Mediafly Reviews & Insights

Score7.7 out of 10

94 Reviews and Ratings

Community insights

TrustRadius Insights for Mediafly Intelligence360 are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Data Visualization: InsightSquared's data visualizations enhance users' understanding and analysis of information, as mentioned by several reviewers. The ability to visualize data through graphs and charts allows users to track trends and analyze historical data over time, which is crucial for making informed decisions.

Flexible Data Organization: Some users appreciate the flexibility of InsightSquared in organizing data to suit their unique needs. This feature is particularly valuable for non-sales companies who can customize the platform according to their specific requirements.

Excellent Customer Service: Many reviewers highlight the outstanding customer service provided by InsightSquared. The availability of dedicated customer support personnel, especially for enterprise edition users, greatly contributes to a positive user experience. The prompt assistance received from the support team enhances customers' satisfaction with the product.

Reviews

47 Reviews

One of many options out there to consider

Rating: 7 out of 10

Incentivized

April 26, 2022

Use Cases and Deployment Scope

I implemented the solution for a client of mine in the beauty industry. The customer sold products into big box beauty stores and had problems understanding the revenue and generating insights to allow active decision meeting.

The scope of the implementation was to implement the solution for all sales teams in the US.

Pros

Sales Forecasting
Pipeline Management of deals in progress
Sales-Rep KPI Analysis

Cons

Its AI capabilities wasn't quite intuitive
Lack of legends on dashboard charts
Limited Admin functionality

Likelihood to Recommend

I think InsightSquared Slate is well suited for a small to medium company with 1000-1500 employees and a fairly straightforward business model that does not have complex sales pipelines and methodology. The cost of the software is reasonable and a company that fits the above crtieria should do great with it.

Verified User

Director in Information Technology (10,001+ employees)

Vetted Review

2 years of experience

Top-Notch Content Management: Confidence that the content you designate is what is available

Rating: 10 out of 10

Incentivized

November 7, 2021

Use Cases and Deployment Scope

Best collateral version control I've ever experienced. We use Mediafly for version control of our collateral across the company and wherever our content lives. Using Mediafly share links, we are able to post collateral to our website and portals. If a piece needs to be updated, it's easy to upload the newest version to Mediafly, which will then farm out the latest version everywhere the share link lives. If you are tired of having to update a piece of collateral in 12 different places every time a change is made, you need Mediafly.

Pros

Version control
Easy to share content
Detialed insight into what content is shared and viewed

Cons

Initial setup can be a bit confusing

Likelihood to Recommend

I'll keep saying it: Mediafly is excellent at version control. I am confident that what's loaded on the website, our partner portal, and what reps are able to share is always the most recent version. This has been especially helpful as we went through an acquisition followed by a rebrand.

Dawn Jonckowski

Senior Content Manager in Marketing at PKWARE (51-200 employees)

Vetted Review

1 year of experience

A fantastic partner to work with to develop and deliver amazing interactive content and accelerate your sales success

Rating: 8 out of 10

Incentivized

November 1, 2021

Use Cases and Deployment Scope

Mediafly is being used to host and provide interactive sales and marketing tools that are utilized by the business value consulting team as well as prospects and customers to evaluate the financial benefits of a product investment. They are also used to develop executive ready business cases and assess the current level of maturity for prospects and customers in our current target market. Their tools address the problem of stalled deals, non-compelling sales conversations, prospects not understanding the full value of their investment, and the challenge with elevating the sales conversation to higher level executive buyers.

Pros

Understands the need for and value of interactive sales and marketing content.
Works as a business partner and goes out of their way to understand your challenges and needs.
Is able to deliver tools and content that are reliable and effective at delivering value.

Cons

They could be better at explaining and defining the pricing structure for their value platform offering
It would be nice if their tools allowed for a little more flexibility and customization as it relates to engagement output, business cases, etc.
Need to improve their graphic design and quality control/review for when they work through tool development

Likelihood to Recommend

The Mediafly platform is well suited for organizations that need assistance developing their value story and delivering more interactive and compelling sales content to their field and prospects. It's well suited for all stages of the buyer journey and I can't think of an area it would be inappropriate to utilize.

Verified User

Director in Sales (501-1000 employees)

Vetted Review

3 years of experience

Very good but somewhat expensive and likely unnecessary if you have a built-out SalesOps team

Rating: 8 out of 10

Incentivized

October 8, 2021

Use Cases and Deployment Scope

Used by Executive team, Sales and Sales Ops. We use it to understand AE performance comparisons, sales cycle trends, ACV trends, and more. We use those inputs to then drive our projections + modeling.

