There's No Comparison to ActiveCampaign. Truly an Internet Marketer's Best Friend!
June 11, 2020

There's No Comparison to ActiveCampaign. Truly an Internet Marketer's Best Friend!

Michael Masters | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I use ActiveCampaign to publish regular emails to my list. It integrates wonderfully with Leadpages. For a guy who is a terrible internet marketer, ActiveCampaign makes the entire process intuitive. I've really enjoyed the automation process, and am able to clearly imagine the customer journey as I build a narrative for them to follow from the first email to the last.

Pros

  • Automating emails.
  • Designing emails.
  • Open and Click Reports.

Cons

  • I wish I could change the Campaign Name easier.
  • I'd love to get notified when there are a string of unread emails.
  • They have kept me at the helm of my communications with my audience.
No contest here. ActiveCampaign has been around much longer, and is more trusted solution.
It's appropriate for internet marketers just learning to build a list, who expect their platform to grow along with them.

ActiveCampaign Feature Ratings

9.4
Dynamic content
10
Ability to test dynamic content
10
Landing pages
5
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
Event/webinar marketing
10
10.0
Social sharing and campaigns
10
Social profile integration
10
10.0
Dashboards
10
Standard reports
10
Custom reports
10
10.0
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
10
Integration with SugarCRM
10

Comments

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