Litmus strengths and weaknesses
August 19, 2022

Litmus strengths and weaknesses

Anonymous | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus to check and proof the content of email across multiple different devices and browsers. This is done for multiple different clients who have different methods and style of delivery for their electronic communications. The most prevalent channels are email and mobile push so the views in different email clients are very useful

Pros

  • Range of browsers
  • User interface
  • Integration to other software platforms

Cons

  • Licencing
  • Cost
  • Customer Service
  • Reduced QA time on email proofs by 80%
  • Halved the number of rounds of QA required
  • Made clients more sticky by increasing confidence levels in output
Email on Acid appears to have some new features and the user experience has been really good. The most noticable difference though was the licencing model and the cost. Litmus suffered from the way it priced the licence (for us) meaning it was prohibitive to use the platform too much. Email on Acid offers unlimited previous at a fraction of the cost which is extremely effective for us

Do you think Litmus from Validity delivers good value for the price?

No

Are you happy with Litmus from Validity's feature set?

Yes

Did Litmus from Validity live up to sales and marketing promises?

Yes

Did implementation of Litmus from Validity go as expected?

Yes

Would you buy Litmus from Validity again?

No

Litmus is specifcally well suited where clients or users need to be able to review the content of email before it is sent to confirm that it is presented well to end customers. It reduces the amount of time required for sign off due to the user interface being easy to navigate and presented well.

Litmus from Validity Feature Ratings

Email & Online Marketing
8.0
Ability to test dynamic content
8
Mobile optimization
8
Email deliverability reporting
8
Reporting & Analytics
6.0
Standard reports
6
Custom reports
Not Rated
Pre-Send Testing
6.0
URL Validation
3
Link Tracking
4
Spam Testing
8
Email Previews
9

Comments

  • Becca Gage | TrustRadius Reviewer
    Becca Gage
    (Vendor Representative) commented 4 years ago
    Hi, It looks like you weren't completely happy with your experience and we'd like a chance to make it right, if you'd like to connect feel free to email me directly at rgage@litmus.com Thanks! -Becca Gage, Customer Marketing at Litmus

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