Vuforia Engine is a perfect fit for basic AR solutions
Use Cases and Deployment Scope
I used it for some AR promos for a client, they wanted a presentation to show off their company (which is a multimedia company), and so I decided to create an interactive app with AR using Unity and Vuforia Engine. The app was simple but impressive: when opening the camera and using a target (their business card), a character appeared on top of that doing some animations leading to a bigger animation showing their company name.
Pros
- AR SDK integration with Unity engine
- AR performance in mobile
- Great documentation and examples
Cons
- Performance when using unity (the device heats up).
- Image marker works fine but surface detection tends to fail still.
- Even though there's a free plan, there are many alternatives now where they cost less or they're even free.
Most Important Features
- The tracking images (target), is the most used feature for presenting AR.
- The integration with Unity
Return on Investment
- I've used the free version only, the client is responsible for paying the premium version if needed; so the ROI has been for the actual development.
