X Pro

TweetDeck is a social media scheduling tool I use for smaller clients who have limited budgets. I've used it for anywhere from four clients up to 12 or so clients. It helps us schedule posts for all clients and see them in one place while not impacting our own budget.

• Reduced Monthly Social Media Tool Costs
• Less Man Hours Due to Not Having to Switch Profiles
• Efficient Scheduling for Multiple Clients

Hootsuite, HubSpot Marketing Hub and Meta Business Manager

Hootsuite, HubSpot Marketing Hub, Meta Business Manager

TweetDeck is used to keep track of multiple Twitter/X accounts at once - both our own, and others. This allows our media organisation to see, at a glance, breaking news events for coverage, emerging trends and conversations, and to pick up stories or leads for investigation. On its own, it is hard to use X to keep track of multiple accounts. That means we could miss opportunities to amplify each others' tweets, and miss out on picking up leads in a timely fashion. TweetDeck's columns enable you to keep an eye on key accounts or subjects in one field of view, meaning you can stay up to date much more easily.

• It has helped us increase Twitter followers by thousands - while this would be possible with X alone, it would have taken considerably longer.
• It has enabled one person to handle three accounts with ease, meaning we could streamline management of social media.
• It increased our team's visibility of scheduled tweets, reducing overlaps and ensuring better around the clock coverage.
• Taking it paid-for has reduced its impact business wide as we could not afford to keep everyone's accounts.

Hootsuite

Meta Business Suite, Canva, Parse.ly

• It's made Twitter fun to use again. I don't like the new layout, but this one is easy to use.
• It's made searching easier. I can have a side search on Twitter without having to leave my main window.
• Time on Twitter has easily decreased, but I feel like I've digested more. More info is at my fingertips.

Slack, Skype, Adobe Premiere Pro

• Using TweetDeck has played a key role in growing talkSPORT.com by more than 150 percent over the past 18 months, largely due to an increased number of social interactions.
• More content is produced due to the ease of TweetDeck, as staff can spend more time working on the website rather than being forced to slowly schedule tweets on the native client.

Twitter Ads

Parse.ly, Google Analytics, Dataminr

• Increased efficiency.
• Better ability to quickly tweet across multiple platforms.
• Convenient real-time snapshot of our presence on Twitter.

Hootsuite

Slack, Trello