Zoom Revenue Accelerator Reviews & Insights

There are two main use cases with Zoom Revenue Accelerator conversational AI and sentiment analysis- determine opportunity to provide more value to our customers via their engagement on calls, or identify areas of improvement and risks to our relationship. Both are not always easily detectable by our teams or may have lots of tasks to manage that ensuring proper escalation and communication internally is a challenge. Using Zoom Revenue Accelerator we can use the AI search to identify these opportunities automatically

Any customer call is great, internal calls not as much or sensitive calls

Our Sales team and account managers use Zoom Workplace to interface with potential and current customers. Even though our company uses Google Meet internally for meetings, we choose Zoom Workplace for external video conferencing since it is more universal and user friendly, with some beneficial features that our team likes to use.

Companies that don't have a dedicated web conferencing app already can definitely benefit from Zoom Workplace, but also, like in the case of our company, even though we have Google Workspace which comes with Google Meet, certain departments find Zoom Workplace more suited for interfacing with external customers in the long run.

Our entire org uses Zoom Workplace. We use it for internal and external calls. It helps with clear communication, effective scheduling, and other daily needs. It also has security protocols that are consistent with our needs as a business associate.

Sales calls, large meetings. Less suited for 1 on 1 calls

We use it for client meetings with our consultants when clients need help with the software we support. We also use it for sales webinars and demos to show the software and our services for our clients and for prospects. Occasionally we will also use it for internal meetings with our employees.

It is a well known name, so our clients and prospects know that the Zoom Workplace invitation are safe. Registration into those webinars is easy to set up and easy for our clients to register.

Setting up webinars and/or meetings is also straightforward and easy. Forwarding the registration link or including it in our marketing emails is helpful.

My team of 20 salespeople and I use Zoom daily, even hourly. As a revenue leader, I use it 5-8 times per day for internal meetings. My sales reps use it 3-4 times per day to meet with customers and present our advertising solutions. Screen-sharing is critical to our presentations, and the ability to see clients' reactions during a sales process is helpful as well.

This is a repeat question from the last two.

We use Zoom Revenue Accelerator to record and review Zoom calls by the Sales team. Allowing for coaching after the call is completed and review of previous calls

Zoom Revenue Accelerator is well suited for coaching post call. It is not well suited for real time review of a call. Example would be ability to review transcript of an active call for clarity

Zoom Revenue Accelerator helps us deliver a 5 star service to our clients around the world. As a crypto brokerage, we operate 24 hours a day.

A cornerstone of our service is that at any time of day a client can pick up the phone, and call a Broker or Client Support team member to receive help.

Before ZRA we had very limited oversight about the themes and topics of conversations from the thousands of hours on the phone with clients. But now that data is available to us almost instantly, and at scale.

ZRA's transcription, summary, and action creation tools save our team members hundreds of hours a month, by allowing our team members to focus on the client, knowing ZRA will capture the notes and highlights from the conversation.

Zoom Revenue Accelerator excels at the everyday conversations, clients wanting to understand the market, how to use the product, or just to have a chat with their broker.

ZRA eats these up, provides accurate sentiment analysis, and decent enough summaries that we can start to gleam insight from the myriad conversations our client facing team are exposed to each day.

Where it doesn't fully align with our business model is how it integrates with our CRM. ZRA is built for the B2B industry, and wants to attach conversations to contacts associated with deals in pipelines etc.

It as a product has a poor grasp on the day to day interactions B2C businesses have with their clients, and Zoom have a lot of opportunity ahead at solving those problems.

We use Zoom Revenue Accelerator to monitor talk tracks; complete meetings; internal deal reviews, etc in an effort to accomplish the following:
* Inspect for engagement level between my rep and prospect, specifically have we ran out play and have control.
* Have we discussed, vetted and set proper expectations, including specifically driving a certain product. We can search key words, phraseology, and product knowledge.
* We drive internally by leveraging a weekly “Film Room” call to play back four learning moments every week. This provides both learning and teaching/coaching opportunities. Specifically, do all leaders and reps gleen the same things when reviewing a call?

* Measuring success and effort around specific product sales..people “say” they have presented the product, however, I “see” better than I hear! We must be able to inspect what our teams are saying and be able to level set and course correct the reality of what’s happening. Be authentic and coach to it.
* ability to measure engagement and speaking time.

We use it to boost productivity in our organization. We needed better visibility into how we are engaging with our customers and how managers can coach their employees using AI.

Customer service, Sales use cases and CRM works great
If one is looking also for emails then Zoom Revenue Accelerator does not have that as a one stop shop. Although it’s integratable.

Sales Leaders appreciate the customer summary, ability to quickly identify conversations by rep, customer or topic, playlists for team calls, analytics on team performance, scorecards. Sales reps appreciate the customer summary & the ability to easily recap previous conversations & actionable next steps when preparing to meet with or speak to the customer.

Training on key features is difficult, so adoption of the platform is not where we would like it to be after 6 months of being deployed. Our team works primarily within salesforce, so it would be helpful to have additional focus on adding ZRA components to the Salesforce managed package. Would love to see on overall customer summary for example. Rather than having to go to each conversation to get details of the customer journey. The price point for ZRA is quite high compared to meetings & phone so I would like to see continuous growth/new features being released to justify the spend. With ZRA, the sales leaders can share tactics and use cases on how they utilize ZRA to manage their individual teams. The analytics easily shows team members who are exceeding or who may need additional support based on (overall customer sentiment & engagement).