Pros

data visualizations
hookup to salesforce

Cons

expensive for what it is
lacks differentiation compared to others

Likelihood to Recommend

Well suited: you don't want to invest in a big Sales Ops team and you just want the same data each day/week (etc). Also, you want it to hookup to salesforce (a CRM you use)
Not well suited: you're tight on budget and can reproduce many of these visuals in Salesforce itself

Verified User

C-Level Executive in Corporate (11-50 employees)

Vetted Review

2 years of experience

InsightSquared Analytics is a powerful reporting and data tool!

Rating: 7 out of 10

October 5, 2021

Use Cases and Deployment Scope

We use InsightSquared Analytics for forecasting and retro for our Sales organization. Our Finance team also uses InsightSquared Analytics to create board-ready reporting. Sales Leadership uses it to help coach and address performance within their teams. InsightSquared Analytics is not widely used on our business development team but rather our account executive team. It has extremely robust filtering which keeps us out of Excel and inside Salesforce where InsightSquared can be embedded.

Pros

Detailed Forecasting
Reporting on Current Pipeline
Reporting on Previous Time - Days, Weeks, Months, Quarters, Years
Performance Measurement
Activity Ratio

Cons

Reporting on KPIs that are not necessarily tied to a $ amount (BDRs)
Coloring of bar graphs is not adjustable
Too many report options which can create confusion and waste time

Likelihood to Recommend

InsightSquared Analytics is phenomenal in forecasting, reporting of pipeline, and retrospective discussions. The ease of filtering and being able to use multiple filters provides a deep view of your data. It integrates well with Salesforce and is cross-team functional (Finance, Sales, Marketing). When there are bugs or issues with the UI, resolution time is not always the fastest. Creating dashboards is very easy and fast.

Lindsey Hunt

Sales Enablement in Sales at Clearwater Analytics (1001-5000 employees)

Vetted Review

4 years of experience

View profile

InsightSquared Analytics for your sales team

Rating: 8 out of 10

Incentivized

April 21, 2020

Use Cases and Deployment Scope

We use InsightSquared as a dashboarding and analytics tool for our sales, finance, and marketing organizations. We have custom dashboards built for each team within the sales department, rolling up to our VPs and CSO, as well as general use by the rest of our executive team. Finance uses it for pipeline history analysis, while marketing has utilized some customized reporting for attribution data.

Pros

Great canned reports, all relevant to sales organizations
Ability to tailor dashboards to specific needs
Consistent sync with Salesforce

Cons

Not easily customizable by the end user, needs professional services
Inability to create a custom report with a graph
Marketing data tools are still primitive

Likelihood to Recommend

InsightSquared has been a great tool for quick reference dashboards for the whole organization and teams within the sales org. It presents a standardized individual dashboard for all the reps on the team. It doesn't fare well when trying to deep dive things like campaign and lead source inquiries, as well as activities associated with that opportunity.

Verified User

Administrator in Sales (201-500 employees)

Vetted Review

3 years of experience

Improved Insights from InsightSquared

Rating: 10 out of 10

Incentivized

April 15, 2020

Use Cases and Deployment Scope

We use InsightSquared in our sales organization to provide analytics and metrics on pipeline health, process bottlenecks, sales cycles, progress towards goals, forecasting and individual team member performance in order to better manage our business. We're able to gain insights that we can't obtain from the standard dashboards and reporting Salesforce provides. Prior to obtaining InsightSquared, we had hunches and suspicions about what was happening in our pipeline and sales process, but those things became visible, by individual seller, when we had the tool. That allowed for individual coaching and improvement based on data. We did look at Salesforce's Einstein tool that provides similar functionality, but found InsightSquared to be more affordable and just as capable if not more so.

Pros

Love that there are graph templates that can be customized and provide a very clear picture of what's going on.
Each graph/chart has an explanation of what it means and how to use it.
Is integrated with Salesforce, i.e., appears as a tab along with Accounts, Reports, Dashboards, etc., for easy access.

Cons

There are a couple graph/chart explanations that could be a little easier to understand.
Nothing else really comes to mind.

Likelihood to Recommend

I think the tool is well suited for individual coaching and mentoring on sales performance, really helping you understand how/if your pipeline is changing/growing, which was a top concern for us when we purchased the tool, helping the exec team easily understand how we're tracking towards goals and why we're being successful or why not, and identifying trends on why we're winning or losing deals as well as getting a sense of which open deals are most likely to wind up in the won or lost columns. We're not an inside sales team and haven't yet gotten into measuring and reporting on activities.

