Apollo.io vs. Data Axle Genie

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
Data Axle Genie
Score 5.4 out of 10
N/A
Data Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.
$99
per month
Pricing
Apollo.ioData Axle Genie
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Professional - Consumers
$99
per month
Professional - Businesses
$149.00
per month
360 Marketing - Consumers
$149
per month
360 Marketing - Businesses
$199.00
per month
Professional - Businesses & Consumers
$199
per month
Team - Consumers
$249
per month
360 Marketing - Businesses & Consumers
$249
per month
Team - Businesses
$299.00
per month
Team - Businesses & Consumers
$349
per month
Offerings
Pricing Offerings
Apollo.ioData Axle Genie
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.Discounts available for annual pricing.
More Pricing Information
Community Pulse
Apollo.ioData Axle Genie
Features
Apollo.ioData Axle Genie
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
7.9
17 Ratings
2% above category average
Data Axle Genie
6.2
6 Ratings
22% below category average
Advanced search7.517 Ratings6.06 Ratings
Identification of new leads7.817 Ratings8.06 Ratings
List quality7.717 Ratings9.06 Ratings
List upload/download8.316 Ratings7.06 Ratings
Ideal customer targeting7.817 Ratings5.06 Ratings
Load time/data access8.317 Ratings2.06 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.8
17 Ratings
1% above category average
Data Axle Genie
7.0
6 Ratings
10% below category average
Contact information7.817 Ratings7.06 Ratings
Company information8.117 Ratings7.06 Ratings
Industry information7.516 Ratings7.06 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.7
17 Ratings
4% above category average
Data Axle Genie
4.7
6 Ratings
45% below category average
Lead qualification process7.814 Ratings4.06 Ratings
Smart lists and recommendations7.614 Ratings3.06 Ratings
Salesforce integration8.38 Ratings1.04 Ratings
Company/business profiles7.716 Ratings7.06 Ratings
Alerts and reminders7.014 Ratings7.04 Ratings
Data hygiene7.215 Ratings6.05 Ratings
Automatic data refresh7.315 Ratings7.05 Ratings
Tags7.610 Ratings1.06 Ratings
Filters and segmentation8.516 Ratings6.06 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
6.9
12 Ratings
8% below category average
Data Axle Genie
1.0
4 Ratings
153% below category average
Sales email templates6.812 Ratings1.04 Ratings
Append emails to records7.011 Ratings1.04 Ratings
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Apollo.ioData Axle Genie
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User Ratings
Apollo.ioData Axle Genie
Likelihood to Recommend
8.8
(36 ratings)
7.0
(6 ratings)
Likelihood to Renew
9.0
(1 ratings)
5.0
(1 ratings)
Usability
8.7
(6 ratings)
10.0
(1 ratings)
Support Rating
9.0
(5 ratings)
10.0
(1 ratings)
User Testimonials
Apollo.ioData Axle Genie
Likelihood to Recommend
Apollo.io
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
Read full review
Data Axle
If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
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Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
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Data Axle
  • I liked the organization of the database it was easy to maneuver.
  • Search was fairly easy to maintain.
  • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
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Cons
Apollo.io
  • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
  • Notifications when someone opens the marketing email and showing the interest.
  • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
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Data Axle
  • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
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Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
Data Axle
It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
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Usability
Apollo.io
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
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Data Axle
Easy to use and great customer service.
Read full review
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Data Axle
Spot on and always available.
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Alternatives Considered
Apollo.io
Make.com, Dripify and Hubspot all seem to have similar systems. However, they don't have any of the data. So, you wind up spending more money and time connecting them all to your system. Zoom Info has great data, but they didn't have automation. Apollo.io allows you to combined all of these other ones into on system which is fantastic.
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Data Axle
Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
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Return on Investment
Apollo.io
  • I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
  • I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
  • Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
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Data Axle
  • Positive, I was able to generate about three more proposals a week
  • Positive nice organization to establish a call list
  • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.