#1 most frequent
France
24.4%4,577 installations of 18,786
What is PrestaShop?
PrestaShop is a free, open source e-commerce solution available under the Open Software License and officially launched in August 2007. The software is written in PHP and based on the Smarty template engine and is currently used by 165,000 shops worldwide. The PrestaShop group was founded in Paris, with a second Headquarters opened in Miami in 2011. PrestaShop is translated into 63 languages, with English, French, Portuguese, German, Spanish, Italian, Dutch, Polish and Russian having full support in all release versions. Technical support is provided via support plans or free support on the official forum from PrestaShop Community. PrestaShop complements built in features with an Add-on store where many modules and themes can be found to customize the store appearance. There are a also a number of volunteers who support and contribute their own Add-ons to PrestaShop.
Categories & Use Cases
Media
1 / 3
Top Performing Features
Shipping
Includes tools or integrations for order fulfillment of physical products.
Category average: 7.8
Website integration
Integrates with an existing company website or blog.
Category average: 8.2
Product catalog & listings
Products are easy to browse; listings include descriptions, photos, 360-degree views, and/or videos.
Category average: 8.4
Areas for Improvement
Bulk product upload
Admins can upload products in bulk using spreadsheets.
Category average: 7.5
Branding
Storefront is part of a unified customer experience of the brand across channels (social media, physical store, website, etc.)
Category average: 7.8
Product variations
Products with variations or configurable options are easy to list and easy to browse.
Category average: 8.1
Who Buys & Uses PrestaShop
#2 most frequent
Spain
16.0%3,014 installations of 18,786
#3 most frequent
Italy
7.2%1,355 installations of 18,786
Prestashop, build once and focus on the business
Pros
- Stability and security
- User friendliness
- Open-source with options for add-on modules
Cons
- More reports
- More features for service bookings or event registrations
Return on Investment
- The system is FREE, it is a 100% ROI
- The system is stable so maintenance is easy
- The add-on modules may be costly but it is one time cost and support is good
Alternatives Considered
Magento Open Source, WordPress, OpenCart and WooCommerce
Other Software Used
WooCommerce, Magento Open Source, OpenCart
PrestaShop Review
Pros
- The PayPal button modality was integrated with the PrestaShop system, which helped our clients to complete payments digitally in just a few seconds, this integrated button allowed to streamline many transactions.
- Performing inventory reviews and modifying the PrestaShop catalog was one of the things that I liked the most, I could make changes to the catalog, make changes to the conditions of the products in the catalog and all those changes were reflected on my website in a instant, no need to wait some time.
- The PrestaShop system created a digital invoice for each client who made the advance payment of a property, which made it even easier to complete the property negotiation. Customers came to our company with the digital invoice for the advance payment and it was easy to identify the property that was paid, thanks to the digital invoice.
Cons
- There is no type of support to help users learn to use the PrestaShop service. When I implemented this service in my company, it was with the help of our web developers, and on the occasions that I needed help from PrestaShop support, they never responded to my requests.
- Most of the templates for customizing my store were too expensive. Although they were simple but attractive templates, the prices were very high, which forced me to have a simple design in my catalog integrated into my website.
Return on Investment
- It slowed down our Hosting service. Our website took a long time to fully load on our clients' devices due to the high consumption of the integration with the PrestaShop service.
- It provided us with a fast billing service, where our clients obtained invoices in PDF mode for the electronic payments they made for the properties. These digital invoices helped us to recognize the property they wanted faster and streamlined the negotiation process.
- The templates that had an optimized design, were too expensive, this caused that our catalog design was very simple and did not capture the interest of customers.
Other Software Used
ADSTRA Imaging
Great e-commerce open-source software
Pros
- Quite easy to use compared to other open-source e-commerce software.
- Has lots of free plugins to help you set up a great basic shop.
- You can easily create your own unique site.
- Lots of payment option plugins and you can use them to sell globally.
Cons
- Not a lot of free templates.
- Images can sometimes be too compressed and lose their full quality, so better settings for that could be introduced.
- Being able to change the look of your automatic emails via default settings can also be introduced.
Return on Investment
- PrestaShop is a free open-source e-commerce builder, so that is a positive.
- Lots of free plugins, which is also good.
- Has lots of SEO tools that are also free to implement.
Alternatives Considered
WooCommerce, OpenCart, Magento Open Source and WordPress
Other Software Used
QuickBooks Desktop Enterprise, Adobe PhotoShop, Brackets
A great tool for online sales
Pros
- Easy to set up.
- Fully customize the design.
- Thousands of plugins to pick.
Cons
- User guide not easy to understand for beginners.
- Additional features are expensive.
Return on Investment
- Increase our revenue thanks to the online store.
- Increase our traffic thanks to the SEO.
Alternatives Considered
Shopify
Prestashop--fine if you don't want an e-commerce workhorse
Pros
- PrestaShop is Open Source
- I could see no other benefit using Prestashop
Cons
- PrestaShop has very little online documentation compared to other e-commerce platforms
- PrestaShop's answer to everything is, "oh, there's a module for that" Cha-ching
- PrestaShop is not very intuitive and the back end is clumsy to work with
Return on Investment
- If you don't have open source developers on staff it will be costly.
- The out-of-the box solution is not really a solution. Be prepared to hunt down modules to do standard things you'll want to do.
- The interface is unlike the e-commerce usual. There will be a learning curve and don't count on online documentation.
Alternatives Considered
BigCommerce, Magento Commerce and part of Adobe Commerce Cloud
Other Software Used
BigCommerce, Microsoft 365 (formerly Office 365), Adobe Acrobat Reader DC, Adobe PhotoShop, Adobe Illustrator CC, Adobe InDesign
