I don't know what our company would do without Sparkcentral. An excellent product that serves all our needs.
Rating: 10 out of 10
Use Cases and Deployment Scope
Sparkcentral is currently being used between both our Customer Service and Marketing departments as a means to offer 24/7 Twitter Customer Support and engage with fans who comment on our product. SparkCentral offers a means by which to organize, distribute, track and index our engagement through Social Media as well as open access to our employees without given them the "master key" to our accounts.
Pros
- Sparkcentral has a simple interface that makes internal training an easy and time saving process.
- With Sparkcentral, we can easily distribute access to our Twitter handles and track the performance of agents.
- Dealing with a large amount of customers, Sparkcentral is great for finding past interactions on Social Media.
Cons
- We've been with Sparkcentral since the early days and I honestly can not think of a single thing with the current app that I am disappointed with.
Likelihood to Recommend
I would recommend Sparkcentral to any company that has multiple employees handling social media customer support. It is ideal for keeping inquiries organized, tracking engagement and multitasking. I do not see how Sparkcentral would be particularly useful to an individual or to a company with a single person handling all social media.
A(
Andrew (Drew) Johnston
Social Media Coordinator in Marketing at (mt) Media Temple (201-500 employees)
Vetted Review
2 years of experience