TrustRadius: an HG Insights company

Publer

Score9.4 out of 10

42 Reviews and Ratings

Top Performing Features

+7%

Instagram

The software allows users to monitor, publish and respond via Instagram.

Cat avg: 9.2

+17%

Pinterest

The software allows users to monitor, publish and respond via Pinterest.

Cat avg: 8.4

+7%

Facebook

The software allows users to monitor, publish and respond via Facebook.

Cat avg: 9.2

+10%

Twitter

The software allows users to monitor, publish and respond via Twitter.

Cat avg: 8.8

Worst Performing Features

+7%

Workflow management

Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

Cat avg: 8.2

+12%

Automated routing and prioritization

Users can set up rules so that the tool automatically prioritizes mentions and routes them to the appropriate individual or team for response.

Cat avg: 7.9

+7%

Bulk actions

Users can streamline workflow by taking bulk actions on multiple posts at once, such as archiving mentions, assigning tasks, or labeling sentiment.

Cat avg: 8.5

Publer Features from Reviews

Publishing

Scheduling posts to various social media channels and profiles from one interface.

9.3+13%
  • Content planning and scheduling

    Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

    Category average: 9.1

  • Content optimization

    The tool can suggest content, as well as the best days and times for content publication and customer engagement.

    Category average: 8

  • Workflow management

    Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

    Category average: 8.2

Engagement

Engaging with customers and responding to comments and inquiries via social media channels.

9.0+10%
  • Automated routing and prioritization

    Users can set up rules so that the tool automatically prioritizes mentions and routes them to the appropriate individual or team for response.

    Category average: 7.9

  • Bulk actions

    Users can streamline workflow by taking bulk actions on multiple posts at once, such as archiving mentions, assigning tasks, or labeling sentiment.

    Category average: 8.5

Channel coverage/integration

Effective integration with social media networks, including the ability to monitor, publish and respond.

9.7+10%
  • Twitter

    The software allows users to monitor, publish and respond via Twitter.

    Category average: 8.8

  • Facebook

    The software allows users to monitor, publish and respond via Facebook.

    Category average: 9.2

  • LinkedIn

    The software allows users to monitor, publish and respond via LinkedIn, including Groups.

    Category average: 8.9

  • Google+

    The software allows users to monitor, publish and respond via Google+.

    Category average: 9

  • Instagram

    The software allows users to monitor, publish and respond via Instagram.

    Category average: 9.2

  • Pinterest

    The software allows users to monitor, publish and respond via Pinterest.

    Category average: 8.4

  • YouTube

    The software allows users to monitor, publish and respond via YouTube.

    Category average: 8.4

Reporting/analytics

9.4+12%
  • Campaign success analytics

    Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.

    Category average: 8.6

  • Competitor analysis

    Users can compare themselves to competitors based on brand mentions, customer engagement and sentiment.

    Category average: 8.3

Account management

Users can manage access to multiple social media accounts.

9.7+15%
  • Role-based user permissions & privileges

    Permissions to perform actions or access social accounts are assigned to roles, which are then assigned to users, reducing complexity of administration.

    Category average: 8.7

  • Mobile access

    Users can effectively use the software through a mobile or tablet device.

    Category average: 8.1

Publer Features from the Vendor

Publishing

Vendor-contributed
  • Content planning and scheduling

    Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

  • Content optimization

    The tool can suggest content, as well as the best days and times for content publication and customer engagement.

  • Workflow management

    Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

Engagement

Vendor-contributed
  • Automated routing and prioritization

    Users can set up rules so that the tool automatically prioritizes mentions and routes them to the appropriate individual or team for response.

  • Bulk actions

    Users can streamline workflow by taking bulk actions on multiple posts at once, such as archiving mentions, assigning tasks, or labeling sentiment.

Channel coverage/integration

Vendor-contributed
  • Twitter

    The software allows users to monitor, publish and respond via Twitter.

  • Facebook

    The software allows users to monitor, publish and respond via Facebook.

  • LinkedIn

    The software allows users to monitor, publish and respond via LinkedIn, including Groups.

  • Google+

    The software allows users to monitor, publish and respond via Google+.

  • Instagram

    The software allows users to monitor, publish and respond via Instagram.

  • Pinterest

    The software allows users to monitor, publish and respond via Pinterest.

  • YouTube

    The software allows users to monitor, publish and respond via YouTube.

Reporting/analytics

Vendor-contributed
  • Campaign success analytics

    Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.

  • Competitor analysis

    Users can compare themselves to competitors based on brand mentions, customer engagement and sentiment.

Account management

Vendor-contributed
  • Role-based user permissions & privileges

    Permissions to perform actions or access social accounts are assigned to roles, which are then assigned to users, reducing complexity of administration.

  • Mobile access

    Users can effectively use the software through a mobile or tablet device.