I Couldn't Have Done it Without RangeMe
Use Cases and Deployment Scope
We have held premium membership since our inception several years ago. Our team diligently utilized the platform to secure partnerships with major retailers such as Walmart, Lowe's, Tractor Supply Co, and Rural King through retailer campaigns facilitated by RangeMe. None of these collaborations required any slotting fees or exorbitant placement costs once we were accepted. So, for us, its a 'you get what you put into it' kind of deal.
It's important to note that challenges related to the 'cost of doing business' with retailers are independent of RangeMe or its services. Be ready to tackle additional expenses like adhering to packaging specifications and providing samples beyond the platform.
Pros
- Gets our products in front of the right buyers
- Keeps listings simple and easy for buyers to find the info they want quickly
- Account Manager was immediately available to us as Premium Members
- The Dashboard allowed us to see who was looking at our products and how often they were scrolled
- Our Premium membership allowed us to apply to retailer campaigns free of charge
Cons
- I did not know ECRM was a partner service that worked hand-in-hand with RangeMe
Likelihood to Recommend
RangeMe is well suited for folks who are willing to spend the time to perfect their listings and use the platform efficiently. It is not a 'set it and forget it' platform. Listen to the RangeMe Account Manage and don't be afraid to ask for advice, or for extra 'connection' allowances. On top of using RangeMe, it would help to research the buyers and their companies, too.