What is Populr, acquired by kindful?
Populr is a self publishing platform which enables users to publish a single web page in just a few minutes. The company was acquired by Kindful in 2015, and later Kindful was acquired by Bloomerang in January, 2021.
Categories & Use Cases
Top Performing Features
Landing page A/B testing:
The ability to A/B test different versions of landing pages or specific elements on landing pages to see which version converts better, gains more traffic, etc.
Category average: 5.5
Real-time analytics dashboard
Analytics that show landing page performance metrics such as traffic and conversion rates.
Category average: 5.6
Dynamic page text replacement
The ability to dynamically replace content on a page (e.g. the page header) with the direct text of the web visitor’s search query.
Category average: 5.9
Areas for Improvement
SEO tools
Allows the user to understand the SEO performance of their landing page and improve it.
Category average: 5.3
Optimization recommendations
Recommendations for how to improve things like page load speed, SEO performance, or conversion rates on landing pages.
Category average: 5.7
