What is Pimcore?
The Pimcore Platform™ is an enterprise open-source software for managing any digital data and customer experiences across any channel or device. Pimcore is used to keep single, harmonized, up-to-date versions of any corporate master data, manage, consolidate, share and transform digital media assets, and deliver personalized, headless experiences on any channel. The solution boasts users among more than 110 000 companies in 60+ countries.
Pimcore solutions at a glance
Transforms the product story into a unified experience across all channels with the following solutions:
•Product Information Management (PIM)
Integrating the Pimcore PIM into an existing IT system landscapes and centralizes and harmonizes marketing, sales, and technical product information.
•Master Data Management (MDM)
Consolidates data across complex, heterogeneous system landscapes. The Pimcore MDM is used to manage all aspects of any master record, including hierarchy, structure, validation, versioning, and enrichment with attributes, descriptions, translations, documentation, and other related data.
•Digital Asset Management (DAM)
The Pimcore DAM centralizes media assets, including images, graphics, documents, videos, and other media content. Integrate, consolidate, and manage any type and any amount of digital assets in a single source of truth.
•Customer Data Platform (CDP)
The platform aggregates customer data from different sources, providing a unified view of customer activities. The CDP also includes features for profile unification, audience segmentation, SSO, and triggering marketing automation to deliver personalized content to customers.
•Digital Experience Platform (DXP/CMS)
Pimcore's Digital Experience Platform (DXP) supports personalized, contextualized digital experiences to engage every audience at every touchpoint. A headless CMS, GraphQL-API-based content delivery, or a decoupled web content management approach, or hybrid approaches are available.
•Digital Commerce Framework
Pimcore's Digital Commerce Framework is an open-source e-commerce software development framework used to create personalized, transactional customer experiences with scalability. Built with a set of composable and API-driven components, Pimcore Digital Commerce Framework provides tools to create personalized B2C and B2B commerce solutions.
Pimcore Enterprise Edition
The Enterprise Edition supports fast ramp-up, complete flexibility, commercial licensing, special extensions, and long-term support to lower the TCO and raise the application's ROI.
Categories & Use Cases
Screenshots

Pimcore Open Source PIM/MDM
Technical Details
| Deployment Types | On-Premise |
|---|---|
| Operating Systems | Windows, Linux, Mac |
| Mobile Application | No |
FAQs
What are Pimcore's top competitors?
Adobe Experience Manager, Adobe Commerce, and Salsify are common alternatives for Pimcore.
Who uses Pimcore?
The most common users of Pimcore are from B2B.




