Good software for marketing automation
June 02, 2020

Good software for marketing automation

Sietse van der Weg | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I am using it for my own marketing and helping clients of mine with the program for scaling up their businesses.

Pros

  • Price quality is very good.
  • Automations are easy to make.
  • It has limitless possibilities.

Cons

  • Support sometimes takes a few days to respond to questions but they are very good.
  • Very positive! For clients I have had more than 50% extra sales!
None, just ActiveCampaign and I would not switch.
Every business should use ActiveCampaign!

ActiveCampaign Feature Ratings

8.7
WYSIWYG email editor
10
Dynamic content
6
Ability to test dynamic content
5
Landing pages
Not Rated
A/B testing
10
Mobile optimization
Not Rated
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
Not Rated
Event/webinar marketing
10
Not Rated
Social sharing and campaigns
Not Rated
10.0
Dashboards
10
Standard reports
10
10.0
API
10
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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