#1 most frequent
United States of America
50.8%1,153,221 installations of 2,271,778
What is Wix?
Wix is a website builder used to grown an online presence. The platform allows users to build their website from scratch, choose from designer-made templates, or use an AI website builder to add sections, images, and text.
Categories & Use Cases
Videos
Who Buys & Uses Wix
#2 most frequent
United Kingdom of Great Britain and Northern Ireland
8.7%197,528 installations of 2,271,778
#3 most frequent
Canada
5.9%132,982 installations of 2,271,778
Great product but needs more brand awarness.
Use Cases and Deployment Scope
I used to use Wix to develop smaller sites for clients who needed a site for their small businesses. Wix was mainly used as a drag-and-drop website editor. The client wanted to use Wix specifically, so I ended up editing the site there, but have since switched to Squarespace for various reasons.
Pros
- Customizable website designs.
- Lots of templates.
- SEO
Cons
- Could be easier to use.
- Could work with more influencers.
- Could have more easily polished modules out of the box.
Return on Investment
- Customizable for websites.
- Good for SEO.
- Good for e-commerce.
Usability
Alternatives Considered
Squarespace and WordPress
Other Software Used
Squarespace, Nextiva
A Tool for the Tech-Savvy Team Lacking a Developer
Use Cases and Deployment Scope
We built and managed a website via Wix, extensively using their blog features and email marketing. The website builder is fairly manageable for people looking for a drag-and-drop experience, offering more detailed customization if desired. The blog offers some reporting -- though not all the analytics we'd like -- and there's some automation available with the email marketing systems.
Pros
- Customization
- Blog Analytics
- Simple Websites
Cons
- Integrations
- Forms and Pop-Ups
- Support
Return on Investment
- Established and grew our mailing list
- Increased our organization's SEO by a ton
- Provided enough visibility that we're sought out by podcasts, news sources, and competitors
Usability
Alternatives Considered
Drupal, WordPress and Squarespace
Other Software Used
Zapier, Drupal, Keap
Wix Delivers Quick and Easy SEO Websites
Use Cases and Deployment Scope
We primarily use Wix to launch quick and easy marketing websites where the soul purpose is to gain SEO credibility with high quality responsive design. Since Wix’s user interface is very plug and play, it’s easy for our design team to create websites without having to code much at all. Wix also provides security and stability we’d expect from a hosting server with very little overhead cost.
Pros
- Quick and Easy No-Coding Websites
- Implemented SEO Tools
- Security and Stability of Server
- Friendly Admin User Interface
- Low Cost
Cons
- Limited Access to Apply Custom Code
- The WYSWYG Editor Has Occasional Quirks
- Limited in Plug and Play Blocks
Return on Investment
- Sped up time to launch an SEO purposed marketing website
- Saves the IT department time and money not having to monitor another server instance and its security.
- The SEO tools provided make for quick and easy decisions when structuring content
Usability
Alternatives Considered
Squarespace
Other Software Used
Klaviyo, Fireflies.ai, Otter.ai, NoFraud
We Chose Wix to Host Our Website
Use Cases and Deployment Scope
We use Wix to manage and edit our business website (ParrishBrumfield.com). Obviously, we have great confidence in Wix if we use it to host our website!
Pros
- Allows quick and easy editing
- Allows the manipulation of frames very well
- Manages photos and graphics sizing very well
Cons
- There is very little that you cannot accomplish with Wix. That's why we chose them to post our website
Return on Investment
- Wix has allowed us to spend much less time on website development and updating so that's a big savings of staff time.
Alternatives Considered
WordPress
Other Software Used
WordPress
Wix is great
Use Cases and Deployment Scope
We use WIX to create and maintain our website. It is easy to use our team cause we can easy design and update content without the help of back-end developers which saves so much time and resources. Also the SEO very efficient which allows our to push rankings and attract visitors to our site.
Pros
- Blog
- SEO
- html website
- Marketing features
Cons
- more template options
- ability to automatically scale up mobile when design designing on desktop mode
Return on Investment
- Getting and easy to use website setup
- save time and resource
Alternatives Considered
Squarespace and Canva
Other Software Used
Squarespace, Canva, Tilda
