Apollo.io vs. LeadFuze

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
LeadFuze
Score 8.7 out of 10
Small Businesses (1-50 employees)
Find any business professional's contact information. Search entire market segments, or for specific individuals or accounts. Used by salespeople, recruiters, and marketers to help them build their ideal list of leads and candidates. LeadFuze aggregates the world’s professional data to continue to deliver fresh leads. It's prospecting, automated!N/A
Pricing
Apollo.ioLeadFuze
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioLeadFuze
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.The LeadFuze team offers to write your cold email copy for you on our Professional and Rainmaker subscriptions for no additional cost. We have sent over 2 million cold emails and know what works and you can take advantage of this expertise with this offer.
More Pricing Information
Community Pulse
Apollo.ioLeadFuze
Features
Apollo.ioLeadFuze
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
7.9
Ratings
2% above category average
LeadFuze
-
Ratings
Advanced search7.50 Ratings00 Ratings
Identification of new leads7.80 Ratings00 Ratings
List quality7.70 Ratings00 Ratings
List upload/download8.30 Ratings00 Ratings
Ideal customer targeting7.80 Ratings00 Ratings
Load time/data access8.30 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.8
Ratings
1% above category average
LeadFuze
-
Ratings
Contact information7.80 Ratings00 Ratings
Company information8.10 Ratings00 Ratings
Industry information7.50 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.7
Ratings
4% above category average
LeadFuze
-
Ratings
Lead qualification process7.80 Ratings00 Ratings
Smart lists and recommendations7.60 Ratings00 Ratings
Salesforce integration8.30 Ratings00 Ratings
Company/business profiles7.70 Ratings00 Ratings
Alerts and reminders7.00 Ratings00 Ratings
Data hygiene7.20 Ratings00 Ratings
Automatic data refresh7.30 Ratings00 Ratings
Tags7.60 Ratings00 Ratings
Filters and segmentation8.50 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
6.9
Ratings
8% below category average
LeadFuze
-
Ratings
Sales email templates6.80 Ratings00 Ratings
Append emails to records7.00 Ratings00 Ratings
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Apollo.ioLeadFuze
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TechTarget Priority Engine
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Lead411
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User Ratings
Apollo.ioLeadFuze
Likelihood to Recommend
8.8
(0 ratings)
9.3
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
4.0
(0 ratings)
Usability
8.7
(0 ratings)
9.6
(0 ratings)
Support Rating
9.0
(0 ratings)
7.3
(0 ratings)
Implementation Rating
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
Apollo.ioLeadFuze
Likelihood to Recommend
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
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LeadFuze is great for B2B companies that need an all-in-one lead generation outreach program. This software allows even novices to curate targeted lists and run outreach programs at scale. It is well suited for small or large teams and both the marketing and sales team can benefit from the program. It is also a useful tool for HR, where you can curate lists of qualified candidates and reach out to them proactively.
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Pros
  • Consolidates tool and packs in a lot of functionality
  • Keeps up with the industry trends for prospecting and data enrichment
  • Offers the basics you need to get going
  • Account mapping to Salesforce - reps can prospect in Apollo and can easily toggle on views to only see their own accounts.
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  • LeadFuze is easy to use. Like any software it takes a little getting used to.....but the product works and it is providing leads to help grow our business.
  • Support is quick and helpful. I even had the owner on chat with me a few times. You are going to get stuck once in a while. The LeadFuze support team with get you out of trouble and back making money.
  • There are a lot of good leads available. And more are added on a regular basis. Can't ask for more than that.
  • Cost is reasonable, especially when compared to PPC.
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Cons
  • I thought the AI email-generating function was weak. The email sounded way too robotic.
  • I wish there were a split-screen option that allowed me to view my lists and leads simultaneously.
  • I wish putting contacts into lists wouldn't cost any credits.
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  • We were doing simple text emails that were coming out of sales peoples inboxes so this functionality wasn't totally needed on our end at the moment, but we imagine that we would have wanted to do more with customizing emails in general.
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Likelihood to Renew
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
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No answers on this topic
Usability
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
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LeadFuze is super easy to get going and start to work with. There are videos to walk you through it but all you have to do is fill out the form that tells the system what kind of leads you're looking for and you're good to go - it does the rest of the work for you!
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Support Rating
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Very poor again. I booked 3 demonstrations with them, the first failed to support due to tech issues, the second one failed to arrive for the meeting, as did the third meeting arranged. I had difficulty trying to find anywhere to engage online with them, so the customer experience is very low down in my opinion.
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Alternatives Considered
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for pricing related which has been understand from our management team.
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Lead Fuze focuses on the data from LinkedIn users. It is much easier to set up a campaign in Lead Fuze and then connect it to automation. With LI Sales Navigator, you have to do more work and I'm not convinced that it provides the best data, though I can't prove that. LI Sales Navigator only lets you run one search at a time. With Lead Fuze, you can run as many as you want (I think)
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Return on Investment
  • Increased # of booked meetings from outbound email outreach.
  • Our sales team's productivity has improved when prospecting/doing outreach (which has a monetary value, given our salaried status). This makes us more productive, enabling us to accomplish more and reach a greater number of people in a day.
  • We've only recently implemented this, so we're still waiting to close, but leads are on their way to doing so.
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  • The amount of time I spend on prospecting for clients is so minimal that it barely registers on my calendar, and time is money.
  • I can offer the same lead generation efforts for my clients at a large profit margin, since I can have unlimited lead lists and automate the service for them as well... They feel my team is spending hours mining LinkedIn for laser-targeted leads, but we simply have it running in the background.
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ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

LeadFuze Screenshots

Screenshot of Search for new potential customers by industry, role, location, size, technologies used (or not used), Adwords budget, company news and signals, if a company is hiring for different roles, and more!Screenshot of Find ideal potential leads by industry, size, Adwords budget, latest news and signals, technologies currently used (or not used), if companies are hiring for certain roles, and more.Screenshot of Search entire market segments using personal criterial like their role, skills, education, time in role, and even estimated salary.Screenshot of Add a list of companies or domains you want to target, select your ideal role you're targeting and viola - you have a list of the ideal potential targets you're after.  You can look up individuals using just the first, last, and company fields and you can even find anyone that has ever worked for a company.Screenshot of Grab contact information and social profiles, as well as see additional information about the lead and the company they work for. You'll see all recent company news, job postings, technologies used, and more.Screenshot of Find additional employees at the company, and easily get their contact information as well.