What is Tracx?
Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually driven Social Recommendation Engine, enabling smarter interactions that deliver meaningful business results.
Categories & Use Cases
Screenshots
KNOW WHO YOUR INFLUENCERS ARE Stitch together an individual's social media profiles to understand their true sphere of influence. KNOW WHY THEY HAVE INFLUENCE Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.
Technical Details
| Deployment Types | SaaS |
|---|---|
| Mobile Application | Apple iOS |
| Supported Languages | Russian, Hindi, Polish, Indonesian, Lithuanian, Albanian, English, Spanish, Korean, Bulgarian, Turkish, Latvian, French, Dutch, Greek, Bengali, Ukrainian, Macedonian, German, Finnish, Thai, Czech, Vietnamese, Malayalam, Hebrew, Swedish, Georgian, Danish, Romanian, Norwegian, Italian, Chinese, Armenian, Croatian, Persian, Slovak, Portuguese, Japanese, Arabic, Hungarian, Estonian, Slovene |
Downloads
FAQs
What are Tracx's top competitors?
Salesforce Marketing Cloud Social Studio (discontinued), Ipsos Synthesio, and Quid are common alternatives for Tracx.
Who uses Tracx?
The most common users of Tracx are from B2B.