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SAP Cloud for Social Engagement

Score8 out of 10

41 Reviews and Ratings

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What is SAP Cloud for Social Engagement?

Platform designed to listen for brand mentions and then engage with customers regarding customer service issues. Includes tools for collaboration within teams or across organizations to resolve issues efficiently.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features SAP Cloud for Social Engagement has to offer, as determined by TrustRadius' reviewers.
Based on 41 ratings of SAP Cloud for Social Engagement's features
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Top Performing Features

  • Boolean keyword searches

    Users can build complex keyword searches to surface and analyze the right set of social media conversations.

    Category average: 7.8

  • Sentiment analysis

    The tool offers natural language processing to automatically assign positive, negative or neutral sentiment to each post. Users often have the ability to manually change the sentiment.

    Category average: 7.7

  • Content planning and scheduling

    Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

    Category average: 9.1

Areas for Improvement

  • Bulk actions

    Users can streamline workflow by taking bulk actions on multiple posts at once, such as archiving mentions, assigning tasks, or labeling sentiment.

    Category average: 8.5

  • Google+

    The software allows users to monitor, publish and respond via Google+.

    Category average: 9

  • Pinterest

    The software allows users to monitor, publish and respond via Pinterest.

    Category average: 8.4

Reviews

What users are saying about SAP Cloud for Social Engagement.
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A Great Option for Social Engagement

Incentivized
Verified User
Administrative Assistant in Sales (1001-5000 employees employees)

Pros

  • Communicate across social media accounts (I.e. Facebook, Twitter & LinkedIn)
  • Preexisting templates allow for efficient use of time when responding
  • Access to real-time insight into key trends and topics

Cons

  • Include more social network standard integrations
  • Include more ready to use templates
  • Add more metrics within reports being pulled

Return on Investment

  • Provides real-time social media messaging responses
  • Organizes analytics within one system
  • Our planners and sales team has seen an overall increase in business and revenue after implementing the SAP Cloud for Social Engagement

Alternatives Considered

Cvent Social Tables and Oracle Social Cloud (legacy)

Other Software Used

SAP Analytics Cloud, Cvent Event Management, Cvent Onsite Solutions (formerly AllianceTech)

Usability

Best option for Social Engagement

Incentivized
Albano García PelazView profile
Manager in Customer Service at IBM (10,001+ employees employees)

Pros

  • Communication with multiple social media accounts including Facebook,Twitter and LinkedIn.
  • Utilize social preconfigured templates to respond quickly to current and potential clients.
  • Go above and beyond the number of Twitter followers and Facebook likes. Gain real-time insight into key trends and topics being discussed.

Cons

  • Include other social network standard integrations.
  • Possibility to create metrics and custom reports.

Other Software Used

Oracle Social Relationship Management (SRM)

Return on Investment

  • Rapid deployment.
  • SAP Cloud for Social Engagement allows you to listen to your customers by locating social media messages that mention key words such as a specific product and prioritize them according to urgency and relevance.
  • Analytics capabilities.

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