Reggie Dye

Sales Operations in Sales at ACCUMEN Inc. (51-200 employees)

Vetted Review

1 year of experience

View profile

True Multi-touch Marketing Analytics ARE Possible

Rating: 9 out of 10

Incentivized

April 2, 2020

Use Cases and Deployment Scope

We use InsightSquared Marketing Analytics in direct integration with our Salesforce instance. It's our only marketing analytics and business intelligence tool. We use it in conjunction with our sales operations BI tool to provide our business with a complete, multi-touch, profile of our marketing and lead gen business results.

Pros

Deep SQL capabilities
Highly Customizable
Good Integration Options
Accurate Multi-touch Analytics

Cons

Requires SQL knowledge to customize reports
Visualizations are a little dated (although in the process of being updated)
Ease of editing minor details of reports and dashboard
No dashboard-wide updates

Likelihood to Recommend

InsightSquared Marketing Analytics is well suited for businesses with multi-touch marketing analytic requirements, as well as the need to report across multiple object types for accurate details on the MQL funnel/flywheel. Works very well with integrations using Salesforce and HubSpot. You will likely need an established campaign hierarchy in SFDC or in your marketing automation system to be able to get the full benefit of InsightSquared.

Ryan Weber

Sr. Marketing Operations Manager in Marketing at Spireon (201-500 employees)

Vetted Review

2 years of experience

View profile

So! Much! Data!

Rating: 10 out of 10

Incentivized

April 2, 2020

Use Cases and Deployment Scope

All of the sales positions within our company utilize InsightSquared. We use it to track KPIs and monitor activity. We also display a leaderboard on our bullpen TVs to keep track of the "movers and shakers" in sales. It's integrated into our daily process and is the first place we go to locate any sort of activity information.

Pros

The reports are customizable--you can view your date the way you want to view it.
Their customer support is absolutely second to none--A+ every time.
Such a robust system full of ANY data you could think of
Their easily customizable reporting makes KPI tracking a breeze.

Cons

The system is almost TOO robust; it's nearly impossible to learn and utilize everything within the system.
Some things are not customizable after creating them. Leaderboards, for example, cannot be renamed; they have to be deleted and re-added.

Likelihood to Recommend

InsightSquared Sales Analytics is perfectly suited for recruiters and/or business development to log in and easily see their daily/weekly/monthly/annual activities. It's great to see how far you've worked towards your goals and KPI metrics. We like displaying the leaderboards in our bullpen to keep people constantly motivated to be #1 in a given category.

Kat Lazzaro

Senior Operations Analyst at Extension, Inc (11-50 employees)

Vetted Review

4 years of experience

View profile

InsightSquared makes sales reporting easy and effective.

Rating: 9 out of 10

Incentivized

March 26, 2020

Use Cases and Deployment Scope

InsightSquared Sales Analytics is being used heavily across the whole organization, although when I worked on the internal Revenue Ops team at my company I used it more often.

We use itInsightSquared Sales Analytics for forecasting, pipeline management, win songs feature (which is a great one, by the way), sales leaderboards, and more. We have it built into our very business process and reviewing the data. We have recurring reports for both individual reps and management. The visualization options and custom pivots work well.

Pros

Clean visualization
Reliable CRM integration
Quality pivot options and recurring reports saves so much time, as opposed to only running reports in CRM.
Win songs!
Leaderboards

Cons

It's hard to know when you have custom pivots and when you don't.
Some customization is not available, but sometimes it's better to adhere to these sorts of limitations.
Pricy

Likelihood to Recommend

InsightSquared Sales Analytics is best suited for sales analytics and pipeline management. We haven't delved into their recurring revenue reporting as we are not a SaaS model, but seems like it would do well there as well. The ability to pivot revenue-based reporting on any given field and have it dynamically updating in dashboards is very helpful. The card views are clean and effective at sharing data.

It's less appropriate for fusing marketing analytics with revenue. The integration with marketing automation platform seems a bit weak. If your SFDC activity data isn't well configured, that can cause issues as well with SDR type metrics.

Verified User

Strategist in Professional Services (51-200 employees)

Vetted Review

4 years of experience

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Improved Insights from InsightSquared

Rating: 10 out of 10

Incentivized

April 15, 2020

Use Cases and Deployment Scope

Pros

Love that there are graph templates that can be customized and provide a very clear picture of what's going on.
Each graph/chart has an explanation of what it means and how to use it.
Is integrated with Salesforce, i.e., appears as a tab along with Accounts, Reports, Dashboards, etc., for easy access.

Cons

There are a couple graph/chart explanations that could be a little easier to understand.
Nothing else really comes to mind.

Likelihood to Recommend

Reggie Dye

Sales Operations in Sales at ACCUMEN Inc. (51-200 employees)

Vetted Review

1 year of experience

View profile