Apollo.io vs. Freshsales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
Freshsales
Score 8.7 out of 10
N/A
Freshsales is a sales force automation solution for sales teams. It provides features that help salespeople to attract quality leads, engage in contextual conversations, drive deals with AI-powered insights, and nurture customer relationships. With built-in email, phone, chat, and telephony, Freshsales gives sales teams more time for selling by automating the sales process. It includes Freddy AI, salespeople can get insights into the best deals to go after and what actions to take and predict…
$11
per month per user
Pricing
Apollo.ioFreshsales
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Growth
$11
per month per user
Pro
$47
per month per user
Enterprise
$71
per month per user
Offerings
Pricing Offerings
Apollo.ioFreshsales
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.A discount is offered for annual billing.
More Pricing Information
Community Pulse
Apollo.ioFreshsales
Features
Apollo.ioFreshsales
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
7.9
Ratings
2% above category average
Freshsales
-
Ratings
Advanced search7.50 Ratings00 Ratings
Identification of new leads7.80 Ratings00 Ratings
List quality7.70 Ratings00 Ratings
List upload/download8.30 Ratings00 Ratings
Ideal customer targeting7.80 Ratings00 Ratings
Load time/data access8.30 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.8
Ratings
1% above category average
Freshsales
-
Ratings
Contact information7.80 Ratings00 Ratings
Company information8.20 Ratings00 Ratings
Industry information7.50 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.7
Ratings
4% above category average
Freshsales
-
Ratings
Lead qualification process7.80 Ratings00 Ratings
Smart lists and recommendations7.60 Ratings00 Ratings
Salesforce integration8.30 Ratings00 Ratings
Company/business profiles7.70 Ratings00 Ratings
Alerts and reminders7.00 Ratings00 Ratings
Data hygiene7.20 Ratings00 Ratings
Automatic data refresh7.30 Ratings00 Ratings
Tags7.70 Ratings00 Ratings
Filters and segmentation8.50 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
6.9
Ratings
8% below category average
Freshsales
-
Ratings
Sales email templates6.80 Ratings00 Ratings
Append emails to records7.00 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
26% above category average
Customer data management / contact management00 Ratings10.00 Ratings
Workflow management00 Ratings10.00 Ratings
Territory management00 Ratings10.00 Ratings
Opportunity management00 Ratings10.00 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.00 Ratings
Quote & order management00 Ratings10.00 Ratings
Interaction tracking00 Ratings10.00 Ratings
Channel / partner relationship management00 Ratings10.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
27% above category average
Lead management00 Ratings10.00 Ratings
Email marketing00 Ratings10.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
27% above category average
Task management00 Ratings10.00 Ratings
Reporting00 Ratings10.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
28% above category average
Forecasting00 Ratings10.00 Ratings
Pipeline visualization00 Ratings10.00 Ratings
Customizable reports00 Ratings10.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
7.0
Ratings
7% below category average
Custom fields00 Ratings6.00 Ratings
Custom objects00 Ratings5.00 Ratings
API for custom integration00 Ratings10.00 Ratings
Security
Comparison of Security features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
18% above category average
Single sign-on capability00 Ratings10.00 Ratings
Role-based user permissions00 Ratings10.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
9.0
Ratings
20% above category average
Mobile access00 Ratings9.00 Ratings
Best Alternatives
Apollo.ioFreshsales
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioFreshsales
Likelihood to Recommend
8.8
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
-
(0 ratings)
Usability
8.7
(0 ratings)
10.0
(0 ratings)
Support Rating
9.0
(0 ratings)
7.0
(0 ratings)
User Testimonials
Apollo.ioFreshsales
Likelihood to Recommend
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
Read full review
Generally speaking for small to mid sized team I really cannot recommend it enough. It has an excellent feature set, good amount of integrations, fairly customisable and backed by solid support. And the pricing is very competitive too. I feel like if your team is larger than that, you might want to look at other alternatives but for teams that size, its really perfect.
Read full review
Pros
  • Consolidates tool and packs in a lot of functionality
  • Keeps up with the industry trends for prospecting and data enrichment
  • Offers the basics you need to get going
  • Account mapping to Salesforce - reps can prospect in Apollo and can easily toggle on views to only see their own accounts.
Read full review
  • Leads: organization, capture, integration
  • Sales: organization, intelligent data about metrics, forecast
  • APIs are very simple and stable to use, Zapier and 3ªpart integrations provided
  • User experience, almost no training is needed to use the solution, more over, a great app for iOS and Android
Read full review
Cons
  • I thought the AI email-generating function was weak. The email sounded way too robotic.
  • I wish there were a split-screen option that allowed me to view my lists and leads simultaneously.
  • I wish putting contacts into lists wouldn't cost any credits.
Read full review
  • Persistent and pervasive down time
  • Lack of scalable integrations with data source (e.g., their Segment integration is barely functional and they won't improve it)
  • Slow and unhelpful customer service
  • Account management doesn't understand our business or what we're trying to accomplish
  • Email campaign feature is barely functional and only allows you to have 10 campaigns, even with the most expensive plan
  • Lead and contact records have gone missing and FreshSales is unable to recover data
Read full review
Likelihood to Renew
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
No answers on this topic
Usability
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
Read full review
I would give Freshworks CRM's overall usability a 7 out of 10. Although the software has improved since we first obtained it, it still could use improvements to make functionality more intuitive and easier for the average user. It is not that challenging but there is definitely a learning curve
Read full review
Support Rating
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
When you initially log in to Freshworks, you get snippets to guide you on how to set up. You have a chat option on every page so you can reach out to the support agent and get your issues resolved in real time. The agents are fast, responsive, and experienced in handling even a person who introduced CRM to the world...
Read full review
Alternatives Considered
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for pricing related which has been understand from our management team.
Read full review
We are a smaller company and simply were not seeing the value in what we were paying Salesforce. We needed a robust opportunity and lead management system that was affordable and [Freshworks CRM (formerly Freshsales)] has provided us with that. We are now able to track leads, opportunities and funnels easily and quickly report on these to senior staff who rely on this information for their board meetings.
Read full review
Return on Investment
  • Increased # of booked meetings from outbound email outreach.
  • Our sales team's productivity has improved when prospecting/doing outreach (which has a monetary value, given our salaried status). This makes us more productive, enabling us to accomplish more and reach a greater number of people in a day.
  • We've only recently implemented this, so we're still waiting to close, but leads are on their way to doing so.
Read full review
  • Freshsales has definitely had a positive impact on our sales. It's difficult to nail down the ROI it has generated, but it's well worth the cost.
  • The savings is mostly in time spent on lead and client follow up, so we can handle more leads and projects with a smaller team.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Freshsales Screenshots

Screenshot of Contact viewScreenshot of DashboardsScreenshot of WorkflowsScreenshot of Lead Sc