The support we receive from TrustRadius has gone down hill significantly since they moved to a pooled CSM model.
Use Cases and Deployment Scope
I use TrustRadius for Vendors to gather the voice of the customer in my role. Third-party reviews are highly effective for maintaining our market presence. We syndicate customer sentiment on our website as well as use the awards and badges from TrustRadius in marketing materials. The tool is simple and easy to use.
Pros
- Review sourcing
- Reporting
- Awards
Cons
- More robust reporting
- Better campaign tracking
- Insight into incentive budgets
Likelihood to Recommend
TrustRadius for Vendors is a good tool for gathering in depth customer reviews. The reporting dashboard could use a little help. It is clunky to manage and not effective in pulling results over time. I do not like that you have to download a spreadsheet to figure out which campaign a review came from. This should be a dashboard within the product. Additionally, I do not like that TrustRadius moved to a pooled CSM model over a dedicated CSM.
