Good product
March 19, 2025

Good product

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Analytics

Main analytics tool

Pros

  • attribution
  • dig dive in metrics
  • track

Cons

  • ux
  • user friendly
  • new user induction
  • optimize cr
  • optimize channel attribution
  • track errors
I will use it again
It may be more user friendly
Adobe has more info, better custom reports. GA has an easier interface

Do you think Adobe Analytics delivers good value for the price?

Yes

Are you happy with Adobe Analytics's feature set?

Yes

Did Adobe Analytics live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Adobe Analytics go as expected?

I wasn't involved with the implementation phase

Would you buy Adobe Analytics again?

Yes

Attribution

Adobe Analytics Feature Ratings

Web Analytics
7.9
Traffic Reporting
8
Lead Conversion Tracking
9
Behavior Analysis
6
Bounce Rate Measurement
8
Device and Browser Reporting
10
Pageview Tracking
10
Event Tracking
8
Reporting in real-time
5
Referral Source Tracking
6
Customizable Dashboards
9

Comments

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