Adobe Commerce vs. Optimizely Configured Commerce

We need to do a lot of quotes, and sometimes customers call and want to pay. Adobe Commerce (Magento) did not let you keep saved quotes, so you had to put people on hold whilst you started making the order from scratch rather than just taking payment, which was very annoying.

Incentivized

I think that there are a lot of companies (us included) that are looking for a solution to fit into their current needs, versus looking for a solution that is going to solve all of their problems. For us, Optimizely B2B Commerce Cloud fits into the former in that situation where we have specific ERP needs, specific data needs, usability and user management needs, etc. and Optimizely B2B Commerce Cloud just happens to fit in there the most.

Incentivized

• Magento Commerce Cloud allows us to develop our own custom solutions for problems that we need solved.
• Magento Commerce Cloud can also be integrated with many of the third part vendors that we use. This has made many implementations go very smoothly and tends to be much quicker than developing our own custom solution.
• There are many features available right out of the box. Many of them we have not implemented yet, but it is great to have them available to us when we are ready.

Incentivized

• Edit Pages - A visual editor with custom widgets allows a quick way to edit the website
• Manage users - in the back end editing and managing users is very easy
• Data - the whole system allows us to track users and collect data fairly easily

Incentivized

• The Magento admin is not as user-friendly has other e-commerce platforms, and this is why I never recommend it for smaller ecommerce stores.
• You absolutely need a skilled developer to customize and extend Magento. A skilled developer can make Magento amazing, but if you're looking for a DIY website option, Magento will frustrate you.
• Magento takes a lot of server resources, so you will not be able to run on it a shared hosting account. You will need a dedicated server for it.

Incentivized

• It deployed with a major bug in Guest checkout. It is now fixed, but we lost a lot of business because of it.
• The pricing API is not working.
• Support for multi-warehouse product availability would be helpful. If we have the product in stock in any warehouse, we should be able to book the order.

Incentivized

Magento is well-supported by a big development team at eBay, which not only addresses bug reports very quickly, but also is constantly working on improvements to the platform. The wealth of Magento third party modules ensures that the platform will be up to date with future changes to
Payment or ERP systems.
Security is always a concern and with the Zend framework as a foundation, Magento has had very few security-related patches since I have started to work with it

As an experienced user of Adobe Commerce platform, i found the platform complex for beginners yet very flexible to customize as per the client requirements be it a integration with third party system, implementing any payment gateway, managing multiple stores or customising the Adobe Commerce default functionalities, we did not experience issue with it.

Incentivized

Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.

Incentivized

The technical service was impeccable. They were on point and were very knowledgeable.

It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.

Incentivized

Great value for an flexible, open source platform.

Open source nature of Magento was a key consideration, particularly when launching in new markets. Cost is another key factor here and the GMV model is an important enabler for us as we continue to grow. Adobe Commerce is highly extensible and advanced customization and flexibility built in meaning that we can shape the product into exactly what we require.

Incentivized

We selected Optimizely B2B Commerce Cloud (when it was Insite Commerce) as they were specifically focused on manufacturing clients and the storefront and data management were very robust. The business model and cost were more in our price range as well, so an overall better value for the solution. The ability for the product data to be updated once on the catalog side as well as on the CMS website side was the benefit we saw with a small team of resources to support the product. However, there are definite drawbacks to having not gone with a more turnkey website CMS.

Incentivized

• When we first went LIVE with Adobe Commerce our SEO / Organic traffic plummeted and so did our conversion so our initial take of Adobe Commerce wasn't great. This was partly to do with business decisions but also to do with out of box functionality not being as expected.
• Fast forward and we basically did a redesign on the platform and partnered with a fantastic SEO partner and improved results and now are doing extremely well on the Magento platform. Much improved!

Incentivized

• Higher AOV - online customers are buying more than they did before
• amount of pressure it's taken off branch employees who no longer have to give prices or inventory info for every customer request
• But we are spending a LOT of money on custom development to get exactly what we need / want

Incentivized