TrustRadius Insights for rasa.io are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Intuitive and User-Friendly Interface: Users have praised Rasa for its intuitive and user-friendly interface, with many stating that it made tasks easy to accomplish without a steep learning curve. The platform's simplicity and user-friendly design were highly appreciated by reviewers.
AI Automation for Email Marketing: Rasa's AI features were highly valued by users for automating tasks related to email marketing, saving them time and effort. Reviewers found the AI-driven news digest and personalized updates to be valuable and innovative, allowing them to provide a personalized experience for their customers.
Exceptional Technical Support: Users consistently commended Rasa's technical support as phenomenal, prompt, and helpful. Many reviewers highly valued the support team's assistance and their personal approach in resolving any issues or queries they had.
Our company uses rasa.io to replace the internal newsletters we'd done for years. Previously we were spending 6-8 hours per week with our newsletter production, with rasa.io we've covered that to just over an hour.
Pros
Automatically curates content for each news letter
Scrapes our weekly blog and adds the articles to the weekly newsletter
Automatically takes new contacts from our CRM and adds them to the distribution list
Cons
Cannot be edited easily from a tablet or mobile device. Desktop is needed
You have to be very precise when toggling articles or you'll hyperlink to another page
Would like to see more robust integration with Keap - specifically the ability to work with contact tags to add or remove recipients from the distribution list
Likelihood to Recommend
For a small business wanting a way to send an affordable, weekly e-newsletter, rasa.io can't be beaten.
My organization uses rasa.io Newsbriefs as our main form of outbound marketing, so it is used and relied upon heavily by our marketing director (the only person in marketing at my start-up), our sales team, and our Chief Revenue Officer. As an education company, we use rasa.io to keep our partners and marketing qualified leads up-to-date on new industry information as a way of providing more value to them. The sales team also uses the briefs to keep an eye out for new programs or announcements from our prospects.
Pros
Automated outbound marketing
Curating relevant industry articles and stories
Driving more traffic to our blog posts that are pushed through the briefs
Cons
Not easy to communicate directly with prospects from email
Likelihood to Recommend
I think the ideal scenario for using rasa.io would be in an organization that has limited internal marketing capabilities and an org that is looking to automate a lot of its outbound marketing efforts. I would also recommend rasa.io to organizations that are producing their own written content (articles, blogs, press releases, etc) as it is really the only way to drive traffic from the news brief directly to your website.