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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    123FormBuilder

    Score8 out of 10
    N/A123ContactForm is an online form and survey builder. Its drag and drop interface doesn't require coding skills, thus it can be used by both technical and non-technical people. The web forms can be integrated with various 3rd party apps and can be fully customized to match business or individual needs.

    $37

    per month per user

    Google Forms

    Score8.9 out of 10
    N/AGoogle Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A
    Pricing
    123FormBuilderGoogle Forms
    Editions & Modules
    Gold
    $37.00
    per month per user
    Platinum
    $49.00
    per month per user
    Diamond
    $99.00
    per month per user
    Enterpise
    $225
    per month per user
    Basic
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    123FormBuilderGoogle Forms
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount of up to 50% available for annual pricing.—
    More Pricing Information
    Community Pulse
    123FormBuilderGoogle Forms
    Considered Both Products
    Kiteworks
    Chose 123FormBuilder
    Looked at Zoho Forms, Google Forms, Form Assembly and a couple of others. In general there is a variety of features and it would not be wise to negatively rate any of the others. But purely from a price-feature mix, we chose to use 123ContactForm over the others and in that …
    Incentivized
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    98%
    Would buy again
    53 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    54 Answers
    Happy with the feature set
    No answers on this topic
    94%
    Happy with the feature set
    51 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    35 Answers
    Implementation went as expected
    No answers on this topic
    98%
    Implementation went as expected
    41 Answers
    Features
    123FormBuilderGoogle Forms
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of 123FormBuilder and Google Forms
    Feature
    123FormBuilder
    -
    Ratings
    Google Forms
    7.9
    110 Ratings
    1% below category average
    Survey templates00 Ratings8.7102 Ratings
    Themes00 Ratings7.0102 Ratings
    Custom logo/branding00 Ratings8.088 Ratings
    Survey Content
    Comparison of Survey Content features of 123FormBuilder and Google Forms
    Feature
    123FormBuilder
    -
    Ratings
    Google Forms
    9.4
    108 Ratings
    10% above category average
    Changes to live survey00 Ratings10.0102 Ratings
    Question design help00 Ratings9.089 Ratings
    Multiple question types00 Ratings9.2107 Ratings
    Survey Logic
    Comparison of Survey Logic features of 123FormBuilder and Google Forms
    Feature
    123FormBuilder
    -
    Ratings
    Google Forms
    8.6
    98 Ratings
    4% above category average
    Survey logic flexibility00 Ratings8.698 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of 123FormBuilder and Google Forms
    Feature
    123FormBuilder
    -
    Ratings
    Google Forms
    9.1
    109 Ratings
    11% above category average
    Response tracking00 Ratings8.9107 Ratings
    Data export00 Ratings9.0103 Ratings
    Standard reports00 Ratings8.8102 Ratings
    Custom reports00 Ratings9.579 Ratings
    Analytics00 Ratings9.384 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of 123FormBuilder and Google Forms
    Feature
    123FormBuilder
    -
    Ratings
    Google Forms
    9.9
    103 Ratings
    13% above category average
    Access controls00 Ratings9.8101 Ratings
    Compliance00 Ratings10.080 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of 123FormBuilder and Google Forms
    Feature
    123FormBuilder
    -
    Ratings
    Google Forms
    9.1
    77 Ratings
    10% above category average
    Vendor-offered crowdsourcing00 Ratings9.037 Ratings
    Respondent restrictions00 Ratings9.375 Ratings
    Best Alternatives
    123FormBuilderGoogle Forms
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score6.1 out of 10
    Qualaroo
    Score6.1 out of 10
    Enterprises
    QuestionPro
    Score10 out of 10
    QuestionPro
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    123FormBuilderGoogle Forms
    Likelihood to Recommend
    1.0
    (8 ratings)
    10.0
    (114 ratings)
    Likelihood to Renew
    6.0
    (4 ratings)
    10.0
    (3 ratings)
    Usability
    8.0
    (1 ratings)
    9.8
    (54 ratings)
    Availability
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Performance
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    7.0
    (1 ratings)
    8.0
    (48 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    3.0
    (1 ratings)
    Vendor post-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    123FormBuilderGoogle Forms
    Likelihood to Recommend
    Kiteworks
    If you have a lot of customer interaction with your site, where you need to collected specific, targeted, situational data, 123FormBuilder is an absolute winner. If your site is more information and perhaps leads to a software platform or other product or service, 123FormBuilder might prove unnecessarily robust for you. Something simpler and cheaper might make more sense for you. But in most cases where you're seeking to collect information from customers, I'd happily recommend 123FormBuilder.
    Incentivized
    Read full review
    Google
    Google Forms works really well when you need to quickly gather information and store it in a standardized format. It also works well if your organization is already using other Google products.
    If you don't use other Google products, another service may be a better fit for you. Additionally, if you need your forms to be highly customized for marketing purposes, for example, you might have an easier time with other tools.
    That being said, Google Forms is well supported and is highly flexible and would likely work well for many companies.
