Insights from ZoomInfo Operations Reviewers
Based on 5 verified reviews published in the last 18 months
What positive or negative impact (i.e. Return on Investment or ROI) has ZoomInfo Operations had on your overall business objectives?
5 answeredThis report analyzes 5 recent reviews to assess the perceived return on investment (ROI) of ZoomInfo Operations. Reviewers most frequently cited improvements to revenue and data quality. Specifically, 2 of the 5 reviewers mentioned that ZoomInfo Operations helped increase revenue, with one reviewer stating an increase of 130%. Another 2 reviewers cited improvements to data quality and hygiene as a positive impact. It is important to note that this analysis is based on a small sample size, and these findings may not be representative of all users' experiences.
Increase revenue
2 mentionsTwo of the five reviewers specifically mentioned revenue increases as a positive outcome of using ZoomInfo Operations.…
Two of the five reviewers specifically mentioned revenue increases as a positive outcome of using ZoomInfo Operations. One reviewer reported a significant revenue increase of 130%, while another indicated that the tool helps make their budget more attainable, suggesting a positive impact on financial planning and forecasting.
Data quality improvement
2 mentionsData quality was cited as a positive impact by 2 of the 5 reviewers. These reviewers specifically highlighted improveme…
Data quality was cited as a positive impact by 2 of the 5 reviewers. These reviewers specifically highlighted improvements in data hygiene and contact data quality, suggesting that ZoomInfo Operations contributes to cleaner, more reliable data for their business operations.
Besides ZoomInfo Operations, what other software do you regularly use? How likely would you be to recommend it to a friend or colleague?
5 answeredThis analysis synthesizes 5 recent reviews to identify software commonly used alongside ZoomInfo Operations. Two of the 5 reviewers mentioned using Salesforce Sales Cloud and another 2 mentioned Salesloft. Given the small sample size, these observations provide only an initial indication of potential software pairings.
Salesforce Sales Cloud
2 mentionsSalesforce Sales Cloud was mentioned by 2 of the 5 reviewers. However, the reviews do not elaborate on the specific rea…
Salesforce Sales Cloud was mentioned by 2 of the 5 reviewers. However, the reviews do not elaborate on the specific reasons for using Salesforce Sales Cloud alongside ZoomInfo Operations, indicating only that it is part of their workflow.
Salesloft
2 mentionsSalesloft was mentioned by 2 of the 5 reviewers. As with Salesforce, the reviewers mention the software by name, but do…
Salesloft was mentioned by 2 of the 5 reviewers. As with Salesforce, the reviewers mention the software by name, but do not provide additional context about their usage alongside ZoomInfo Operations.
Describe how you use ZoomInfo Operations in your organization. What are the business problems the product addresses and what is the scope of your use case?
5 answeredThis report synthesizes 5 recent reviews to understand how users employ ZoomInfo Operations within their organizations, focusing on the business problems it addresses and the scope of its use. A key use case, mentioned by 4 of the 5 reviewers, centers on automating data management tasks, including deduplication and data normalization. Several reviewers also appreciate its capabilities for contact and account enrichment. Three reviewers specifically cite ZoomInfo's ability to expand their CRM data with accurate contact information and business details.
Data Management Automation
4 mentionsA significant portion of reviewers, 4 out of 5, highlight ZoomInfo Operations' role in streamlining data management. Re…
A significant portion of reviewers, 4 out of 5, highlight ZoomInfo Operations' role in streamlining data management. Reviewers appreciate the ability to automate workflows for deduplication and data normalization, which simplifies data management challenges. One reviewer also mentions using it as a data loader, which saves time by enabling bulk data updates without manual errors.
Contact and Account Enrichment
3 mentionsZoomInfo Operations is valued for its contact and account enrichment capabilities, as noted by 3 of the 5 reviewers. Re…
ZoomInfo Operations is valued for its contact and account enrichment capabilities, as noted by 3 of the 5 reviewers. Reviewers find it useful for gathering more contacts and accounts into their CRM systems, ensuring sales and marketing teams can reach the right people. The ability to create contacts and accounts with accurate enrichment data is also appreciated, with one reviewer noting the Chrome extension facilitates seamless exporting from LinkedIn to Salesforce.
Please provide some detailed examples of things that ZoomInfo Operations does particularly well.
5 answeredThis report analyzes 5 recent reviews to identify areas where ZoomInfo Operations is perceived to perform well. A recurring theme is the platform's contact enrichment capabilities, mentioned by 3 of the 5 reviewers. These reviewers specifically cited enrichment and deduplication features as valuable. Beyond contact data, 2 reviewers highlighted ZoomInfo Operations' ability to provide business details, such as revenue, employee count, and company hierarchy, as well as facilitating account location review. The small sample size means these findings should be interpreted as directional rather than definitive.
Contact enrichment
3 mentionsContact enrichment is a frequently cited strength, with 3 of 5 reviewers specifically mentioning this capability. Revie…
Contact enrichment is a frequently cited strength, with 3 of 5 reviewers specifically mentioning this capability. Reviewers appreciate the platform's ability to enhance and deduplicate contact information, which contributes to cleaner and more reliable data.
Data discovery
2 mentionsTwo reviewers praised ZoomInfo Operations for its data discovery features. They specifically mentioned the platform's a…
Two reviewers praised ZoomInfo Operations for its data discovery features. They specifically mentioned the platform's ability to uncover business details such as revenue, employee count, and company hierarchy, as well as its utility in account location review. These features appear to provide users with a more comprehensive understanding of potential leads and existing accounts.
ZoomInfo Operations is designed to help users improve lead quality and streamline the sales cycle with accurate account and contact data from first and third-party sources. Please describe the impact of the software on your ability to provide your sales teams with actionable go-to-market data.
5 answeredThis report synthesizes five recent reviews to assess how ZoomInfo Operations impacts users' ability to provide actionable go-to-market data to sales teams. Reviewers highlight the software's role in refining data segmentation and delivering up-to-date contact information. Specifically, two of the five reviewers (40%) cited improvements in data segmentation, enabling sales teams to focus on high-potential accounts and contacts. Another two reviewers (40%) mentioned that ZoomInfo provides up-to-date contact information, which helps grow pipelines and book more meetings. The up-to-date information also saves time by providing insights on companies and industries, reducing the need for manual research.
Improved data segmentation
2 mentionsTwo of the five reviewers (40%) noted that ZoomInfo Operations enhances their ability to segment databases for contacts…
Two of the five reviewers (40%) noted that ZoomInfo Operations enhances their ability to segment databases for contacts and businesses. This improved segmentation allows them to direct sales teams toward accounts and contacts that are more likely to convert. Reviewers also use ZoomInfo data to build account scoring models and define sales territories.
Up-to-date contact information
2 mentionsTwo of the five reviewers (40%) appreciate that ZoomInfo Operations provides up-to-date contact information. This helps…
Two of the five reviewers (40%) appreciate that ZoomInfo Operations provides up-to-date contact information. This helps them grow their pipeline and book more meetings. One reviewer also finds value in the software providing insights on companies and industries, reducing the amount of manual research needed.