Vesta

Vesta is an online community building software for brands, a tool for marketers to secure consumer relationships, mobilize brand advocates, and capture zero party data to accelerate the speed to ROI of every marketing effort. The solution helps to unlock the sales, insights, and advocacy potential of an audience through Community Powered Marketing.

Vesta’s online communities support digital marketing so users can offer meaningful brand experiences, remove barriers, and provide a single centralized place to manage direct consumer relationships. The software features integrations across the marketing stack, and the platform offers audience segmentation and robust activation, designed to drive consumer acquisition and boost lifetime value.

The vendor states hundreds of brands have partnered with them to activate millions of consumers to drive customer acquisition, long-term loyalty, and sales growth. Founded in 2009, brands they state they have worked with include Unilever, P&G, Pfizer, and Johnson & Johnson.