TrustRadius Insights for Yoast are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Seamless integration: Users have praised Yoast for its seamless integration into the WordPress platform, eliminating the need to switch between different pages or platforms for optimization. This convenience has been highly appreciated by numerous reviewers.
Real-time tips: Many users have found Yoast's real-time tips to be invaluable. The ability to receive immediate feedback and guidance on optimizing their pages or posts through live scans of page templates, links, and copy has been highly valued by a significant number of reviewers.
Training resources: Yoast's training resources have received great praise from users. These resources are considered helpful in making the complex topic of SEO easy to understand and implement. They enable users to improve their knowledge of SEO effectively, as mentioned by multiple reviewers.
I [have been] using Yoast Wordpress SEO Plugins for the last few years to Optimize the Contents for search engine which ensures a better ranking in google and other popular search engine. Actually, it is the most popular and advanced SEO tool available in the market. Choice of target keywords and send a signal to the search engine.
Pros
Better Ranking in the Search Result
Target a particular keywords
Target related keywords
Add meta description
Cons
Although this tool is user friendly, i think there is scope of improving the color combination and visual outlook.
Likelihood to Recommend
It is suitable for Wordpress platform rather than any other available platform like bogger. This plugin is suitable for beginner to advanced level users to rank a particular keyword in the search engine. For the free version, one target keyword can add but for the premium user, you can add multiple keywords which is the attractive section of this plugin.
We are an affiliate for a primarily digital product. Web presence is practically the only entry into the sales funnel, so building traffic is fundamental. We use Yoast Wordpress SEO plugins for all our blogging, because it encourages "best practices" for SEO - good SEO plus thoughtful keyword selections are the keys to getting traffic to the site.
Pros
SEO coaching - best practices for SEO are always in flux. Yoast gives step by step guidance for APPROPRIATE use of keywords in text, headings, subheadings, titles, and images. Yoast also provides reminders for other elements - outbound and internal links, customized meta and the like.
Readability analysis - Whether readability is essential to SEO, I'm not sure, however, I do believe good writing will provide a better guest experience, which helps entry into the sales funnel. Yoast provides a variety of analytics on readability, such as use of subheadings, sentence length, passive voice, reading ease, etc. Great discipline in becoming a better writer, and hopefully improving SEO!
Integration - Yoast "plays nice" with other tools! You can integrate Yoast with Google Search Console and your social media for a better, more comprehensive view of your traffic, your site, and your audience.
Great for beginners and experts alike - even if you had to google "SEO," Yoast is for you! It's easy to set up and walks you through everything you can and should be doing. As you get more advanced, it's highly customizable -- well, there's settings for advanced customization, I'm not an SEO expert, so I haven't gone there yet!
Cons
SEO is complex, and Yoast can seem a little overwhelming just going through all the options available. It would be nice if there were some help with prioritization - "this is essential," "this will is useful, but may only marginally improve your reach," or some other priority generalization.
Over-reliance on Yoast can be detrimental to your traffic! It's not entirely their fault, but, it's easy to "fall asleep at the wheel," and let your Yoast dashboard become your sole SEO adviser. Well, like every product, there are sometimes bugs and issues which can affect rankings, so, you have to be aware and make sure you also independently check your results!
Keyword research integration would be great - I don't know if it's available in the premium package, but, I still use my google adwords to research appropriate keywords
Likelihood to Recommend
I don't mind getting in the weeds, a bit, and, it is easy to spend a lot of time in the early part of the SEO learning curve, "in the weeds." Unless you already know what are the most essential elements for your application, it's easy to find yourself spending more time learning than doing.