number of bugs has increased.
    • I wish Iterable did a better job testing releases so we're not the ones discovering issues so frequently.
    • In app message. We've had issues with this tool/channel starting at implementation. It feels like it never made it's way out of beta, despite us paying for it now.
    • The app team offered to do working sessions with us to understand how we use it day to day and never followed up on that. There have been no improvements to the tool and any time we run into another issue with it (although Jena in support is great) it takes forever to diagnose or we are told the issue cannot be replicated. It just feels like we have constant issues with this tool.
    • We've actually onboarded to another tool (not ideal for omni channel) for some in app messages because this one has so many downfalls and is so buggy.
    • Self serve documentation is great when you have an idea of what you're doing but not entirely sure. It is not easy to understand for people who are newer or less well versed in the platform.
    Read full review
    Likelihood to Renew
    ClickSend
    No answers on this topic
    Iterable
    Extremely easy to use, deeply integrated into our infrastructure
    Read full review
    Usability
    ClickSend
    No answers on this topic
    Iterable
    Iterable very easy to learn and use. It's a great platform for both a new email marketer and a marketer that's been working in email for 20+ years.
    Incentivized
    Read full review
    Reliability and Availability
    ClickSend
    No answers on this topic
    Iterable
    Iterable is there like 99.9% of the time. However, when it goes down, it grinds us to a halt. Most of the time, outages are an hour or less, but if that's at a peak time, it can be a nightmare. That said, when the worst does happen, there are frequent updates and an easy situation tracker that give you an estimate of how much longer you'll have to wait for the issue to be resolved.
    Incentivized
    Read full review
    Performance
    ClickSend
    No answers on this topic
    Iterable
    The API is super quick. The UI can be a little sluggish depending on what you're loading, but overall Iterable performs great. Iterable appears to do a good job of making processes async so that one action isn't blocking another.
    Incentivized
    Read full review
    Support Rating
    ClickSend
    In general, support is good. Actually they usually write to you about things like when you upload your first contacts, send your first campaign, or when you forget to put the opt-out option. Of course, they are automated emails but it happens that if you reply to one of them a real support agent will attend to your case. If you have any doubt you can write directly to support by email. I'm not sure if they are using Zendesk or any other kind of program but they usually answer in less than 2 hours. Still, the option of an actual real-time chat is missing.
    Incentivized
    Read full review
    Iterable
    I've never experienced any issues with Iterable. As I and my colleagues have learnt the system and it's features, response to questions and advice from our account manager is always quick. Kevin knows the product well, and with the few tricky questions has hasn't been able to answer he's been quick to get back to us.
    Incentivized
    Read full review
    Alternatives Considered
    ClickSend
    ClickSend is okay but limited in functionality as compared to HighLevel. HighLevel has more functionality and it is at a reasonable price point everyone. Apart from that support are the same for most platform and it is really great to have something that is easy to start using. Most important decision that someone have to make is what they want in these software.
    Incentivized
    Read full review
    Iterable
    I admittedly don't remember much of Klaviyo, as I have become so familiar with Iterable. I definitely prefer Iterable, however. There are so many more features in Iterable and it just feels like a more dynamic and comprehensive experience with more granular data than Klaviyo presented us
    Incentivized
    Read full review
    Scalability
    ClickSend
    No answers on this topic
    Iterable
    We've definitely tested scalability, and it's no line - it works. The process is pretty easy. Most of the times it goes off without a hitch. Any time we do encounter issues, our support team is quick to get on the job and very communicative as they work us through a successful launch.
    Incentivized
    Read full review
    Return on Investment
    ClickSend
    • The ROI is time. More time focused, less time distracted with a mobile device.
    • Early days, however the customer survey and marketing campaigns will hopefully yield results.
    • Customer adherence to appointments and/or rescheduling for missed appointments has drastically increased with the use of reminder and follow-up SMS options that normally wouldn't be used as often on a mobile device.
    Read full review
    Iterable
    • Iterable journeys save us a ton of time and resources and we are able to optimize messaging with simple A/B testing and dynamic content.
    • Preview data and snippets are easy to use - managing them is less of a lift, saving us time to focus on creative.
    Read full review
    ScreenShots

    ClickSend Screenshots

    Screenshot of ClickSend SMS Dashboard

    Iterable Screenshots

    Screenshot of how Iterable unifies customer, product, business, and martech ecosystem data to create integrated marketing.Screenshot of Iterable’s AI Suite, that helps to build personalized campaigns quickly, predicts what customers need next, and fine-tunes every message for maximum impact.Screenshot of some of the tools and support available through Iterable that support scale and tomorrow’s growth.Screenshot of how Iterable unifies all engagement channels into one platform for consistent, personalized communication, connecting with customers wherever they are: SMS, email, in-app, push, embedded messaging, and beyond.Screenshot of how to create highly-personalized communications that listen to, react to, and anticipate customer needs.Screenshot of an example of how AI can be used to influence the most important metrics and achieve key business goals.