Hard to beat search and merchandising platform
Use Cases and Deployment Scope
The Ecommerce Team utilizes Search Spring for site search, merchandising, filtering, and product recommendations.
Pros
- Site Search: Very fast, easy to use, redirects, synonyms, etc.
- Merchandising: Super easy to use. Love the visual merchandising tool.
- Product recommendations: Love the product recs from 4-tell. Nice acquisition!
Cons
- Would like to see 4-Tell and Search Spring in one dashboard.
- Dream: Using customer demographic data plus past purchases plus browsing history to recommend products (machine learning), ability to easily manually connect specific products that the algorithm may not catch, for example, earrings and necklaces in the same style, accessory type products, etc. We would want this to work so that relating a product to another automatically works in reverse (currently it has to be done for both items).
- Ability to create custom landing page results that do not show "search results for ____" at the top
- A/B testing
- Exempting campaigns from global rules/banners.
- Advanced facet ordering logic.
- Advanced/dynamic facet labeling.
Likelihood to Recommend
Search Spring offers strong options for search customizations: synonyms, redirects, query replacements, spell corrections, etc. We enjoy the ability to boost and unique product display options. We were 4Tell customers prior to the Search Spring acquisition and we're looking forward to both being part of one console. Search Spring is a really solid, stable search/merch platform that I would recommend for any mid-market business.
