Features
Top Performing Features
Mobile optimization
Users can easily optimize emails and landing pages for mobile devices.
Category average: 7.7
Email deliverability reporting
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
Category average: 6.6
Social sharing and campaigns
Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.
Category average: 7.2
List management
This involves creating, filtering, editing, merging and de-duping lists of contacts.
Category average: 6.4
Email & Online Marketing
Using software to manage lists, send emails, automate email campaigns, and track results.
Mobile optimization
Users can easily optimize emails and landing pages for mobile devices.
Category average: 7.7
Email deliverability reporting
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
Category average: 6.6
List management
This involves creating, filtering, editing, merging and de-duping lists of contacts.
Category average: 6.4
Lead Management
The process of tracking and managing prospective customers from lead generation to conversion.
Automated sales alerts and tasks
The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.
Category average: 6
Social Media Marketing
Using social media networks to help amplify marketing endeavors.
Social sharing and campaigns
Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.
Category average: 7.2