    Incentivized
    Read full review
    Pros
    Kiteworks
    • Ease of constructing a form with requisite inputs
    • Customizable look and feel options based on varying requirements in our case
    • Logic based branching & validation
    Incentivized
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    Google
    • Live results: When a user completes the form the results are added instantly.
    • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
    • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
    • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
    Incentivized
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    Cons
    Kiteworks
    • Some employees are intimidated at first. After all, it is html.
    • There is so much functionality that it can be easy for novices to get lost.
    • Will there be more payment flexibility? parents use more of the bank to person payment options.
    Incentivized
    Read full review
    Google
    • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
    • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
    Incentivized
    Read full review
    Likelihood to Renew
    Kiteworks
    I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
    Incentivized
    Read full review
    Google
    I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
    Incentivized
    Read full review
    Usability
    Kiteworks
    Easy to install and quickly explain to others how to use
    Incentivized
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    Google
    Google Forms is a very intuitive and easy to use tool, it is not necessary to have a complex knowledge to create advanced forms, it is enough with the functions and aids that the tool offers for the creation of these, even children and students can do it, also the way to export the data is really simple, simply an incredible tool.
    Incentivized
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    Reliability and Availability
    Kiteworks
    I did not encounter any blackout issues
    Incentivized
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    Google
    In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
    Incentivized
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    Performance
    Kiteworks
    The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
    Incentivized
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    Google
    One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
    Incentivized
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    Support Rating
    Kiteworks
    Very neutral, did not have to use support a lot
    Incentivized
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    Google
    Google has a support team but it isn't the most helpful with Forms. I find most of my answers by searching online and watching tutorial videos. I would recommend utilizing online resources before contacting their live support team for help. Just make sure that they are recent videos or directions. Google is constantly updating their interfaces so it is easy for things to get out of date
    Incentivized
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    Online Training
    Kiteworks
    I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
    Incentivized
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    Google
    No answers on this topic
    Implementation Rating
    Kiteworks
    123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
    Incentivized
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    Google
    No answers on this topic
    Alternatives Considered
    Kiteworks
    Compared to JotForm or Woofoo, 123ContactForm offers a much better interface and better flexibility than the other tools. I have used JotForm only to get stumped by their inability to push the limits of the form. As for Woofoo, the level of ease of use in terms of their interface leaves much to be desired. Any updates made to their form was down using a WYSIWYG, where with 123ContactForm you can make the updates while building the form
    Incentivized
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    Google
    We have also used FormAssembly, which is far more advanced with security, analytics, and functionality, but is also more expensive and takes a greater resource investment to train others to use. While FormAssembly can provide a lot more features, and is definitely the better choice for more complex surveys, forms, and applications, Google Forms is a very approachable and easy to use platform. We would recommend Google Forms for smaller businesses with simpler processes, and everyday use for any organization.
    Incentivized
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    Scalability
    Kiteworks
    It was easy to install and I believe that would make it easy to use across several websites
    Incentivized
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    Google
    GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
    Incentivized
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    Return on Investment
    Kiteworks
    • 123ContactForm has been positive for my business. It has saved us money because we did not require any development I was able to do this myself.
    Read full review
    Google
    • It's difficult to track ROI since Google Forms is used less formally
    • [The] positive impact is the actionable results we receive from surveys
    • [The] impact is highly dependent on how well the questions are asked, and how seriously the survey is taken by employees
    Incentivized
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    ScreenShots

    123FormBuilder Screenshots

    Screenshot of the 123FormBuilder home pageScreenshot of the dashboardScreenshot of the form editorScreenshot of the new form windowScreenshot of where to add integrations to formsProduct screenshot